The origins and secrets of the Grateful Dead's magical sound are told! This book is the first in-depth examination of the Dead's technical side, including their recording methods. From the "Acid Tests" of the mid-'60s to the famous "Wall of Sound" PA setup in the '70s and on to their exceptional later touring systems, the Grateful Dead were always on the cutting edge of technological innovation and experimentation. This exhaustive study includes clear and concise explanations of the band's equipment technology, instrument design, and studio recording techniques, plus a history of the group. Features: more than 100 photos and diagrams, many never before seen; new interviews with band members and tech personnel; suggested listening for every era of the group's history; and more!

The untold story of life on the road with the Grateful Dead, written by an insider who lived it from the early days to today. Steve Parish was never one to walk the straight-and-narrow, even during his childhood growing up in Flushing Meadow, Queens. Busted as a teenager for selling acid in the summer of 1968, Parish landed in Riker's Island. The experience changed him and after getting out he did his best to stay out of trouble, securing a job moving music equipment at the New York State Pavilion. The first show he worked was a Grateful Dead concert in July of 1969 and Parish was captivated by the music. A life seemingly headed nowhere had suddenly found its calling as he fell in quickly with a band of likeminded misfits who formed the nucleus of what would be the greatest road crew in rock 'n' roll history. Parish traveled to California where his apprenticeship began. Working for the band for free and learning his craft, Parish got to know Jerry, Bobby, Phil, Billy and Mickey and through the years their relationships forged an unbreakable bond. He became very close with Garcia in particular, acting as his personal roadie and later manager for his solo performances and Garcia Band shows. He was there during times of trouble (like when a pimp held Garcia hostage at gunpoint in a New York hotel room), spending hours by his bedside when Garcia was in a coma in 1986, and performing the duties of best man at his wedding. He was also the last friend to see Garcia alive. Throughout the Dead's historic run, there were parties of biblical proportion and celebrity run-ins with everybody from Bob Dylan to Frank Sinatra--but there was a dark side to life on the road and tragedy didn't just strike the musicians. But Home Before Daylight is a story of friendship, of music and redemption. It is a piece of music history, one that reflects the American spirit of adventure and brotherhood. Seen through Steve Parish's eyes and experiences, The Grateful Dead's wild ride has never been so revealing.

Take a trip down memory lane from the band's humble beginnings to international stardom through this collection of memorabilia, photos and writings on the 30th anniversary of the original publication. This is both a candid family history of one of America's most enduring rock bands and a priceless time capsule of '60s rock culture. Filled with anecdotes and never-before seen photos, this timeless title was compiled by a band insider. The long strange trip continues...

The Grateful Dead-rock legends, marketing pioneers The Grateful Dead broke almost every rule in the music industry book. They encouraged their fans to record shows and trade tapes; they built a mailing list and sold concert tickets directly to fans; and they built their business model on live concerts, not album sales. By cultivating a dedicated, active community, collaborating with their audience to co-create the Deadhead lifestyle, and giving away "freemium" content, the Dead pioneered many social media and inbound marketing concepts successfully used by businesses across all industries today. Written by marketing gurus and lifelong Deadheads David Meerman Scott and Brian Halligan, Marketing Lessons from the Grateful Dead gives you key innovations from the Dead's approach you can apply to your business. Find out how to make your fans equal partners in your journey, "lose control" to win, create passionate loyalty, and experience the kind of marketing gains that will not fade away!

The complete history of one of the most long-lived and legendary bands in rock history, written by its official historian and publicist—a must-have chronicle for all Dead Heads, and for students of rock and the 1960s’ counterculture. From 1965 to 1995, the Grateful Dead flourished as one of the most beloved, unusual, and accomplished musical entities to ever grace American culture. The creative synchronicity among Jerry Garcia, Bob Weir, Phil Lesh, Bill Kreutzmann, Mickey Hart, and Ron “Pigpen” McKernan exploded out of the artistic ferment of the early sixties’ roots and folk scene, providing the soundtrack for the Dionysian revels of the counterculture. To those in the know, the Dead was an ongoing tour de force: a band whose constant commitment to exploring new realms lay at the center of a thirty-year journey through an ever-shifting array of musical, cultural, and mental landscapes. Dennis McNally, the band’s historian and publicist for more than twenty years, takes readers back through the Dead’s history in A Long Strange Trip. In a kaleidoscopic narrative, McNally not only chronicles their experiences in a fascinatingly detailed fashion, but veers off into side trips on the band’s intricate stage setup, the magic of the Grateful Dead concert experience, or metaphysical musings excerpted from a conversation among band members. He brings to vivid life the Dead’s early days in late-sixties San Francisco—an era of astounding creativity and change that reverberates to this day. Here we see the group at its most raw and powerful, playing as the house band at Ken Kesey’s acid tests, mingling with such legendary psychonauts as Neal Cassady and Owsley “Bear” Stanley, and performing the alchemical experiments, both live and in the studio, that produced some of their most searing and evocative music. But McNally carries the Dead’s saga through the seventies and into the more recent years of constant touring and incessant musical exploration, which have cemented a unique bond between performers and audience, and created the business enterprise that is much more a family than a corporation. Written with the same zeal and spirit that the Grateful Dead brought to its music for more than thirty years, the book takes readers on a personal tour through the band’s inner circle, highlighting its frenetic and very human faces. A Long Strange Trip is not only a wide-ranging cultural history, it is a definitive musical biography.

The ultimate love letter to the world’s most magical plant—weed—from the rapper, chef, TV star, and bestselling author of F*ck, That’s Delicious. This is an exploration of every corner of the pot galaxy, from highly scientific botanical analyses and the study of pot’s medicinal benefits to a guide to the wild world of weed paraphernalia. It’s also a very personal tribute to a substance Bronson refers to as life changing, horizon-expanding, a conduit for happiness, a connector. Weed is to Action Bronson what the madeleine was to Proust: the door to true consciousness. Organized loosely as 100 entries, including thirty-five recipes, and packed with illustrations and photos, Stoned Beyond Belief is a trippy and munchie-filled experience as well as an entertainingly valuable resource for weed enthusiasts and scholars. Stoned Beyond Belief will delight Action Bronson fans and pot aficionados all across the universe.

Fifty years after the Grateful Dead was formed, the band still exerts a powerful influence over hundreds of thousands of fans around the world. Today, an entire generation of Deadheads who have never experienced a live Dead show are still drawn to the music and the complex and colorful subculture that has grown up around it. In This Is All a Dream We Dreamed, Blair Jackson and David Gans, two of the most well-respected chroniclers of the Dead, reveal the band's story through the words of its members and their creative collaborators, as well as a number of diverse fans, stitching together a multitude of voices into a seamless oral tapestry. Woven into this musical saga is an examination of the subculture that developed into its own economy, touching fans from all walks of life, from penniless hippies to celebrities, and at least one U.S. vice president. The book traces the band's evolution from its folk/bluegrass beginnings through the Jug Band craze, an early incarnation as Rolling Stones wannabes, feral psychedelic warriors, the Americana jam band that blazed through the '70s, to the shockingly popular but still iconoclastic stadium-filling band of later years. The Dead broke every rule of the music business along the way, taking risks and venturing into new territory as they fused inspired ideas and techniques with intuition and fearlessness to create a sound-and a business model-unlike anything heard and seen before.

Jerry Garcia: Secret Space of Dreams is a hard cover coffee table book that will bring together, for the first time, a comprehensive collection of photographs of Jerry Garcia taken by renowned Grateful Dead photographer Jay Blakesberg. The focus of the book is to present a collection of Jay's iconic images of Garcia from 1978 until Garcia's death in 1995. The book will include photographs of Garcia with members of the Grateful Dead as well as guest musicians and solo projects Jerry worked on. Since Jerry Garcia's passing, the band's popularity has remained immense as evidenced by their continued merchandise sales, acclaimed 50th anniversary "Fare Thee Well" concerts in 2015 and ongoing tours by surviving members. The book will include quotes from many notable musicians who were influenced and inspired by Jerry Garcia.

An in-depth look at the influence of the Grateful Dead and hippie culture on contemporary fashion and street style by GQ’s style-in-the-wild correspondent and fashion expert Since the formation of Dead & Company, a new breed of Deadhead has emerged: someone who appreciates stylish streetwear as much as tie-dye. Dead Style is a book that shows the influence of the Grateful Dead and hippie culture on the current world of fashion. Tie-dyed pieces from designer labels like Louis Vuitton, Off-White, Saint Laurent, Balenciaga, Missoni, and Burberry have dominated runway looks. Vintage Grateful Dead shirts are fetching hundreds of dollars online (on fashion auction sites and via Instagram sellers alike) and in stores. This book, visually driven and heavily captioned, is a look book for current Deadhead culture. Dead Style is a surprising, provocative, engaging, and fun work, a Grateful Dead book for a new generation.

The Grateful Dead is one of the most popular bands of all time and they have enjoyed incredible relevance to this day. But let's admit it, they were not exactly poster boys for corporate America. In Everything I Know About Business I Learned From the Grateful Dead, Deadhead and business scholar Barry Barnes proves that the Dead's influence on the business world will turn out to be a significant part of their legacy. Without intending to, the band pioneered ideas and practices that were subsequently embraced by American corporations. And in this book Barnes shares the ten most innovative business lessons from the Dead's illustrious career, including: Creating and delivering superior customer value Incorporating and establishing a board of directors early on Founding a merchandising division Giving away your product for free to increase demand Above all, Barnes explains how the Dead were masters of what he calls "strategic improvisation"-the ability to adapt to changing times and circumstances -- and that their success lay precisely in their commitment to constant change and relentless variation. For an extraordinary thirty years, the Dead improvised a business plan and realized their vision -- all while making huge profits. Everything I Know About Business I Learned From the Greatful Dead will show you how they did it -- and what your business can learn from their long, strange trip.