Study conducted at fifty small scale enterprises in Hyderabad and Secunderabad, two cities of Andhra Pradesh, India.

Viewed mainly as the growth of manufacturing sector as opposed to agriculture and the increased use of inanimate sources of power in the production of goods and services, rural industrialization offers the greatest scope for absorbing the existing and growing labour force outside the field of agriculture. However, rural industrial scene continues to be characterised by the concentration of labour force in agriculture, predominance of traditional crafts, low levels of technology, hereditary mode of production, poor productivity and returns and low labour efficiency and utilisation. Besides glorification of traditional crafts and self-employment, caste-industry nexus, and above all policy bias in favour of agriculture as against industry and large and medium capital-intensive industries as against small village and cottage industries also worked as strong impediments to the development of rural crafts. Drawing from the nationwide experiences, this book examines the problems of the growth and modernisation of rural industries from socio-economic perspectives and probes into the organisational and technology system underlying their production structure with all its implications an ramifications. The reversal of the policy favouring large modern industry sector and the spread of tiny small industries throughout the country with full package of organisational, technical, financial and marketing support in adequate measure have been strongly advocated. In addition, the integration of the development of rural industries with the overall programme of industrialisation was emphasized.

This book is concerned with social change in Pakistan, particularly the relationship between indigenous sociocultural orientations, the development process, and the rise of a new middle-level entrepreneurial class in the Punjab.

This Book Would Be Of Great Help To Researches, Business Managers, Professionals, Policy Planners And All Those Concerned With Improving The Performance Of Various Organisations.

From the early Vedic period, the Vaishyas, the oldest mercantile community of India, generated wealth for the nation through their remarkable efforts. Their Marwari offshoots were appointed by many rulers as ministers, advisors and diwans and were recognised as the first philanthropists in India. The Marwari Heritage takes the reader on a voyage of discovery of the Marwaris who migrated from Rajputana, Haryana, Malwa and its adjoining regions to other parts of India. They braved trials and tribulations in unchartered territories, supporting others of their community, never losing faith in their ability to succeed, and focused on their goal, they became the uncrowned kings, first of trade and business, and later of industry. They joined the freedom struggle with a true spirit of patriotism, philanthropy and active political involvement. Many courted imprisonment and even achieved martyrdom. Today, the roots of the Marwari community are deeply enmeshed in the social, cultural and economic fabric of India. Their innate psyche of giving back to society has seen them donate generously to education, empowerment of women and vocational training leading to employment. Shedding some traditions and retaining many, they have stepped into the modern age, achieving an enviable cultural mix. At the helm of most successful entrepreneurial enterprises, their focus on innovation and technological advancement has resulted in governments of several countries seeking their advice on economic growth. Of the many who have left an indelible mark on the history, socio-political and economic foundations of the country, this book is enriched with rich cameos of some of these ‘greats’ and the reader derives insights into numerous newly discovered and hitherto unrecorded facts. The younger generation of Marwaris continue to dream big and build on the foundations their forefathers planted. They continue to grow from strength to strength, marching towards new horizons. The plethora of welfare schemes and trusts responsible for development of the nation’s needy continue to be monitored with precision. Meticulously researched over five years and richly illustrated with over 100 rare, coloured photographs, paintings, and 600 black and white photographs, illustrations and rare documents published for the first time, readers have much to feast their eyes on. This pictorial book also serves as an inspiration to any and everyone who dares to dream and reach for the skies.