Green, Greener, Greenest

Green, Greener, Greenest
Author :
Publisher : Penguin
Total Pages : 297
Release :
ISBN-10 : 9781101203439
ISBN-13 : 1101203439
Rating : 4/5 (39 Downloads)

Synopsis Green, Greener, Greenest by : Lori Bongiorno

How green can you be? Green: Drive the speed limit Greener: Drive a fuel-efficient car Greenest: Bike or walk The perfect guide to help readers decide how to best spend their time and money to protect the environment, Green, Greener, Greenest offers flexible tips for everyday living, all categorized as "green," "greener," and "greenest." Cutting through the labeling and the hype, it helps readers choose the advice that fits their schedule, their budget, and their interests, with the understanding that there's never one "right way" to make a difference. This indispensable resource will grow with readers-whether a novice in green living or a veteran environmentalist-as their interests and needs change over time.

Green, Greener, Greenest?

Green, Greener, Greenest?
Author :
Publisher :
Total Pages : 175
Release :
ISBN-10 : OCLC:556532479
ISBN-13 :
Rating : 4/5 (79 Downloads)

Synopsis Green, Greener, Greenest? by : Michael Peters Brand Development Div., London (GB)

Green Metropolis

Green Metropolis
Author :
Publisher : Penguin
Total Pages : 253
Release :
ISBN-10 : 9781101140314
ISBN-13 : 1101140313
Rating : 4/5 (14 Downloads)

Synopsis Green Metropolis by : David Owen

Look out for David Owen's next book, Where the Water Goes. A challenging, controversial, and highly readable look at our lives, our world, and our future. Most Americans think of crowded cities as ecological nightmares, as wastelands of concrete and garbage and diesel fumes and traffic jams. Yet residents of compact urban centers, Owen shows, individually consume less oil, electricity, and water than other Americans. They live in smaller spaces, discard less trash, and, most important of all, spend far less time in automobiles. Residents of Manhattan—the most densely populated place in North America—rank first in public-transit use and last in percapita greenhouse-gas production, and they consume gasoline at a rate that the country as a whole hasn’t matched since the mid-1920s, when the most widely owned car in the United States was the Ford Model T. They are also among the only people in the United States for whom walking is still an important means of daily transportation. These achievements are not accidents. Spreading people thinly across the countryside may make them feel green, but it doesn’t reduce the damage they do to the environment. In fact, it increases the damage, while also making the problems they cause harder to see and to address. Owen contends that the environmental problem we face, at the current stage of our assault on the world’s nonrenewable resources, is not how to make teeming cities more like the pristine countryside. The problem is how to make other settled places more like Manhattan, whose residents presently come closer than any other Americans to meeting environmental goals that all of us, eventually, will have to come to terms with.

The Green Marketing Manifesto

The Green Marketing Manifesto
Author :
Publisher : John Wiley & Sons
Total Pages : 291
Release :
ISBN-10 : 9780470687314
ISBN-13 : 0470687312
Rating : 4/5 (14 Downloads)

Synopsis The Green Marketing Manifesto by : John Grant

We are currently eating, sleeping and breathing a new found religion of everything ‘green’. At the very heart of responsibility is industry and commerce, with everyone now racing to create their ‘environmental’ business strategy. In line with this awareness, there is much discussion about the ‘green marketing opportunity’ as a means of jumping on this bandwagon. We need to find a sustainable marketing that actually delivers on green objectives, not green theming. Marketers need to give up the many strategies and approaches that made sense in pure commercial terms but which are unsustainable. True green marketing must go beyond the ad models where everything is another excuse to make a brand look good; we need a green marketing that does good. The Green Marketing Manifesto provides a roadmap on how to organize green marketing effectively and sustainably. It offers a fresh start for green marketing, one that provides a practical and ingenious approach. The book offers many examples from companies and brands who are making headway in this difficult arena, such as Marks & Spencer, Sky, Virgin, Toyota, Tesco, O2 to give an indication of the potential of this route. John Grant creates a ‘Green Matrix’ as a tool for examining current practice and the practice that the future needs to embrace. This book is intended to assist marketers, by means of clear and practical guidance, through a complex transition towards meaningful green marketing. Includes a foreword by Jonathon Porritt.

Green, Greener, Greenest

Green, Greener, Greenest
Author :
Publisher : Braun Publishing AG
Total Pages : 191
Release :
ISBN-10 : 3037682124
ISBN-13 : 9783037682128
Rating : 4/5 (24 Downloads)

Synopsis Green, Greener, Greenest by : Chris van Uffelen

The cross-discipline interlacing of technical and design aspects in the fields of planting facades, roofs and interior spaces has resulted in a number of remarkable projects around the world which are presented here.With the advent of increased environmental awareness in all areas of life, and the associated implementation strategies, the concept of sustainability has become a driving force of architecture and landscape architecture, both in terms of urban planning and construction. The diverse positive effects of the greening of exterior and interior of building envelopes cannot be matched by any other construction principles. As a result, a great variety of possibilities for planting facades, roofs and interior spaces are constantly being developed, tested and applied. The cross-discipline interlacing of technical and design aspects has resulted in a number of remarkable projects around the world. This volume presents a carefully selected range of such works. At the same time, many creative possibilities of this unique symbiosis of nature and architecture are still to be explored!

Is It Really Green?

Is It Really Green?
Author :
Publisher : Penguin
Total Pages : 326
Release :
ISBN-10 : 9780744041057
ISBN-13 : 0744041058
Rating : 4/5 (57 Downloads)

Synopsis Is It Really Green? by : Georgina Wilson-Powell

Find clarity on everyday green-living dilemmas to maximize your sustainability Are paper bags always more environmentally friendly than plastic? How much better for the planet are electric cars? What saves more water - using the dishwasher or washing up by hand? We all want to do the right thing for the planet, but with so many factors at play, it can be difficult to work out which is the greenest way. With answers to more than 140 everyday green-living questions, Is It Really Green? cuts through the confusion and gives you the facts. Get to the heart of each eco-conundrum, interrogate your instincts, and make informed decisions to reduce your ecological footprint.

Green, Greener, Or Greenest: Consumer Perceptions of Relative Greenness of Brands in the 'green' Food Retail Industry

Green, Greener, Or Greenest: Consumer Perceptions of Relative Greenness of Brands in the 'green' Food Retail Industry
Author :
Publisher :
Total Pages : 56
Release :
ISBN-10 : 1369513119
ISBN-13 : 9781369513110
Rating : 4/5 (19 Downloads)

Synopsis Green, Greener, Or Greenest: Consumer Perceptions of Relative Greenness of Brands in the 'green' Food Retail Industry by : Christina Badalian

Originality---This study adds to current research by focusing on millennials.

Green Living For Dummies

Green Living For Dummies
Author :
Publisher : John Wiley & Sons
Total Pages : 387
Release :
ISBN-10 : 9780470370636
ISBN-13 : 0470370637
Rating : 4/5 (36 Downloads)

Synopsis Green Living For Dummies by : Yvonne Jeffery

Want to do your part to reduce energy consumption, waste, and pollution; clean up the environment, and save the planet? Green Living For Dummies is packed with practical suggestions you can follow to make your lifestyle greener by doing as little damage as possible to the planet and the animal and plant life that depend on it. This practical guide delivers an array of realistic practices and changes you can undertake to help the environment and create a better home for yourself and your loved ones. You’ll discover easy and innovative ways to make a difference by reducing energy use and waste, scaling back reliance on your car, and even making minor adjustments to your diet. You’ll also find how to live green at work and in your community, and you’ll develop a deeper understanding of how these changes benefit both the environment and your own health and well-being! Discover how to: Go green gradually Make eco-friendly home improvements Work greener transportation into your lifestyle Save money by going green Eat locally and organically Raise your children’s environmental awareness Reduce waste by repairing, restoring, and reusing Become a green consumer Invest in green companies for fun and profit Complete with handy lists of things you can do to make a difference right away and down the road Green Living For Dummies is the resource you need to start taking steps toward shrinking your footprint.

Shades Of Green

Shades Of Green
Author :
Publisher : Random House
Total Pages : 288
Release :
ISBN-10 : 9781407004464
ISBN-13 : 1407004468
Rating : 4/5 (64 Downloads)

Synopsis Shades Of Green by : Paul Waddington

Few of us have what it takes to go 'all the way' on the green scale. Yet as fears about the food chain, climate change, plummeting biodiversity and the sustainability of our current lifestyles take hold, wouldn't it be good to be clear about our range of options? Whether you are pondering bicycles or baths, holidays or heating, pets or pasta, washing dishes or wine, Shades of Green is the book for you. It's an easy-to-use, A-Z guide which sets out your choices on a scale from 'completely green' to 'not even a little bit green'. No preaching. No finger-wagging. Whether you're an eco-warrior or a planet-trasher or, like most of us, something in between, Shades of Green will give you all you need to know so you can choose what suits you best. This is essential and often surprising reading.

Go Green, Spend Less, Live Better

Go Green, Spend Less, Live Better
Author :
Publisher : Simon and Schuster
Total Pages : 264
Release :
ISBN-10 : 9781626362703
ISBN-13 : 162636270X
Rating : 4/5 (03 Downloads)

Synopsis Go Green, Spend Less, Live Better by : Crissy Trask

Go Green, Spend Less, Live Better is an authoritative, practical guide that details the money-saving side of greener, healthier, and simpler living. Bestselling author of It’s Easy Being Green and sustainable-living expert Crissy Trask provides a prescriptive handbook for making better decisions about our homes, how we get around, what we eat, and how we behave as consumers, in order to simultaneously achieve two desirable and imperative goals—to be better off financially and to do what is good for the planet. Laying out steps that will yield immediate results, Trask also provides explanations of bigger commitments that take time to implement, but also produce much bigger savings. With her practical money-saving strategies and environmental know-how, Trask empowers readers to confidently pursue change, knowing their bank accounts will grow as a result. Go Green, Spend Less, Live Better shows how typical families can easily save at least $10,000—and even as much as $30,000—in the first year alone by greening up some key areas of their homes and lives. Other areas covered include: How green living is not exclusive, but highly accessible and affordable Five reasons you will live better and save money when going green How to start reaping economic rewards right away Taking green to the next level and getting more for your money Earning rich returns on green investments The link between better health and greater wealth And much more!