When you create an app, a website, or a game, how do you attract users, and perhaps more importantly, how do you keep them? Irresistible Apps explains exactly how to do this using a library of 27 motivational design patterns and real-world examples of how they work. As a developer, you need to retain users in the new economy of advertisements, subscriptions, and in-app purchases, but how do you do this? How do some applications keep users coming back? Why do people spend hours and hours playing World of Warcraft? Why do people care about Reddit karma? What makes customers keep buying from Amazon? Why do so many people love Khan Academy? The answers are found in Gameful, Social, Interface, and Information patterns. Not only will you learn about these patterns, you’ll also learn why they work using psychological theories of intrinsic motivation, behavioral psychology, and behavioral economics. Good and bad implementations of the patterns are shown so practitioners can use them effectively and avoid pitfalls along the way.

The internet is established in most households worldwide and used for entertainment purposes, shopping, social networking, business activities, banking, telemedicine, and more. As more individuals and businesses use this essential tool to connect with each other and consumers, more private data is exposed to criminals ready to exploit it for their gain. Thus, it is essential to continue discussions involving policies that regulate and monitor these activities, and anticipate new laws that should be implemented in order to protect users. Cyber Law, Privacy, and Security: Concepts, Methodologies, Tools, and Applications examines current internet and data protection laws and their impact on user experience and cybercrime, and explores the need for further policies that protect user identities, data, and privacy. It also offers the latest methodologies and applications in the areas of digital security and threats. Highlighting a range of topics such as online privacy and security, hacking, and online threat protection, this multi-volume book is ideally designed for IT specialists, administrators, policymakers, researchers, academicians, and upper-level students.

By becoming practical futurists, school librarians can help their libraries not only to survive sweeping changes in education but to thrive. This book shows how to spot technological trends and use them to your library's advantage. During this time of rapid modernization of technology and educational reform, this book is a must-read for school librarians tasked with ensuring their libraries meet evolving standards. This title provides the research and organizational techniques and skills they need to gain seats at the table of the three power committees: technology, curricula, and strategic planning. School librarians need to collect and publicize national and local school-based evidence that shows the positive correlations between school librarians and student achievement. Craver notes correlative sources and provides ideas to employ them to ensure that school librarians remain indispensable. In addition, acquiring technological skills and becoming expert at their application are paramount for librarians. Even more important is the need for librarians to assume sole responsibility for designing and integrating information literacy and critical thinking skills throughout the curriculum. Craver analyzes studies that show students' inability to discern fact from fiction, ads from news, and information bias in electronic information sources and recommends six actions that school librarians take to ensure that they become active participants in their future rather than its victims.

Advances in mobile computing have provided numerous innovations that make people’s daily lives easier and more convenient. However, as technology becomes more ubiquitous, corresponding risks increase as well. Managing Security Issues and the Hidden Dangers of Wearable Technologies examines the positive and negative ramifications of emerging wearable devices and their potential threats to individuals, as well as organizations. Highlighting socio-ethical issues, policy implementation, and appropriate usage, this book is a pivotal reference source for professionals, policy makers, academics, managers, and students interested in the security and privacy implications of wearable digital devices.

This book constitutes the refereed proceedings of the 8th International Conference on HCI in Business, Government and Organizations, HCIBGO 2021, which was held as part of HCI International 2021 and took place virtually during July 24-29, 2021. The total of 1276 papers and 241 posters included in the 39 HCII 2021 proceedings volumes was carefully reviewed and selected from 5222 submissions. The papers included in this book were organized in topical sections as follows: electronic, mobile and ubiquitous commerce; HCI in finance and industry; work and business operations; innovation, collaboration, and knowledge sharing; and digital transformation and artificial intelligence.

Designers and managers hope their products become essential for users—integrated into their lives like Instagram, Lyft, and others have become. Such deep integration isn’t accidental: it’s a process of careful design and iterative learning, especially for technology companies. This guide shows you how to apply behavioral science—research that supports many products—to help your users achieve their goals using your product. In this updated edition, Stephen Wendel, head of behavioral science at Morningstar, takes you step-by-step through the process of incorporating behavioral science into product design and development. Product managers, UX and interaction designers, and data analysts will learn a simple and effective approach for identifying target users and behaviors, building the product, and gauging its effectiveness. Learn the three main strategies to help people change behavior Identify behaviors your target audience seeks to change—and obstacles that stand in their way Develop effective designs that are enjoyable to use Measure your product’s impact and learn ways to improve it Combine behavioral science with data science to pinpoint problems and test potential solutions

Communication technologies are constantly advancing to keep up with the times. Messaging apps are huge right now. Completely overtaking social media by becoming the primary way we communicate online. When most entrepreneurs are starting out, they like to read articles on “how to make a killing with your first app,” “building the multi-billion dollar app” and most books related to this topic. They are glued to this side of the story and blinded to the other. To have your own success story you have to find out why other apps fail. The painful truth is there are more failed apps than successful ones. Introduction 1. Monetize Messaging Apps 2. Cash and Credit Apps 3. Cash Flow 4. Monetize Photo’s 5. Money Saving Apps 6. iMobile Apps 7. Apps and VR 8. Fashion Apps 9. Sweatcoin App 10. Million Dollar Apps 11. Three Hours of Work 12. Healthcare Apps 13. Emoji App 14. Live Streaming App 15. How Free Apps Make Money 16. Mobile Apps and E-Commerce 17. Gambling App Templates 18. App Ownership 19. Get Paid to Take Selfies 20. Make Money on Instagram 21. Make Money with Snapchat 22. Smartwatches 23. Ridesharing Using Lyft and Uber 24. Make Money While You Travel 25. Reasons for Failed Apps 26. Ultimate Delivery 27. Market Your Mobile App

"Astute...a thoroughly entertaining read." - The Japan Times Perhaps no single word in any language encapsulates a country’s mainstream working lifestyle the way “salaryman” does in Japan. If a Japanese person asks you “what do you do?” and you reply “I’m a sarariman”, you’ll likely get a laugh and a knowing look because they instantly understand the refined office rituals, polite mannerisms and nocturnal consumption that define your life. They’ll easily be able to imagine your diet, social life and wardrobe. A deeper understanding of Japan – and a lot of good comedy - comes from reading how a Westerner learns to live like the typical Japanese office worker. This book offers readers the dual benefits of laughing and learning through the experience of an American who was thrown into the offices of some of the most traditional companies in Japan. The book features more than 70 manga-style illustrations depicting hilarious workplace situations, offering a street-level study of Japanese culture that lovers of workplace humor, world travelers and Japan tourists will guzzle down faster than a salaryman does his first beer after work.

Many music librarians are tasked with reaching out to their primary user groups, but don’t know how to start this process, or need new ideas to spur them forward. Outreach for Music Librarians is a manual designed to provide immediate, practical help in the planning, implementation, and assessment of outreach projects. This manual is divided into three sections: (1) foundational principles to be kept in mind no matter the project; (2) an introduction to six different outreach projects with all the information needed to implement; and (3) case studies of outreach projects at four vastly different libraries. While this manual is aimed at newer practitioners, Outreach for Music Librarians provides such a wide breadth of information that even experienced music librarians should find new inspiration and should include it in their own collections.

The Photography Teacher’s Handbook is an educator’s resource for developing active, flipped learning environments in and out of the photo classroom, featuring ready-to-use methods to increase student engagement and motivation. Using the latest research on the cognitive science of effective learning, this book presents groundbreaking strategies to inspire students to collaborate, explore, and internalize photographic principles and concepts. The innovative practices in this book reimagine the traditional, scholarly pedagogy into a dynamic, teacher-guided, learner-centered approach. Key features include: Step-by-step instructions that explain how and why to flip a photography classroom Hands-on exercises and activities to help students take charge of their learning experience Practical advice from more than 100 respected photography educators An interactive companion website with informative videos, links, and resources for students and educators alike