Become the master of your world Presents 20 key concepts, or keys, to aid critical thinking Authored by one of the world's most eminent psychologists - and founder of the Flynn Effect Looks at topics such as Race and IQ, "good" science and the current world economic crisis Written in a clear and lucid style, illustrated with many examples

Virtually everyone fears mental deterioration as they age. But in the past thirty years neuroscientists have discovered that the brain is actually designed to improve throughout life. How can you encourage this improvement?Brain Power shares practical, state-of-the-evidence answers in this inspiring, fun-to-read plan for action. The authors have interviewed physicians, gerontologists, and neuroscientists; studied the habits of men and women who epitomize healthy aging; and applied what they describe in their own lives. The resulting guidance; along with the accompanying downloadable Brain Sync audio program; can help you activate unused brain areas, tone mental muscles, and enliven every faculty.

Offers a combination of brain-boosting foods, heart-pumping physical activity, and fun-but-functional brain-training techniques that promise to improve memory, focus, reasoning skills, and other aspects of cognitive function, in a book with seventy-five color photos and two hundred illustrations.

DIVIs memory loss an unavoidable part of aging? Nutritionist Maccaro says no---and teaches you to boost your brainpower naturally! Discover how you can think more clearly, "unclutter your mind," and slow your brain's aging process by eating the right foods a/div

The brain ... There is no other part of the human anatomy that is so intriguing. How does it develop and function and why does it sometimes, tragically, degenerate? The answers are complex. In Discovering the Brain, science writer Sandra Ackerman cuts through the complexity to bring this vital topic to the public. The 1990s were declared the "Decade of the Brain" by former President Bush, and the neuroscience community responded with a host of new investigations and conferences. Discovering the Brain is based on the Institute of Medicine conference, Decade of the Brain: Frontiers in Neuroscience and Brain Research. Discovering the Brain is a "field guide" to the brainâ€"an easy-to-read discussion of the brain's physical structure and where functions such as language and music appreciation lie. Ackerman examines: How electrical and chemical signals are conveyed in the brain. The mechanisms by which we see, hear, think, and pay attentionâ€"and how a "gut feeling" actually originates in the brain. Learning and memory retention, including parallels to computer memory and what they might tell us about our own mental capacity. Development of the brain throughout the life span, with a look at the aging brain. Ackerman provides an enlightening chapter on the connection between the brain's physical condition and various mental disorders and notes what progress can realistically be made toward the prevention and treatment of stroke and other ailments. Finally, she explores the potential for major advances during the "Decade of the Brain," with a look at medical imaging techniquesâ€"what various technologies can and cannot tell usâ€"and how the public and private sectors can contribute to continued advances in neuroscience. This highly readable volume will provide the public and policymakersâ€"and many scientists as wellâ€"with a helpful guide to understanding the many discoveries that are sure to be announced throughout the "Decade of the Brain."

In Your Brain at Work, David Rock takes readers inside the heads—literally—of a modern two-career couple as they mentally process their workday to reveal how we can better organize, prioritize, remember, and process our daily lives. Rock, the author of Quiet Leadership and Personal Best, shows how it’s possible for this couple, and thus the reader, not only to survive in today’s overwhelming work environment but succeed in it—and still feel energized and accomplished at the end of the day.

A Wall Street Journal Bestselling ebook! Axiom Business Book Bronze Award Winner Push your brain to full power, for success at the office and at home Would you like more control over your life and your work? Would you like greater stamina as you carry out your daily tasks? How about more significance and meaning as you move forward in your career? Scott Halford shows us how we can all find these things if we simply understand how to activate the full potential of the brain. This incredible organ is still full of mystery, but we know enough to harness its power better than ever before. We just have to recognize how the brain works, and understand the actions we can take to help it perform at its best. Combining research, anecdote, and inspiration, Activate Your Brain shows you how small steps toward better brain function and management can eventually lead to success on a whole new level. Each chapter offers “Activations”—exercises that help optimize your brain function to . . . • increase your focus, • build self-confidence and willpower, • manage distractions, • reduce negative stress, • collaborate effectively with others, • and much more. In the end, Activate Your Brain is an indispensable collection of practical things you need to know about your wonderful brain—which, when fully harnessed, can give you more of the fulfilled life you seek.

Cutting-edge science and the ancient wisdom of Buddhism have come together to reveal that, contrary to popular belief, we have the power to literally change our brains by changing our minds. Recent pioneering experiments in neuroplasticity—the ability of the brain to change in response to experience—reveal that the brain is capable of altering its structure and function, and even of generating new neurons, a power we retain well into old age. The brain can adapt, heal, renew itself after trauma, compensate for disabilities, rewire itself to overcome dyslexia, and break cycles of depression and OCD. And as scientists are learning from studies performed on Buddhist monks, it is not only the outside world that can change the brain, so can the mind and, in particular, focused attention through the classic Buddhist practice of mindfulness. With her gift for making science accessible, meaningful, and compelling, science writer Sharon Begley illuminates a profound shift in our understanding of how the brain and the mind interact and takes us to the leading edge of a revolution in what it means to be human. Praise for Train Your Mind, Change Your Brain “There are two great things about this book. One is that it shows us how nothing about our brains is set in stone. The other is that it is written by Sharon Begley, one of the best science writers around. Begley is superb at framing the latest facts within the larger context of the field. This is a terrific book.”—Robert M. Sapolsky, author of Why Zebras Don’t Get Ulcers “Excellent . . . elegant and lucid prose . . . an open mind here will be rewarded.”—Discover “A strong dose of hope along with a strong does of science and Buddhist thought.”—The San Diego Union-Tribune

Have fun and flex your mental muscle with brainteasers, word searches, cryptograms, optical illusions, sudoku, frameworks, logic puzzles, trivia and more. Did you know that different parts of your brain control different functions, and that with exercise, you can make each part of your brain stronger? In The Total Brain Workout you’ll find 450 fun, challenging and absorbing puzzles designed to specifically target the core parts of your brain that control language, logic, memory, reasoning and visual perception. Each set of puzzles ranges from easy to challenging, and is presented with information on the area of your brain being targeted and the functions it controls, so you can customize your own workout to the specific areas you want to improve.

You've probably heard the saying that as you get older, you starting becoming more forgetful and your brain just doesn't function as well as it used to in your prime. Well, that eventuality can be slowed down in a fun way that most people enjoy which is figuring out or solving puzzles. "Brain and Memory Games: 70 Fun Puzzles to Boost Your Brain Juice Today" will help you improve your concentration and focus your mind. The mental exercises in this book will juice up your brain and not only are they exciting to do, but the mental stimulation can make you feel energized and ready to remember anything. If you are able, do one puzzle every other day or at least several times per week so that there's a consistency in doing these fun mental exercises. Before you know it, your mind will become more focused and your concentration will improve. You don't need to complete them in order; just flip through the pages and find one that you're in the mood to do on a particular day.