Handbook On The Experience Economy
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Author |
: Jon Sundbo |
Publisher |
: Edward Elgar Publishing |
Total Pages |
: 491 |
Release |
: 2013-09-30 |
ISBN-10 |
: 9781781004227 |
ISBN-13 |
: 1781004226 |
Rating |
: 4/5 (27 Downloads) |
Synopsis Handbook on the Experience Economy by : Jon Sundbo
This illuminating Handbook presents the state of the art in the scientific field of experience economy studies. It offers a rich and varied collection of contributions that discuss different issues of crucial importance for our understanding of the exp
Author |
: B. Joseph Pine |
Publisher |
: Harvard Business Press |
Total Pages |
: 392 |
Release |
: 2011 |
ISBN-10 |
: 9781422161975 |
ISBN-13 |
: 1422161978 |
Rating |
: 4/5 (75 Downloads) |
Synopsis The Experience Economy by : B. Joseph Pine
With this fully updated edition of the book, Pine and Gilmore make an even stronger case that experience is the missing link between a company and its potential audience.
Author |
: Augusto Costa, Rui |
Publisher |
: IGI Global |
Total Pages |
: 407 |
Release |
: 2021-12-03 |
ISBN-10 |
: 9781799887775 |
ISBN-13 |
: 1799887774 |
Rating |
: 4/5 (75 Downloads) |
Synopsis Planning and Managing the Experience Economy in Tourism by : Augusto Costa, Rui
Tourism is facing a new paradigm that has been brought on by the introduction of experiences in the development, management, and promotion of tourism. Associating experiences to tourism destination and products allows tourists to relate to their vacations differently and helps to fuel a destination’s competitiveness and compliance with new needs and motivations that are being driven by the tourists. When properly design, managed, and developed, tourism experiences can contribute to the destination’s overall sustainability by maximining tourism’s positive impacts and fostering their spillover to local communities. Planning and Managing the Experience Economy in Tourism is an essential reference book that seeks to advance research on tourism experience as well as investigate how tourism experiences can create and increase tourism competitiveness. The book explores how the experience concept has evolved in the last decade, alongside the needs and motivations of consumers, and how it can be conceptualized, designed, managed, and implemented both at the tourism firm and destination levels. Delving further into concepts like creative tourism, destination attributes, and smart experiences, this book serves as a dynamic resource for travel agencies, tourism managers, tourism professionals, marketers, destination managers, government officials, policymakers, academicians, students, tourism officials, planners, and researchers.
Author |
: Jon Sundbo |
Publisher |
: Edward Elgar Publishing |
Total Pages |
: 271 |
Release |
: 2008-01-01 |
ISBN-10 |
: 9781848444003 |
ISBN-13 |
: 1848444001 |
Rating |
: 4/5 (03 Downloads) |
Synopsis Creating Experiences in the Experience Economy by : Jon Sundbo
Creating Experiences in the Experience Economy focuses on the creation of experience from a business perspective. In doing so, the book establishes a more solid foundation for making better and more complex analyses of experience creation, paving the way for the development of analytically based and innovative experiences in experience firms and institutions. The contributors emphasise that experience creation is not an easy task with a straightforward formula and examine how marketed experiences are constructed, developed and innovated. Presenting diverse and innovative perspectives, the contributors discuss and present models for how experiences are designed, produced and distributed. With its cross-disciplinary approach to experience creation, this fascinating study will appeal to researchers and academics of business administration, services, culture and tourism.
Author |
: B. Joseph Pine |
Publisher |
: Harvard Business Press |
Total Pages |
: 276 |
Release |
: 1999 |
ISBN-10 |
: 0875848192 |
ISBN-13 |
: 9780875848198 |
Rating |
: 4/5 (92 Downloads) |
Synopsis The Experience Economy by : B. Joseph Pine
This text seeks to raise the curtain on competitive pricing strategies and asserts that businesses often miss their best opportunity for providing consumers with what they want - an experience. It presents a strategy for companies to script and stage the experiences provided by their products.
Author |
: B. Joseph Pine II |
Publisher |
: Harvard Business Press |
Total Pages |
: 412 |
Release |
: 2019-12-10 |
ISBN-10 |
: 9781633697980 |
ISBN-13 |
: 1633697983 |
Rating |
: 4/5 (80 Downloads) |
Synopsis The Experience Economy, With a New Preface by the Authors by : B. Joseph Pine II
Time is limited. Attention is scarce. Are you engaging your customers? Apple Stores, Disney, LEGO, Starbucks. Do these names conjure up images of mere goods and services, or do they evoke something more--something visceral? Welcome to the Experience Economy, where businesses must form unique connections in order to secure their customers' affections--and ensure their own economic vitality. This seminal book on experience innovation by Joe Pine and Jim Gilmore explores how savvy companies excel by offering compelling experiences for their customers, resulting not only in increased customer allegiance but also in a more profitable bottom line. Translated into thirteen languages, The Experience Economy has become a must-read for leaders of enterprises large and small, for-profit and nonprofit, global and local. Now with a brand-new preface, Pine and Gilmore make an even stronger case for experiences as the critical link between a company and its customers in an increasingly distractible and time-starved world. Filled with detailed examples and actionable advice, The Experience Economy helps companies create personal, dramatic, and even transformative experiences, offering the script from which managers can generate value in ways aligned with a strong customer-centric strategy.
Author |
: Anna Klingmann |
Publisher |
: MIT Press |
Total Pages |
: 379 |
Release |
: 2010-09-24 |
ISBN-10 |
: 9780262515030 |
ISBN-13 |
: 0262515032 |
Rating |
: 4/5 (30 Downloads) |
Synopsis Brandscapes by : Anna Klingmann
Architecture as imprint, as brand, as the new media of transformation—of places, communities, corporations, and people. In the twenty-first century, we must learn to look at cities not as skylines but as brandscapes and at buildings not as objects but as advertisements and destinations. In the experience economy, experience itself has become the product: we're no longer consuming objects but sensations, even lifestyles. In the new environment of brandscapes, buildings are not about where we work and live but who we imagine ourselves to be. In Brandscapes, Anna Klingmann looks critically at the controversial practice of branding by examining its benefits, and considering the damage it may do. Klingmann argues that architecture can use the concepts and methods of branding—not as a quick-and-easy selling tool for architects but as a strategic tool for economic and cultural transformation. Branding in architecture means the expression of identity, whether of an enterprise or a city; New York, Bilbao, and Shanghai have used architecture to enhance their images, generate economic growth, and elevate their positions in the global village. Klingmann looks at different kinds of brandscaping today, from Disneyland, Las Vegas, and Times Square—prototypes and case studies in branding—to Prada's superstar-architect-designed shopping epicenters and the banalities of Niketown. But beyond outlining the status quo, Klingmann also alerts us to the dangers of brandscapes. By favoring the creation of signature buildings over more comprehensive urban interventions and by severing their identity from the complexity of the social fabric, Klingmann argues, today's brandscapes have, in many cases, resulted in a culture of the copy. As experiences become more and more commodified, and the global landscape progressively more homogenized, it falls to architects to infuse an ever more aseptic landscape with meaningful transformations. How can architects use branding as a means to differentiate places from the inside out—and not, as current development practices seem to dictate, from the outside in? When architecture brings together ecology, economics, and social well-being to help people and places regain self-sufficiency, writes Klingmann, it can be a catalyst for cultural and economic transformation.
Author |
: Garg, Naval |
Publisher |
: IGI Global |
Total Pages |
: 402 |
Release |
: 2022-04-15 |
ISBN-10 |
: 9781668425350 |
ISBN-13 |
: 1668425351 |
Rating |
: 4/5 (50 Downloads) |
Synopsis Handbook of Research on Integrating Spirituality in Modern Workplaces by : Garg, Naval
Workplace spirituality has become a popular topic in today’s society as it has been reported to have a positive association with employee performance, organizational citizenship behavior, employee engagement and commitment, team building, and the physical and psychological health of employees. Integrating spirituality into the workplace provides a number of organizational benefits that require further study, particularly in light of the COVID-19 pandemic. The Handbook of Research on Integrating Spirituality in Modern Workplaces discusses the numerous benefits of spirituality in the workplace and considers best practices and approaches for successful implementation. Covering topics such as emotional labor and job satisfaction, this major reference work is ideal for researchers, practitioners, academicians, managers, business professionals, instructors, and students.
Author |
: Crespi, Luciano |
Publisher |
: IGI Global |
Total Pages |
: 459 |
Release |
: 2020-02-07 |
ISBN-10 |
: 9781799828259 |
ISBN-13 |
: 1799828255 |
Rating |
: 4/5 (59 Downloads) |
Synopsis Cultural, Theoretical, and Innovative Approaches to Contemporary Interior Design by : Crespi, Luciano
Interior design can be considered a discipline that ranks among the worlds of art, design, and architecture and provides the cognitive tools to operate innovatively within the spaces of the contemporary city that require regeneration. Emerging trends in design combine disciplines such as new aesthetic in the world of art, design in all its ramifications, interior design as a response to more than functional needs, and as the demand for qualitative and symbolic values to be added to contemporary environments. Cultural, Theoretical, and Innovative Approaches to Contemporary Interior Design is an essential reference source that approaches contemporary project development through a cultural and theoretical lens and aims to demonstrate that designing spaces, interiors, and the urban habitat are activities that have independent cultural foundations. Featuring research on topics such as contemporary space, mass housing, and flexible design, this book is ideally designed for interior designers, architects, academics, researchers, industry professionals, and students.
Author |
: Sundbo, Jon |
Publisher |
: Edward Elgar Publishing |
Total Pages |
: 176 |
Release |
: 2021-07-31 |
ISBN-10 |
: 9781839103841 |
ISBN-13 |
: 1839103841 |
Rating |
: 4/5 (41 Downloads) |
Synopsis Advanced Introduction to the Experience Economy by : Sundbo, Jon
Offering an extensive and coherent presentation of theory on the experience economy, this stimulating Advanced Introduction discusses what experiencing is and why people are seeking experiences. Jon Sundbo defines the experience concept in contrast to similar concepts such as culture and creative economies, and presents measurements of the value of the experience economy.