Most fitness professionals love helping people change their lives, but many struggle to gain new clients and build a profitable business. They end up drained instead of energized, worried instead of free, tied down instead of creating their own schedule! Following these six simple steps of I Hate Selling for the Fitness Professional will empower you to build your business from the bottom up and keep it growing-all while maintaining your love of serving your clients and members. This book will free you from the ups and downs of the fitness world and help you reach more people than ever before.

Why Do You Hate Money takes an ethical approach to marketingfor health and fitness professionals. The truth is, most people choose a career in health and fitness because it's changed their life and they want to return the favor. But if you can't communicate with your audience you're going to get lost in the noise. Many people make marketing confusing, but it doesn't have to be this way. This book makes it simple, even if you're just starting out. In Why Do You Hate Money, former fit pro turned copywriter; Joey Percia walks you through the same proven strategies industry experts pay him thousands to implement into their businesses. The best part is, these time-tested lessons are easy to apply so you can put them to work right away. Whether you're a new personal trainer, an expert nutritionist, local box owner, a seasoned chiropractor, an experienced physical therapist, a martial arts studio owner, or in another health and fitness related field, this book will show you how to use direct response marketing to build a business you love. You'll discover: - Four expert hacks to cure writer's block once and for all...this chapter alone will give you back hours of your life every single week - An honest and ethical approach to market your business in a way that makes you feel good but still gets you more clients. - 13 ways to spark inspiration and get your creative juices pouring out (you will LOVE #7) - The most common fitness marketing mistakes and how to avoid them... if you can avoid these 4 mistakes you'll be blown away at how much your business will grow - How to use Kickass Copywriting to make loads of cash without being salesy - Simple storytelling strategies to boost sales and make people fall in love with you (don't worry you don't have to be a storytelling master) - How to write cash-generating emails like a million dollar copywriter without actually being one - Health and fitness related examples, checklists, templates, and guides to writing high converting copy which means more clients ... and so much more Why Do You Hate Money' is the go-to fitness marketing guide to create content that kills, craft copy that converts, and master the science of selling without selling out. What are you waiting for? Scroll up, and grab your copy right now.

This is not a book of magic secrets. Instead, it’s a book that boils away the nonsense, leaving you with the mechanisms that truly drive gains. This book presents my core training philosophies and principles, and the Rep Goal System. Future books will build off these principles, and show you many other workout programs and systems that will help you to build muscle and strength. Never waste a set. That is what this book is about. My lifting philosophy is simple: When you maximize every set, you maximize every workout. When you maximize every workout, you maximize progress. It doesn't get any easier than that, does it? Nothing complicated about this approach, yet it’s not exactly something you hear talked about in the lifting industry every day.

From the creator of the popular website Ask a Manager and New York’s work-advice columnist comes a witty, practical guide to 200 difficult professional conversations—featuring all-new advice! There’s a reason Alison Green has been called “the Dear Abby of the work world.” Ten years as a workplace-advice columnist have taught her that people avoid awkward conversations in the office because they simply don’t know what to say. Thankfully, Green does—and in this incredibly helpful book, she tackles the tough discussions you may need to have during your career. You’ll learn what to say when • coworkers push their work on you—then take credit for it • you accidentally trash-talk someone in an email then hit “reply all” • you’re being micromanaged—or not being managed at all • you catch a colleague in a lie • your boss seems unhappy with your work • your cubemate’s loud speakerphone is making you homicidal • you got drunk at the holiday party Praise for Ask a Manager “A must-read for anyone who works . . . [Alison Green’s] advice boils down to the idea that you should be professional (even when others are not) and that communicating in a straightforward manner with candor and kindness will get you far, no matter where you work.”—Booklist (starred review) “The author’s friendly, warm, no-nonsense writing is a pleasure to read, and her advice can be widely applied to relationships in all areas of readers’ lives. Ideal for anyone new to the job market or new to management, or anyone hoping to improve their work experience.”—Library Journal (starred review) “I am a huge fan of Alison Green’s Ask a Manager column. This book is even better. It teaches us how to deal with many of the most vexing big and little problems in our workplaces—and to do so with grace, confidence, and a sense of humor.”—Robert Sutton, Stanford professor and author of The No Asshole Rule and The Asshole Survival Guide “Ask a Manager is the ultimate playbook for navigating the traditional workforce in a diplomatic but firm way.”—Erin Lowry, author of Broke Millennial: Stop Scraping By and Get Your Financial Life Together

Most consultants and service professionals can't stand selling. This book provides consultants with proven and painless techniques for building their businesses. It shows how readers can: listen to potential clients, ask questions and evaluate answers effectively; avoid fatal mistakes; differentiate themselves from the competition; conduct a sales examination; and sustain and grow their business. Allan Boress is the editor of Quality Client Service.

Do you secretly hate exercising? Struggle to stick with a program? Millions of people try and fail to stay fit. But what if "exercising" is the real problem, not you? Motivation scientist and behavior expert Michelle Segar?translates years of research on exercise and motivation into a simple four-point program that will empower you to break the cycle of exercise failure once and for all. You'll discover why you should forget about willpower and stop gritting your teeth through workouts you hate. Instead, you'll become motivated from the inside out and start to crave physical activity. In No Sweat, Segar will help you find: A step-by-step program for staying encouraged to exercise Pleasure in physical activity Realistic ways to fit fitness into your life The success of the clients Segar has coached testifies to the power of her program. Their stories punctuate the book, entertaining and emboldening you to break the cycle of exercise failure once and for all. Practical, proven, and loaded with inspiring stories, No Sweat makes getting fit easier--and more fun--than you ever imagined. Get ready to embrace an active lifestyle that you'll love!

At long last, Sarah Britton, called the “queen bee of the health blogs” by Bon Appétit, reveals 100 gorgeous, all-new plant-based recipes in her debut cookbook, inspired by her wildly popular blog. Every month, half a million readers—vegetarians, vegans, paleo followers, and gluten-free gourmets alike—flock to Sarah’s adaptable and accessible recipes that make powerfully healthy ingredients simply irresistible. My New Roots is the ultimate guide to revitalizing one’s health and palate, one delicious recipe at a time: no fad diets or gimmicks here. Whether readers are newcomers to natural foods or are already devotees, they will discover how easy it is to eat healthfully and happily when whole foods and plants are at the center of every plate.

Double and triple your sales--in any market. The purpose of this book is to give you a series of ideas, methods, strategies, and techniques that you can use immediately to make more sales, faster and easier than ever before. It's a promise of prosperity that sales guru Brian Tracy has seen fulfilled again and again. More sales people have become millionaires as a result of listening to and applying his ideas than from any other sales training process ever developed.