Looking at the personal interaction between each first lady from Martha Washington to Laura Bush and the mass media of her day, Maurine H. Beasley traces the growth of the institution of the first lady as a part of the American political system.

Designed as a companion to Salem's American Presidents this volume contains 46 comprehensive essays on every First Lady through Laura Bush. Articles are between 5 and 12 pages in length and arranged in chronological order by administration.

How the three inaugural First Ladies defined the role for future generations, and carved a space for women in America America’s first First Ladies—Martha Washington, Abigail Adams, and Dolley Madison—had the challenging task of playing a pivotal role in defining the nature of the American presidency to a fledgling nation and to the world. In First Ladies of the Republic, Jeanne Abrams breaks new ground by examining their lives as a group. From their visions for the future of the burgeoning new nation and its political structure, to ideas about family life and matrimony, these three women had a profound influence on one another’s views as they created the new role of presidential spouse. Martha, Abigail and Dolley walked the fine line between bringing dignity to their lives as presidential wives, and supporting their husbands’ presidential agendas, while at the same time, distancing themselves from the behavior, customs and ceremonies that reflected the courtly styles of European royalty that were inimical to the values of the new republic. In the face of personal challenges, public scrutiny, and sometimes vocal criticism, they worked to project a persona that inspired approval and confidence, and helped burnish their husbands’ presidential reputations. The position of First Lady was not officially authorized or defined, and the place of women in society was more restricted than it is today. These capable and path-breaking women not only shaped their own roles as prominent Americans and “First Ladies,” but also defined a role for women in public and private life in America.

Media Relations and the Modern First Lady: From Jacqueline Kennedy to Melania Trump examines the communication strategies first ladies and their teams have used to manage press and public interest in their private lives, to promote causes close to their hearts, and to shape their public image. Starting with Jacqueline Kennedy, who was the first to have a staffer with the title “press secretary,” each chapter explores the relationship between a first lady and the media, the role played by her press secretary and communication staff in cultivating this relationship, and the first lady’s media coverage. Contributors exploring the following questions: How effective were the media relations and communication strategies of this first lady and her team? What worked and what did not? Was the first lady a communication asset to her husband's administration? And what can we learn from their media relations strategies? Along with contributing to the scholarship on presidential spouses, the contributions to this volume also highlight the important role media relations plays in strategic political communication. Scholars of communication, media studies, gender and women’s studies, political science, and public relations will find this book particularly useful.

A look inside the personal life of every first lady in American history, based on original interviews with major historians C-SPAN’s yearlong history series, First Ladies: Influence and Image, featured interviews with more than fifty preeminent historians and biographers. In this informative book, these experts paint intimate portraits of all forty-five first ladies—their lives, ambitions, and unique partnerships with their presidential spouses. Susan Swain and the C-SPAN team elicit the details that made these women who they were: how Martha Washington intentionally set the standards followed by first ladies for the next century; how Edith Wilson was complicit in the cover-up when President Wilson became incapacitated after a stroke; and how Mamie Eisenhower used the new medium of television to reinforce her, and her husband’s, positive public images. This book provides an up-close historical look at these fascinating women who survived the scrutiny of the White House, sometimes at great personal cost, while supporting their families and famous husbands—and sometimes changing history. Complete with illustrations and essential biographical details, it is an illuminating, entertaining, and ultimately inspiring read.

At home or at the podium, the First Lady is uniquely poised to serve as advisor, confidant, and campaigner, with the power to shape American political and social conversation. At first blush, First Ladies Michelle Obama and Melania Trump appear categorically different from each other; however, as women rising from humble origins to pursue their ambitions and support their husbands, the two have more in common than one might think. In Melania & Michelle: First Ladies in a New Era, author Tammy R. Vigil provides a compelling account of our modern first ladies, exploring how each woman has crafted her public image and used her platform to influence the country, while also serving as a paragon of fashion and American womanhood. Both women face constant scrutiny and comparison—from their degrees of political activism to their cookie recipes—and have garnered support as well as criticism. From their full lives pre-nomination to their attitudes while occupying the White House, Vigil builds careful and thoughtful portraits of Melania Trump and Michelle Obama that provide a new appreciation for how these women, and the first ladies that came before them, have shaped our country.

This title focuses on Eleanor Roosevelt's time in the White House. The author, a scholar with extensive knowledge of Eleanor's life and times, provides a detailed examination of the innovative first lady that will enlighten those who think they already know her.

Through press coverage, U.S. first ladies have become some of the most prominent and recognized figures in American politics. While the U.S. Constitution doesn't enumerate the responsibilities of the first lady, a succession of dynamic women, beginning with Martha Washington, have shaped this post into a highly visible public office. First ladies have performed a variety of public and private roles, from hostess, escort, and social advocate to advisor and policymaker. The gendered nature of the position, however, has always influenced first ladies' performance as they balanced their institutional duties with high expectations from the press and the public that they serve as role models for American women. In First Ladies and the Fourth Estate, Burns analyzes the coverage of presidents' wives in five leading newspapers and magazines--The New York Times, The Washington Post, Ladies' Home Journal, Good Housekeeping, and McCall's--to prove that the press has helped shape the first lady institution as well as influence the changing social and political roles of American women. By examining press portrayals of twentieth-century first ladies, Burns highlights the intersection of gender, publicity, and power at particular historical moments. Through the years, journalists have used both the gender ideals of the time and the collective memories of previous first ladies to assess the performance of the president's wife. The first lady has emerged as a celebrity, an advocate for humanitarian causes, and, in more recent years, a political activist. Burns argues that this evolution of the first lady institution--from the "new woman" of the early 1900s to the "new traditionalist" and "superwoman" of the 1990s, and from the domesticity of the Cold War to the activism of second wave feminism--spurred increasingly critical press coverage as the presidential wives expanded their sphere of influence from the personal to the political. The interdisciplinary approach of this study reveals the significance of the first lady institution not only to women's history and gender studies but also to the study of U.S. history, the American presidency, political communication, rhetorical criticism, and media history.

Washington. The widow Washington ; Martha Dandridge ; Married lady ; Mistress of Mount Vernon ; Revolutionary war ; First lady ; Slaves in the president's house ; Home again -- Jefferson. Martha Wayles ; Mistress of Monticello I ; War in Virginia ; Birth and death at Monticello ; Patsy Jefferson and Sally Hemings ; First lady ; Mistress of Monticello II ; The Hemingses ; Death of Thomas Jefferson -- Madison. Dolley Payne ; Mrs. Madison ; First lady ; Mistress of Montpelier ; Decline of Montpelier ; The widow Madison ; Sale of Montpelier ; In Washington ; Death of Dolley Madison -- Epilogue inside and outside

Traces the development of the First Lady's role from obscurity into an influential force in politics, complete with office, staff and budgetary resources to rival those of key presidential advisors. The author also explores the paradoxes surrounding activism in the office.