When the last speaker of a language dies, s/he takes to oblivion the memories, associations and the rich imagery this language community has once lived by. The cultural heritage encoded in conventional linguistic metaphors, handed down through generations, will be lost forever. This volume consists of fifteen articles about metaphors in endangered languages, from Peru to Alaska, from India to Ghana. The empirical data demonstrate that the assumptions of contemporary cognitive linguistic theory about “universal” metaphors and the underlying cognitive processes are still far from plausible, since culture plays an important role in the formation of metaphors. Moreover, that theory has been based on knowledge of metaphors in some standard languages. Indigenous and other minority languages, especially mainly orally used ones, have been disregarded completely. Besides researchers and students in linguistics, especially in metaphor and figurative language theory, this compilation provides food for thought for scholars in large fields of cultural studies, ranging from anthropology and ethnology to folkloristics and philosophy.

Consists of fifteen articles about metaphors in endangered languages, from Peru to Alaska, from India to Ghana. This title is suitable for researchers and students in linguistics, especially in metaphor and figurative language theory, and for scholars in large fields of cultural studies, ranging from anthropology to folkloristics and philosophy.

This book analyses the emotional message of Hungarian folksongs from a Cultural Linguistic perspective, employing a wide range of empirical devices. It combines theoretical notions with analytical devices and has a multidisciplinary essence: it relies on the latest Cultural Linguistic findings, employing spatial semantics, cognitive linguistics, cognitive psychology and ethnography. The book addresses key questions including: How is nature conceptualized by a folk cultural group? How are emotions and other mental states expressed via nature imagery with respect to metaphors and construal schemas? The author argues that folksongs reflect the Hungarian peasant communities’ specific treatment of emotions, captured in an underlying cultural schema ‘reservedness.’ This schema is grounded in principals of morality and tradition, and governs the various levels of representation. The main topics discussed are related to two core issues: cultural metaphors and cultural schemas of construal in folksongs. It provides a detailed example, based on over 1000 folksongs, of how a cultural group’s cognition can be analyzed and better understood through a representative corpus-based linguistic approach. The research is also pioneering in constructing a comprehensive analysis framework adapted to folk poetry, and offers an example of how cultural conceptualizations can be investigated in various discourse types. Last but not least, the book offers insights into the work of Hungarian linguists and folklorists concerning cultural conceptualizations, which have largely been unavailable in English.

This collection contains a selection of recent work on people’s production of figurative language (metaphoric, ironic, metonymic, hyperbolic, ...) and similarly of figurative expression in visual media and artefact design. The articles illuminate issues such as why and under what circumstances people produce figurative expression and how it is moulded by their aims. By focusing on production, the intention is to help stimulate more academic research on it and redress historically lower levels of published work on generation than on understanding of figurative expression. The contributions stretch across various academic disciplines—mainly psychology, cognitive linguistics and applied linguistics, but with a representation also of philosophy and artificial intelligence—and across different types of endeavour—theoretical investigation and model building, experimental studies, and applications focussed work (for instance, figurative expression in product design and online support groups). There is also a wide-ranging introductory chapter that touches on areas outside the scope of the contributed articles and discusses difficult issues such as a complex interplay of production and understanding.

This volume is addressed to researchers in the field of phraseology, and to teachers, translators and lexicographers. It is a collection of essays offering a comprehensive, modern analysis of phrasemes, embracing a wide range of subjects and themes, from linguistic, both applied and theoretical, to cultural aspects. The contrastive approach underlying this variety of themes allows the divergences and analogies between phraseological units in two or more languages to be outlined. The languages compared here are both major and minor, European and non-European, and the text includes contrastive analyses of the most commonly investigated languages (French-German, English-Spanish, Russian-German), as well as some less frequently investigated languages (like Ukrainian, Romanian, Georgian and Thai), which are not as well-represented in phraseological description, despite their scientific interest.

This book presents the results of a large-scale experiment into interpretations of the metaphor “the Nation as a Body” among 1,800+ respondents from 30 linguistic and cultural backgrounds. In this first account of an empirical study of cross-cultural global metaphor interpretation of that scale, Musolff confirms that the meanings of metaphors are complex, culturally mediated and may differ for senders and recipients. The book provides a historical and cultural map of the traditions underlying differences in how the nation as a body – or, “the body politic” – is understood. Musolff challenges the hypotheses of the universality of “the nation” as a predominantly male-gendered and hierarchically organized concept and, in so doing, puts into question some of the key presuppositions of traditional historical and cognitive approaches to metaphor. For scholars and students of figurative language, the book lays out methodological foundations for cross-cultural metaphor comparison and reveals hidden meaning differences in political metaphor in English as lingua franca.

In 1980, SAGE published Geert Hofstede’s Culture’s Consequences. It opens with a quote from Blaise Pascal: “There are truths on this side of the Pyrenees that are falsehoods on the other.” The book became a classic—one of the most cited sources in theSocial Science Citation Index—and subsequently appeared in a second edition in 2001. This new SAGE Encyclopedia of Intercultural Competence picks up on themes explored in that book. Cultural competence refers to the set of attitudes, practices, and policies that enables a person or agency to work well with people from differing cultural groups. Other related terms include cultural sensitivity, transcultural skills, diversity competence, and multicultural expertise. What defines a culture? What barriers might block successful communication between individuals or agencies of differing cultures? How can those barriers be understood and navigated to enhance intercultural communication and understanding? These questions and more are explained within the pages of this new reference work. Key Features: 300 to 350 entries organized in A-to-Z fashion in two volumes Signed entries that conclude with Cross-References and Suggestions for Further Readings Thematic “Reader’s Guide” in the front matter grouping related entries by broad topic areas Chronology that provides a historical perspective of the development of cultural competence as a discrete field of study Resources appendix and a comprehensive Index The SAGE Encyclopedia of Intercultural Competence is an authoritative and rigorous source on intercultural competence and related issues, making it a must-have reference for all academic libraries.

Languages and language varieties around the globe have been diminishing at an astonishing rate. Despite great efforts at language documentation, scholarship on metaphors and figurative units – often particularly fragile parts of language – has been largely neglected until recently. This book, like its predecessor Endangered Metaphors (CLSCC 2, 2012), focuses on disappearing metaphors and idioms from languages of diverse continents. Moreover, the book analyzes work from online social interaction, discusses topics such as language maintenance, educational practice and revitalization, as well as future directions for endangered metaphor studies. The book is highly innovative and produces new findings for linguistics and cultural studies: the more languages are examined, especially minority varieties distant from western languages, the more questionable becomes “universality” in the field of metaphor, with unique linguistic data across chapters, evidencing the non-universality of conceptual metaphors and calling for a revision of existing metaphor theories. The book will be of special interest to: linguistics (metaphor and phraseology research, applied linguistics, sociolinguistics, linguistic anthropology), public policy, sociology; community activists and educators of language maintenance and revitalization.

This groundbreaking collection represents the broad scope of cutting-edge research in Cultural Linguistics, a burgeoning field of interdisciplinary inquiry into the relationships between language and cultural cognition. The materials surveyed in its chapters demonstrate how cultural conceptualisations encoded in language relate to all aspects of human life - from emotion and embodiment to kinship, religion, marriage and politics, even the understanding of life and death. Cultural Linguistics draws on cognitive science, complexity science and distributed cognition, among other disciplines, to strengthen its theoretical and analytical base. The tools it has developed have worked toward insightful investigations into the cultural grounding of language in numerous applied domains, including World Englishes, cross-cultural/intercultural pragmatics, intercultural communication, Teaching English as an International Language (TEIL), and political discourse analysis.