Fundamentals Of Copy Layout
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Author |
: Albert C. Book |
Publisher |
: McGraw Hill Professional |
Total Pages |
: 292 |
Release |
: 1997 |
ISBN-10 |
: 0844230243 |
ISBN-13 |
: 9780844230245 |
Rating |
: 4/5 (43 Downloads) |
Synopsis Fundamentals of Copy & Layout by : Albert C. Book
A perfect vehicle to help you write stronger headlines using the author's A-B-C formula; write about benefits, not features; prepare layouts--for everything from newsprint pages to billboards; write for the special needs of broadcast and interactive media and more. Whether you're just getting started or sharpening your skills, this is a vital tool for anyone who's in the business of creative communication.
Author |
: Jens Lienig |
Publisher |
: Springer Nature |
Total Pages |
: 319 |
Release |
: 2020-03-19 |
ISBN-10 |
: 9783030392840 |
ISBN-13 |
: 3030392848 |
Rating |
: 4/5 (40 Downloads) |
Synopsis Fundamentals of Layout Design for Electronic Circuits by : Jens Lienig
This book covers the fundamental knowledge of layout design from the ground up, addressing both physical design, as generally applied to digital circuits, and analog layout. Such knowledge provides the critical awareness and insights a layout designer must possess to convert a structural description produced during circuit design into the physical layout used for IC/PCB fabrication. The book introduces the technological know-how to transform silicon into functional devices, to understand the technology for which a layout is targeted (Chap. 2). Using this core technology knowledge as the foundation, subsequent chapters delve deeper into specific constraints and aspects of physical design, such as interfaces, design rules and libraries (Chap. 3), design flows and models (Chap. 4), design steps (Chap. 5), analog design specifics (Chap. 6), and finally reliability measures (Chap. 7). Besides serving as a textbook for engineering students, this book is a foundational reference for today’s circuit designers. For Slides and Other Information: https://www.ifte.de/books/pd/index.html
Author |
: Gavin Ambrose |
Publisher |
: A&C Black |
Total Pages |
: 196 |
Release |
: 2011-08-31 |
ISBN-10 |
: 9782940411610 |
ISBN-13 |
: 2940411611 |
Rating |
: 4/5 (10 Downloads) |
Synopsis The Fundamentals of Creative Design by : Gavin Ambrose
Introduces students to the various aspects of the graphic design. This title provides a fresh introduction to the key elements of the discipline and looks at the following topics: design thinking, format, layout, grids, typography, colour, image and print and finish.
Author |
: xtine burrough |
Publisher |
: Peachpit Press |
Total Pages |
: 563 |
Release |
: 2008-12-11 |
ISBN-10 |
: 9780132104234 |
ISBN-13 |
: 0132104237 |
Rating |
: 4/5 (34 Downloads) |
Synopsis Digital Foundations by : xtine burrough
Fuses design fundamentals and software training into one cohesive book! The only book to teach Bauhaus design principles alongside basic digital tools of Adobe's Creative Suite, including the recently released Adobe CS4 Addresses the growing trend of compressing design fundamentals and design software into the same course in universities and design trade schools. Lessons are timed to be used in 50-minute class sessions. Digital Foundations uses formal exercises of the Bauhaus to teach the Adobe Creative Suite. All students of digital design and production—whether learning in a classroom or on their own—need to understand the basic principles of design in order to implement them using current software. Far too often design is left out of books that teach software. Consequently, the design software training exercise is often a lost opportunity for visual learning. Digital Foundations reinvigorates software training by integrating Bauhaus design exercises into tutorials fusing design fundamentals and core Adobe Creative Suite methodologies. The result is a cohesive learning experience. Design topics and principles include: Composition; Symmetry and Asymmetry; Gestalt; Appropriation; The Bauhaus Basic Course Approach; Color Theory; The Grid; Scale, Hierarchy and Collage; Tonal Range; Elements of Motion. Digital Foundations is an AIGA Design Press book, published under Peachpit's New Riders imprint in partnership with AIGA, the professional association for design.
Author |
: Beth Tondreau |
Publisher |
: Fair Winds Press |
Total Pages |
: 209 |
Release |
: 2011-06 |
ISBN-10 |
: 9781592537075 |
ISBN-13 |
: 1592537073 |
Rating |
: 4/5 (75 Downloads) |
Synopsis Layout Essentials by : Beth Tondreau
This book outlines and demonstrates basic layout/grid guidelines and rules.
Author |
: Chris Do |
Publisher |
: |
Total Pages |
: 175 |
Release |
: 2020-07-27 |
ISBN-10 |
: 0578657163 |
ISBN-13 |
: 9780578657165 |
Rating |
: 4/5 (63 Downloads) |
Synopsis Pocket Full of Do by : Chris Do
Author |
: Fiona Raven |
Publisher |
: |
Total Pages |
: 0 |
Release |
: 2017 |
ISBN-10 |
: 0994096925 |
ISBN-13 |
: 9780994096920 |
Rating |
: 4/5 (25 Downloads) |
Synopsis Book Design Made Simple by : Fiona Raven
Book Design Made Simple gives DIY authors, small presses, and graphic designers--novices and experts alike--the power to design their own books. It's the first comprehensive book of its kind, explaining every step from installing Adobe(R) InDesign(R) right through to sending the files to press. For those who want to design their own books but have little idea how to proceed, Book Design Made Simple is a semester of book design instruction plus a publishing class rolled into one. Let two experts guide you through the process with easy step-by-step instructions, resulting in a professional-looking top-quality book
Author |
: Tom Altstiel |
Publisher |
: SAGE Publications |
Total Pages |
: 751 |
Release |
: 2015-12-10 |
ISBN-10 |
: 9781506315409 |
ISBN-13 |
: 1506315402 |
Rating |
: 4/5 (09 Downloads) |
Synopsis Advertising Creative by : Tom Altstiel
Advertising Creative is the first “postdigital” creative strategy and copywriting textbook in which digital technology is woven throughout every chapter. The book gets right to the point of advertising by stressing key principles and practical information students and working professionals can use to communicate effectively in this postdigital age. Drawing on personal experience as award-winning experts in creative advertising, Tom Altstiel and Jean Grow offer real-world insights on cutting-edge topics, including global, social media, business-to-business, in-house, and small agency advertising. In this Fourth Edition, Altstiel and Grow take a deeper dive into the exploration of digital technology and its implications for the industry, as they expose the pervasive changes experienced across the global advertising landscape. Their most important revelation of all is the identification of the three qualities that will define the future leaders of this industry: Be a risk taker. Understand technology. Live for ideas.
Author |
: Gavin Ambrose |
Publisher |
: AVA Publishing |
Total Pages |
: 219 |
Release |
: 2011-05-18 |
ISBN-10 |
: 9782940411498 |
ISBN-13 |
: 2940411492 |
Rating |
: 4/5 (98 Downloads) |
Synopsis Basics Design 02: Layout by : Gavin Ambrose
The second title in the 'Basics Design' series, 'Layout' addresses the practical and aesthetic considerations of the job in hand such as where and how the content will be viewed, regardless of whether the final format is a magazine, website, television graphic or bottle of bubble bath.
Author |
: Robyn Blakeman |
Publisher |
: M.E. Sharpe |
Total Pages |
: 258 |
Release |
: 2011 |
ISBN-10 |
: 9780765630988 |
ISBN-13 |
: 0765630982 |
Rating |
: 4/5 (88 Downloads) |
Synopsis Advertising Campaign Design: Just the Essentials by : Robyn Blakeman