Gift-giving is extremely important in Japanese society, not only at personal and household levels, but at the national and macroeconomic levels as well. This book is the first in English to document the extraordinary scale, complexity, and variation of giving in contemporary Japan. Gift-Giving in Japan is based on eighteen months' fieldwork in the Tokyo metropolitan area, as well as short-term research in other parts of Japan. The core of the study is the experience of family representatives of different ages, classes, genders, occupations, neighborhoods, and religions. The author also interviewed experts, including the author of gift-giving etiquette books, Buddhist and Shinto priests, department store and funeral home employees, and workers at Tokyo's Tsukiji fish market. She participated in neighborhood festivals, election rallies, house-building rites, and other ceremonies of which gift-giving was an integral part. Recent anthropological interest in drawing a strong contrast between commodities and gifts both reflects and reinforces the conception of the gift as part of the giver and the related distinction between the realm of the gift and the realm of the marketplace. The author argues that Japanese practices of giving and receiving challenge assumptions related to this idea of the gift.

Michael Laver examines how the giving of exotic gifts in early modern Japan facilitated Dutch trade by ascribing legitimacy to the shogunal government and by playing into the shogun's desire to create a worldview centered on a Japanese tributary state. The book reveals how formal and informal gift exchange also created a smooth working relationship between the Dutch and the Japanese bureaucracy, allowing the politically charged issue of foreign trade to proceed relatively uninterrupted for over two centuries. Based mainly on Dutch diaries and official Dutch East India Company records, as well as exhaustive secondary research conducted in Dutch, English, and Japanese, this new study fills an important gap in our knowledge of European-Japanese relations. It will also be of great interest to anyone studying the history of material culture and cross-cultural relations in a global context.

This volume includes the full proceedings from the 1997 World Marketing Congress held in Kuala Lumpur, Malaysia. The focus of the conference and the enclosed papers is on marketing thought and practices from a global perspective. This volume presents papers on various topics including marketing management, marketing strategy and consumer behavior. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.

Gift Wrapping is a Kodansha International publication.

Bestselling author Kumiko Sudo creates 45 exquisite handmade gifts in fabric, each with a flair that is uniquely Japanese. Easy-to-follow patterns, beautiful photographs, and colorful step-by-step drawings help the projects come together quickly--many in less than an hour. Whether they are created in kimono silks or in contemporary cottons, these tiny boxes, purses, decorative toys, incense pouches, and good luck charms all make delightful gifts.

Mediated by Gifts is a collection of essays by top scholars on gifts, giving and the social and political forces that shaped these practices in medieval and early modern Japan. The international assemblage of authors provides new insights into these deeply ingrained practices. The essays focus on topics such as shogunal visits to shrines and temples, exchanges between the imperial house and the shogun, a physician and his patients, the shogun, his vassals his and his ladies, the merchant class and the shogunal government, and between scholars and their cosmopolitan circle of contacts. This virtually unexplored view of Japanese history provides new tools to better elucidate both historical and modern Japan. Contributors are Lee Butler, Andrew Goble, Kaneko Hiraku, Laura Nenzi, Ozawa Emiko, Cecilia Segawa Siegle, and Margarita Winkel.

Wrapping Culture examines problems of intercultural communication and the possibilities for misinterpretation of the familiar in an unfamiliar context. Starting with an examination of Japanese gift-wrapping, Joy Hendry demonstrates how our expectations are often influenced by cultural factors which may blind us to an appreciation of underlying intent. She extends this approach to the study of polite language as the wrapping of thoughts and intentions, garments as body wrappings, constructions and gardens as wrapping of space. Hendry shows how this extends even to the ways in which people may be wrapped in seating arrangements, or meetings and drinking customs may be constrained by temporal versions of wrapping. Throughout the book, Hendry considers ways in which groups of people use such symbolic forms to impress and manipulate one another, and points out a Western tendency to underestimate such nonverbal communication, or reject it as mere decoration. She presents ideas that should be valid in any intercultural encounter and demonstrates that Japanese culture, so often thought of as a special case, can supply a model through which we can formulate general theories about human behavior.

Most books about Japan will tell you how to use chopsticks and say "konnichiwa!" Few honestly tackle the existential angst of living in a radically foreign culture. The author, a three-year resident and researcher of Japan, tackles the thousand tiny uncertainties of living abroad. -- Adapted from back cover

Written by local expert Sumiko Kajiyama, Cool Japan explores the heart of Japanese culture and must-see places from a uniquely Japanese perspective. First, visit Kyoto, where you will discover 1,000 years of history, from the ancient love story the Tale of Genji to the traditional tea ceremony. Then head to Tokyo to experience Japan's cutting-edge capital, where the 21st-century kawaii culture collides with landmarks like the Kabuki-za Theater and the Imperial Palace. For a different perspective, venture outside the city to the serene towns of Tohoku, the region largely affected by the 2011 tsunami disaster. Informative, entertaining, and useful, this book is an ideal introduction for any traveler looking for a deeper understanding of Japanese culture, past and present.

Every chapters offers insights into one aspect or other of contemporary Japanese life. Newly included are discussions on such topics as dinner entertainment, skiing cross-culturally, male chauvinism as a manifestation of love in marriage, and domestic violence. Ten chapters have been retained from the first edition because they have achieved the status of classics.