Internet Success

Internet Success
Author :
Publisher : MIT Press
Total Pages : 365
Release :
ISBN-10 : 9780262017251
ISBN-13 : 0262017253
Rating : 4/5 (51 Downloads)

Synopsis Internet Success by : Charles M. Schweik

A systematic examination of the factors that influence the success or abandonment of open-source software projects and the implications for other kinds of collaborations. The use of open-source software (OSS)--readable software source code that can be copied, modified, and distributed freely--has expanded dramatically in recent years. The number of OSS projects hosted on SourceForge.net (the largest hosting Web site for OSS), for example, grew from just over 100,000 in 2006 to more than 250,000 at the beginning of 2011. But why are some projects successful--that is, able to produce usable software and sustain ongoing development over time--while others are abandoned? In this book, the product of the first large-scale empirical study to look at social, technical, and institutional aspects of OSS, Charles Schweik and Robert English examine factors that lead to success in OSS projects and work toward a better understanding of Internet-based collaboration. Drawing on literature from many disciplines and using a theoretical framework developed for the study of environmental commons, Schweik and English examine stages of OSS development, presenting multivariate statistical models of success and abandonment. Schweik and English argue that analyzing the conditions of OSS successes may also inform Internet collaborations in fields beyond software engineering, particularly those that aim to solve complex technical, social, and political problems.

Nonprofit Internet Strategies

Nonprofit Internet Strategies
Author :
Publisher : John Wiley & Sons
Total Pages : 361
Release :
ISBN-10 : 9780471716198
ISBN-13 : 0471716197
Rating : 4/5 (98 Downloads)

Synopsis Nonprofit Internet Strategies by : Ted Hart

Nonprofit Internet Strategies offers every charitable organization the opportunity to analyze their options and select the appropriate strategy to integrate traditional marketing, communications, and fundraising practices with their online efforts. It is an excellent how-to guide--a practical manual for nonprofit staff written in non-technical language--prepared by experts in the field based on real-life experiences and case studies.

The Web Startup Success Guide

The Web Startup Success Guide
Author :
Publisher : Apress
Total Pages : 430
Release :
ISBN-10 : 9781430219866
ISBN-13 : 1430219866
Rating : 4/5 (66 Downloads)

Synopsis The Web Startup Success Guide by : Robert Walsh

If there's a software startup company in your developer heart, this is the book that will make it happen. The Web Startup Success Guide is your one-stop shop for all of the answers you need today to build a successful web startup in these challenging economic times. It covers everything from making the strategic platform decisions as to what kind of software to build, to understanding and winning the Angel and venture capital funding game, to the modern tools, apps and services that can cut months off development and marketing cycles, to how startups today are using social networks like Twitter and Facebook to create real excitement and connect to real customers. Bob Walsh, author of the landmark Micro-ISV: From Vision to Reality, digs deep into the definition, financing, community–building, platform options, and productivity challenges of building a successful and profitable web application today.

Success Secrets of the Online Marketing Superstars

Success Secrets of the Online Marketing Superstars
Author :
Publisher : Entrepreneur Press
Total Pages : 214
Release :
ISBN-10 : 9781613083024
ISBN-13 : 1613083025
Rating : 4/5 (24 Downloads)

Synopsis Success Secrets of the Online Marketing Superstars by : Mitch Meyerson

Eager business owners gain access to the playbooks of 23 of today’s most respected and well-known online marketers, who reveal their most valuable online strategies and tactics for capturing new customers and influencing ongoing purchases from current ones. Each chapter is a coaching session designed to help business owners avoid the pitfalls and mistakes by the experts who have been there and done that. Readers learn how to develop a personal media brand, build a total online presence, and create a social media strategy that increases traffic. They also discover how to develop and use content that converts visitors into buyers and ultimately loyal customers, succeed with SEO, pay-per-click, and linking strategies that get websites ranked. Also included is information on leveraging social networking apps, including Facebook, online video, and Instagram, and avoiding the mistakes made by new online businesses.

40 Rules for Internet Business Success

40 Rules for Internet Business Success
Author :
Publisher : American Consumer News, LLC
Total Pages : 198
Release :
ISBN-10 : 0990530000
ISBN-13 : 9780990530008
Rating : 4/5 (00 Downloads)

Synopsis 40 Rules for Internet Business Success by : Matthew Paulson

Matthew Paulson, Founder of Analyst Ratings Network, Lightning Releases and GoGo Photo Contest, has weathered the failures and triumphs of being an entrepreneur for nearly a decade to create his own seven-figure Internet business. 40 Rules for Internet Business Success is his collection of core principles and strategies he used to grow his business.

Guidelines for Online Success

Guidelines for Online Success
Author :
Publisher : Taschen America Llc
Total Pages : 303
Release :
ISBN-10 : 3836528126
ISBN-13 : 9783836528122
Rating : 4/5 (26 Downloads)

Synopsis Guidelines for Online Success by : Rob Ford

Covering the do's and don'ts of Web entrepreneurship, this book brings together some of the world's most highly acclaimed designers and developers, spanning every continent, all of whom share their knowledge and experience.

Online Marketing Success Stories

Online Marketing Success Stories
Author :
Publisher : Atlantic Publishing Company
Total Pages : 290
Release :
ISBN-10 : 9780910627658
ISBN-13 : 0910627657
Rating : 4/5 (58 Downloads)

Synopsis Online Marketing Success Stories by : René V. Richards

Online Marketing Success Stories Insider Secrets, from the Experts who are Making Millions on the Internet Today, will give you real life examples of how successful businesses market their products online. The information is so useful you can read a page and put the idea into action today! Standing out in the turmoil of today's internet marketplace is a major challenge. There are many books and courses on internet marketing; this is the only book that will provide you with insider secrets. The reason we asked the marketing experts who make their living on the internet every day and they talked! With e-commerce reaching over $40 billion and online businesses anticipated to increase by 500 percent, your business needs guidance from today's successful internet marketing veterans. Learn the most efficient ways to bring consumers to your site, get visitors to purchase, how to up sell, oversights to stay away from, and how to steer clear of years of disappointment. We spent thousands of hours interviewing, e-mailing, and communicating with hundreds of today's most successful e-commerce marketers. This book is a compilation of their secrets, and proven successful ideas. If you are interested in learning hundreds of hints, tricks and secrets on how to make money or more money with your Web site than this book is for you. Instruction is great, but advice from experts is something else, and the experts chronicled in this book are earning millions. This new exhaustively researched book will provide you with a jam-packed assortment of innovative ideas you can put to use today. This book gives you the proven strategies, innovative ideas, and actual case studies to help you sell more with less time and effort. Atlantic Publishing is a small, independent publishing company based in Ocala, Florida. Founded over twenty years ago in the company presidentâe(tm)s garage, Atlantic Publishing has grown to become a renowned resource for non-fiction books. Today, over 450 titles are in print covering subjects such as small business, healthy living, management, finance, careers, and real estate. Atlantic Publishing prides itself on producing award winning, high-quality manuals that give readers up-to-date, pertinent information, real-world examples, and case studies with expert advice. Every book has resources, contact information, and web sites of the products or companies discussed.

Designed for Digital

Designed for Digital
Author :
Publisher : MIT Press
Total Pages : 205
Release :
ISBN-10 : 9780262542760
ISBN-13 : 0262542765
Rating : 4/5 (60 Downloads)

Synopsis Designed for Digital by : Jeanne W. Ross

One of Forbes's Top Ten Technology Books of the Year How to redesign ‘big, old’ companies for digital success—featuring a survey of 300+ business leaders and 30+ global organizations, including Amazon, Uber, LEGO, Toyota North America, Philips, and USAA. Most established companies have deployed such digital technologies as the cloud, mobile apps, the internet of things, and artificial intelligence. But few established companies are designed for digital. This book offers an essential guide for retooling organizations for digital success through 5 key building blocks: • Shared Customer Insights • Operational Backbone • Digital Platform • Accountability Framework • External Developer Platform In the digital economy, rapid pace of change in technology capabilities and customer desires means that business strategy must be fluid. As a result, business design has become a critical management responsibility. Effective business design enables a company to quickly pivot in response to new competitive threats and opportunities. Most leaders today, however, rely on organizational structure to implement strategy, unaware that structure inhibits, rather than enables, agility. In companies that are designed for digital, people, processes, data, and technology are synchronized to identify and deliver innovative customer solutions—and redefine strategy. Digital design, not strategy, is what separates winners from losers in the digital economy. Designed for Digital offers practical advice on digital transformation, with examples that include Amazon, BNY Mellon, DBS Bank, LEGO, Philips, Schneider Electric, USAA, and many other global organizations. Drawing on 5 years of research and in-depth case studies, the book is an essential guide for companies that want to disrupt rather than be disrupted in the new digital landscape.

The Musician's Internet

The Musician's Internet
Author :
Publisher : Hal Leonard Corporation
Total Pages : 164
Release :
ISBN-10 : 063403586X
ISBN-13 : 9780634035869
Rating : 4/5 (6X Downloads)

Synopsis The Musician's Internet by : Peter Spellman

Berklee Book Trade This hands-on guide is essential for any musician who wants to build a fan base and increase profits through the Internet. Peter Spellman, Director of the Career Development Center at Berklee College of Music, guides the self-managed musician through successful strategies to promote music online, reach new audiences, and maximize income. Readers will learn how to: create a professional website; share music downloads; sell and license music online; broadcast on Internet radio; webcast live concerts; create streaming audio; get an online record deal; and much more. Includes an invaluable listing of more than 300 music-related websites!