Hotel Motel Sales Promotion
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Author |
: Robert Woodrow McIntosh |
Publisher |
: |
Total Pages |
: 18 |
Release |
: 1961 |
ISBN-10 |
: UOM:39015071119534 |
ISBN-13 |
: |
Rating |
: 4/5 (34 Downloads) |
Synopsis Sales Promotion for Motels and Resorts by : Robert Woodrow McIntosh
Author |
: David C. Dorf |
Publisher |
: |
Total Pages |
: 68 |
Release |
: 1965 |
ISBN-10 |
: PSU:000022798855 |
ISBN-13 |
: |
Rating |
: 4/5 (55 Downloads) |
Synopsis Hotel-motel Sales Promotion by : David C. Dorf
Author |
: David C. Dorf |
Publisher |
: |
Total Pages |
: 60 |
Release |
: 1973 |
ISBN-10 |
: OCLC:220168895 |
ISBN-13 |
: |
Rating |
: 4/5 (95 Downloads) |
Synopsis Hotel/motel Sales Promotion by : David C. Dorf
Author |
: Roddy Mullin |
Publisher |
: Kogan Page Publishers |
Total Pages |
: 320 |
Release |
: 2008 |
ISBN-10 |
: 9780749450212 |
ISBN-13 |
: 0749450215 |
Rating |
: 4/5 (12 Downloads) |
Synopsis Sales Promotion by : Roddy Mullin
Sales promotion is one of the most powerful weapons available to your sales and marketing teams, and is used more than any other type of marketing - because it works. Annual research shows that 60 per cent of consumers participate in some form of sales promotion each month.Packed with practical examples as well as updated and new case studies, Sales Promotion details the tried-and-tested methods companies use to stay ahead of the competition, revealing the winning offers that gain new customers and keep existing ones happy.Sales Promotion includes new developments in the field, exploring the use of new media such as SMS, MMS, interactive TV and web-based advertising. It also considers the effects of the 2005 Gambling Act, and each chapter features a new interactive self-study question-and-feedback section.Sales Promotion is a core text of the ISP diploma, and the author has utilized graduate feedback to make the fourth edition relevant to students, whilst preserving its status as a potent tool for sales and marketing professionals. Whether your company is a small start-up or an international business, Sales Promotion can help you to get ahead and stay ahead of your competitors.Topics covered include: the purpose of sales promotion; what sales promotion can do for you; how to use different techniques, including joint promotions, price promotions and off-the-shelf promotions; how to implement an integrated market strategy; maintaining a crucial creative edge; the best ways to use suppliers; researching and evaluating your promotion.
Author |
: Joe Wolosz |
Publisher |
: Infinite Corridor Pub |
Total Pages |
: 168 |
Release |
: 1997 |
ISBN-10 |
: 0965729893 |
ISBN-13 |
: 9780965729895 |
Rating |
: 4/5 (93 Downloads) |
Synopsis Hotel and Motel Sales, Marketing, and Promotion by : Joe Wolosz
Author |
: David Hertzson |
Publisher |
: MacMillan Publishing Company |
Total Pages |
: 214 |
Release |
: 1977 |
ISBN-10 |
: 0672960834 |
ISBN-13 |
: 9780672960833 |
Rating |
: 4/5 (34 Downloads) |
Synopsis Hotel-motel Marketing by : David Hertzson
Author |
: David A. Troy |
Publisher |
: |
Total Pages |
: 210 |
Release |
: 1985 |
ISBN-10 |
: PSU:000022829719 |
ISBN-13 |
: |
Rating |
: 4/5 (19 Downloads) |
Synopsis Strategic Hotel/motel Marketing by : David A. Troy
Author |
: United States. Congress. House. Committee on Interstate and Foreign Commerce. Subcommittee on Commerce and Finance |
Publisher |
: |
Total Pages |
: 136 |
Release |
: 1970 |
ISBN-10 |
: UIUC:30112104082190 |
ISBN-13 |
: |
Rating |
: 4/5 (90 Downloads) |
Synopsis U.S.A. Travel Promotion by : United States. Congress. House. Committee on Interstate and Foreign Commerce. Subcommittee on Commerce and Finance
Author |
: James R. Abbey |
Publisher |
: Educational Institute |
Total Pages |
: 0 |
Release |
: 2014-08-18 |
ISBN-10 |
: 0133594505 |
ISBN-13 |
: 9780133594508 |
Rating |
: 4/5 (05 Downloads) |
Synopsis Hospitality Sales and Marketing by : James R. Abbey
In today's highly-competitive hospitality market, it is essential to have an understanding of sales and marketing. Hospitality Sales and Marketing goes beyond theory to focus on a customer-oriented and practical approach for effectively marketing hotels and restaurants. The book explores the "four Ps" (price, product, promotion, and place) as they relate to specific market segments, providing a customer-focused perspective. Illustrations and exhibits include industry examples (forms, checklists, advertisements, etc.) that are used by today's industry leaders to effectively market their properties.
Author |
: United States. Congress. House. Committee on Interstate and Foreign Commerce |
Publisher |
: |
Total Pages |
: 1576 |
Release |
: 1970 |
ISBN-10 |
: UOM:39015020444181 |
ISBN-13 |
: |
Rating |
: 4/5 (81 Downloads) |
Synopsis Hearings by : United States. Congress. House. Committee on Interstate and Foreign Commerce