It is commonly assumed that capitalism has created an a-emotional world dominated by bureaucratic rationality; that economic behavior conflicts with intimate, authentic relationships; that the public and private spheres are irremediably opposed to each other; and that true love is opposed to calculation and self-interest. Eva Illouz rejects these conventional ideas and argues that the culture of capitalism has fostered an intensely emotional culture in the workplace, in the family, and in our own relationship to ourselves. She argues that economic relations have become deeply emotional, while close, intimate relationships have become increasingly defined by economic and political models of bargaining, exchange, and equity. This dual process by which emotional and economic relationships come to define and shape each other is called emotional capitalism. Illouz finds evidence of this process of emotional capitalism in various social sites: self-help literature, women's magazines, talk shows, support groups, and the Internet dating sites. How did this happen? What are the social consequences of the current preoccupation with emotions? How did the public sphere become saturated with the exposure of private life? Why does suffering occupy a central place in contemporary identity? How has emotional capitalism transformed our romantic choices and experiences? Building on and revising the intellectual legacy of critical theory, this book addresses these questions and offers a new interpretation of the reasons why the public and the private, the economic and the emotional spheres have become inextricably intertwined.

Alexandra Finley adds crucial new dimensions to the boisterous debate over the relationship between slavery and capitalism by placing women's labor at the center of the antebellum slave trade, focusing particularly on slave traders' ability to profit from enslaved women's domestic, reproductive, and sexual labor. The slave market infiltrated every aspect of southern society, including the most personal spaces of the household, the body, and the self. Finley shows how women's work was necessary to the functioning of the slave trade, and thus to the spread of slavery to the Lower South, the expansion of cotton production, and the profits accompanying both of these markets. Through the personal histories of four enslaved women, Finley explores the intangible costs of the slave market, moving beyond ledgers, bills of sales, and statements of profit and loss to consider the often incalculable but nevertheless invaluable place of women's emotional, sexual, and domestic labor in the economy. The details of these women's lives reveal the complex intersections of economy, race, and family at the heart of antebellum society.

Capitalism has made rationality into a pervasive feature of human action and yet, far from heralding a loss of emotionality, capitalist culture has been accompanied with an unprecedented intensification of emotional life. This raises the question: how could we have become increasingly rationalized and more intensely emotional? Emotions as Commodities offers a simple hypothesis: that consumer acts and emotional life have become closely and inseparably intertwined with each other, each one defining and enabling the other. Commodities facilitate the experience of emotions, and so emotions are converted into commodities. The contributors of this volume present the co-production of emotions and commodities as a new type of commodity that has gone unseen and unanalyzed by theories of consumption – emodity. Indeed, this innovative book explores how emodity includes atmospherical or mood-producing commodities, relation-marking commodities and mental commodities, all of which the purpose it is to change and improve the self. Analysing a variety of modern day situations such as emotional management through music, creation of urban sexual atmospheres and emotional transformation through psychotherapy, Emotions as Commodities will appeal to scholars, postgraduate students and postdoctoral researchers interested in fields such as Sociology, Cultural Studies, Marketing, Anthropology and Consumer Studies.

The study begins with readings of ads, songs, films and other public representations of romance and concludes with individual interviews in order to analyze the ways in which mass messages are internalized.

The imperative of happiness dictates the conduct and direction of our lives. There is no escape from the tyranny of positivity. But is happiness the supreme good that all of us should pursue? So says a new breed of so-called happiness experts, with positive psychologists, happiness economists and self-development gurus at the forefront. With the support of influential institutions and multinational corporations, these self-proclaimed experts now tell us what governmental policies to apply, what educational interventions to make and what changes we must undertake in order to lead more successful, more meaningful and healthier lives. With a healthy scepticism, this book documents the powerful social impact of the science and industry of happiness, arguing that the neoliberal alliance between psychologists, economists and self-development gurus has given rise to a new and oppressive form of government and control in which happiness has been woven into the very fabric of power.

Romantic Anti-capitalism and Nature examines the deep connections between the romantic rebellion against modernity and ecological concern with modern threats to nature. The chapters deal with expressions of romantic culture from a wide variety of different areas: travel writing, painting, utopian vision, cultural studies, political philosophy, and activist socio-political writing. The authors discuss a highly diverse group of figures - William Bartram, Thomas Cole, William Morris, Walter Benjamin, Raymond Williams, and Naomi Klein - from the late eighteenth to the early twenty-first century. They are rooted individually in English, American, and German cultures, but share a common perspective: the romantic protest against modern bourgeois civilisation and its destruction of the natural environment. Although a rich ecocritical literature has developed since the 1990s, particularly in the United States and Britain, that addresses many aspects of ecology and its intersection with romanticism, they almost exclusively focus on literature, and define romanticism as a limited literary period of the late eighteenth and early nineteenth centuries. This study is one of the first to suggest a much broader view of the romantic relation to ecological discourse and representation, covering a range of cultural creations and viewing romanticism as a cultural critique, or protest against capitalist-industrialist modernity in the name of past, pre-modern, or pre-capitalist values. This book will be of great interest to students and scholars of ecology, romanticism, and the history of capitalism.

Bangkok has been at the frontier of capitalism's drive into the global south for three decades. Rapid development has profoundly altered public and private life in Thailand. In her provocative study of contemporary commerce in Bangkok, Ara Wilson captures the intimate effects of the global economy in this vibrant city. The Intimate Economies of Bangkok is a multifaceted portrait of the intertwining of identities, relationships, and economics during Bangkok's boom years. Using innovative case studies of women's and men's participation in a range of modern markets—department stores, go-go bars, a popular downtown mall, a telecommunications company, and the direct sales corporations Amway and Avon—Wilson chronicles the powerful expansion of capitalist exchange into further reaches of Thai society. She shows how global economies have interacted with local systems to create new kinds of lifestyles, ranging from "tomboys" to corporate tycoons to sex workers. Combining feminist theory with classic anthropological understandings of exchange, this historically grounded ethnography maps the reverberations of gender, sexuality, and ethnicity at the hub of Bangkok's modern economy.

As ongoing controversies over commercial sex attest, the relationship between capitalism and sexuality is deeply contentious. Economic and sexual practices are assumed to be not only separable but antithetical, hence why paid sex is so often criminalized and morally condemned. Yet, while sexuality is highly politicized in moral terms, it has largely been overlooked in the discipline devoted to the study of global capitalism, international political economy (IPE). Likewise, the prevailing field in sexuality studies, queer theory, has frequently sidelined questions of political economy. This book calls for critical scholarship to challenge the economy/sexuality dichotomy as it not only structures disciplinary debates but is part and parcel of capitalism itself. Capitalism's Sexual History brings IPE and queer theory into close dialogue to explore how the division between economy and sexuality has been historically produced to appear both natural and moral. By examining sex work in Britain, Nicola J. Smith draws on in-depth archival research to chart a history of capitalism's sexual relations from medieval times to the present day. She shows how capitalist development was made possible by the appropriation of unpaid sexual labor that relied, in turn, on the repression and production of paid sex. By tracing the historical construction of boundaries around sex and work, this book exposes how capitalism has long profited from the notion that the sexual and economic spheres can and must be kept apart. In so doing, it offers a distinctive contribution to the study of sex and work as well as to wider scholarly, activist, and policy debates about political economy, reproductive labor, gender equality, and sexual justice.

What would a fair and equal society actually look like? The world-renowned economist and bestselling author Yanis Varoufakis presents his radical and subversive answer in a work of speculative fiction that recalls William Morris and William Gibson The year: 2035. At a funeral for Iris, a revolutionary leftist feminist, Yango is approached by Costa, Iris’s closest comrade, who urges him to carry out Iris’s last wish: plough into her secret diaries to tell their story. “But”, Costa insists “leave out anything that might help Big Tech replicate my technologies!” That night Yango delves into Iris’s diaries. In them he discovers a chronicle of how Costa’s revolutionary technologies had unveiled an actually existing, fully democratized, postcapitalist society. Suddenly he understands Costa’s obsession with the hackers trying to steal his secrets. So begins Yanis Varoufakis’s extraordinary novelistic thought-experiment, where the world-famous economist offers an invigorating and deeply moving vision of an alternative reality. Another Now tells the story of Costa, a brilliant but deeply disillusioned, computer engineer, who creates a revolutionary technology that will allow the user a “glimpse of a life beyond their dreams” but will not enslave them. But an accident during one of its trial runs unveils a cosmic wormhole where Costa meets his DNA double, who is living in a 2025 very different than the one Costa is living in. In this parallel 2025 a global hi-tech uprising, begun in the wake of the collapse of 2008, has birthed a post-capitalist world in which work, money, land, digital networks and politics have been truly democratized. Banks have been eliminated, as well as predatory, data-mining digital monopolies; the gig economy is no more; and the young are free to experiment with different careers and to study ”non-lucrative topics, from Sumerian pottery to astrophysics.” Intoxicated, Costa travels to England to tell Iris, his old comrade, and her neighbor, Eva, a recovering banker turned neoliberal economics professor, of the parallel universe he has discovered. Costa eventually leads them back to his workshop in America where Iris and Eva meet their own doubles, and confront hard truths about themselves and the daunting political challenge that "the Other Now" presents. But, as their obsession with the Other Now deepens, time begins to run out, as the wormhole begins to deteriorate and hackers begin to unleash new attacks on Costa’s technology. The trio have to make a choice: which 2025 do they want to live in? Varoufakis has been claiming for a while that we already live in postcapitalist times. That, since the 2008 crisis, capitalism has been morphing into technofeudalism. Another Now, a riveting work of speculative fiction, shows that there is a realistic, democratic alternative to the technofeudalpostcapitalist dystopia taking shape all around us. It also confronts us with the greatest question: how far are we willing to go to bring it about?