From Black Sabbath to Big Black, a ride through the evolution, diversity, and influence of genre-defying heavy music. It began with the Beatles’ “Helter Skelter.” It was distilled to its dark essence by Black Sabbath. And it has flourished into a vibrant modern underground, epitomized by Newcastle’s Pigs Pigs Pigs Pigs Pigs Pigs Pigs. This is the evolution of heavy music. The voyage is as varied as it is illuminating: from the lysergic blunt trauma of Blue Cheer to the locked grooves of Funkadelic, the aural frightmares of Faust to the tectonic crush of Sleep, alighting on post-punk, industrial, grunge, stoner rock, and numerous other genres along the way. Ranging from household names to obscure cult heroes and heroines, Electric Wizards demonstrates how each successive phase of heavy music was forged by what came before, outlining a rich and eclectic lineage that extends far beyond the usual boundaries of heavy rock or heavy metal. It extols those who did things differently, who introduced something fresh and exciting into this elemental tradition, whether by design, accident, or sheer chance. In doing so, Electric Wizards weaves an entirely new tapestry of heavy music.

However important the magic of wands, brooms, cauldrons, potions, and spells might be to the vivid story telling of [the Harry Potter] books, it is merely incidental to their philosophy of life…. I can’t count the number of times I’ve heard someone in a business context say something like “I wish I could just magically solve all these problems” or “I’ll try my best to deal with this, but remember, I’m no magician.” What is particularly interesting is that the most difficult problems that the people in Harry’s world face are rarely solved with just magic, but rather by the use of intelligence, reasoning, planning, courage, determination, persistence, resourcefulness, creativity, fidelity, friendship, and many other qualities traditionally known by the philosophers in our world as virtues…. The meaning of life is not to be found in elixirs or incantations, secret words or exotic objects with esoteric powers, but in real moral virtue and the magic of what it can help us do….” J. K. Rowling’s novels about Harry Potter and the Hogwarts School of Witchcraft and Wizardry have captured the imaginations of people everywhere. In IF HARRY POTTER RAN GENERAL ELECTRIC, bestselling business author Tom Morris (IF ARISTOTLE RAN GENERAL MOTORS) uncovers the values and timeless truths that underlie Rawling’s hugely popular books and illuminate the lessons they offer to all of us in our careers and daily lives. But, you say, Harry Potter lives in a world of magic? What can we possibly learn to apply to our own careers and everyday lives? Morris shows that the most difficult problems Harry and his friends face are rarely solved by the use of magic alone. Rather, they are conquered by intelligence, reasoning, determination, creativity, friendship, and a host of other classic virtues–the very qualities, in fact, that make for success in every aspect of our lives. Blending an array of provocative examples from the novels with thought-provoking commentary on contemporary management practices, IF HARRY POTTER RAN GENERAL ELECTRIC offers readers a master’s course on leadership and ethics, told in an engaging and insightful way.

AC/DC tells the little-known story of how Thomas Edison wrongly bet in the fierce war between supporters of alternating current and direct current. The savagery of this electrical battle can hardly be imagined today. The showdown between AC and DC began as a rather straightforward conflict between technical standards, a battle of competing methods to deliver essentially the same product, electricity. But the skirmish soon metastasized into something bigger and darker. In the AC/DC battle, the worst aspects of human nature somehow got caught up in the wires; a silent, deadly flow of arrogance, vanity, and cruelty. Following the path of least resistance, the war of currents soon settled around that most primal of human emotions: fear. AC/DC serves as an object lesson in bad business strategy and poor decision making. Edison's inability to see his mistake was a key factor in his loss of control over the ?operating system? for his future inventions?not to mention the company he founded, General Electric.

“The story of one of the most prolific, independent, and iconoclastic inventors of this century…fascinating.”—Scientific American Nikola Tesla (1856-1943), credited as the inspiration for radio, robots, and even radar, has been called the patron saint of modern electricity. Based on original material and previously unavailable documents, this acclaimed book is the definitive biography of the man considered by many to be the founding father of modern electrical technology. Among Tesla’s creations were the channeling of alternating current, fluorescent and neon lighting, wireless telegraphy, and the giant turbines that harnessed the power of Niagara Falls. This essential biography is illustrated with sixteen pages of photographs, including the July 20, 1931, Time magazine cover for an issue celebrating the inventor’s career. “A deep and comprehensive biography of a great engineer of early electrical science--likely to become the definitive biography. Highly recommended.”--American Association for the Advancement of Science “Seifer's vivid, revelatory, exhaustively researched biography rescues pioneer inventor Nikola Tesla from cult status and restores him to his rightful place as a principal architect of the modern age.” --Publishers Weekly Starred Review “[Wizard] brings the many complex facets of [Tesla's] personal and technical life together in to a cohesive whole....I highly recommend this biography of a great technologist.” --A.A. Mullin, U.S. Army Space and Strategic Defense Command, COMPUTING REVIEWS “[Along with A Beautiful Mind] one of the five best biographies written on the brilliantly disturbed.”--WALL STREET JOURNAL “Wizard is a compelling tale presenting a teeming, vivid world of science, technology, culture and human lives.”-

Doomed to Fail explores the heaviest music the world has ever heard, tracing doom, sludge, and post-metal as their own distinct (and incredibly loud) traditions. Anselmi covers the bands and musicians that have impacted those styles most--Black Sabbath, Candlemass, Melvins, Eyehategod, Godflesh, Neurosis, Saint Vitus, and many others--while diving into the cultural doom that has spawned such music, from the bombing of Birmingham and hurricane devastation of New Orleans to glaring economic inequality, industrial alienation, climate change, and widespread addiction. Along the way, Anselmi interweaves the musical experiences that have led him to proudly identify as one of the doomed.

What you need to know now about America's energy future "Hi, I'm the United States and I'm an oil-oholic." We have an energy problem. And everybody knows it, even if we can't all agree on what, specifically, the problem is. Rising costs, changing climate, peaking oil, foreign oil, public safety?if the fears are this complicated, then the solutions are bound to be even more confusing. Maggie Koerth-Baker?science editor at the award-winning blog BoingBoing.net?finally makes some sense out of the madness. Over the next 20 years, we'll be forced to cut 20 quadrillion BTU worth of fossil fuels from our energy budget, by wasting less and investing in alternatives. To make it work, we'll need to radically change the energy systems that have shaped our lives for 100 years. And the result will be neither business-as-usual, nor a hippie utopia. Koerth-Baker explains what we can do, what we can't do, and why "The Solution" is really a lot of solutions working together. This isn't about planting a tree, buying a Prius, and proving that you're a good person. Economics and social incentives got us a country full of gas-guzzling cars, long commutes, inefficient houses, and coal-fired power plants out in the middle of nowhere, and economics and incentives will be the things that build our new world. Ultimately, change is inevitable. Argues we're not going to solve the energy problem by convincing everyone to live like it's 1900 because that's not a good thing. Instead of reverting to the past, we have to build a future where we get energy from new places, use it in new ways, and do more with less. Clean coal? Natural gas? Nuclear? Electric cars? We'll need them all. When you look at the numbers, you'll find that we'll still be using fossil fuels, nuclear, and renewables for decades to come. Looks at new battery technology, smart grids, passive buildings, decentralized generation, clean coal, and carbon sequestration. These are buzzwords now, but they'll be a part of your world soon. For many people, they already are. Written by the cutting edge Science Editor for Boing Boing, one of the ten most popular blogs in America

The electric guitar is an amazing instrument that is capable of facilitating the creation of many musical sounds and styles. This book contains a series of interviews that strives to dig deep into the various aspects of electric guitar tone and style. What experiences and wisdom has guided some of the world's top guitar players in their pursuit for the ultimate tone and a signature sound? What can we learn from the gear gurus that have invented and reinvented the tools these players use to craft their tones? Included are insights into the life journey of successful people on a similar path for achieving, or contributing to, the quest for peak artistic expression through the guitar. This valuable resource is sure to provide the interested reader with inspiration and ideas for discovering and evolving their own tone and style. Interviews include: Joe Bonamassa, Bob Bradshaw, John Carruthers, Cliff Chase, Peter Frampton, David Friedman, Jay Graydon, Scott Henderson, Eric Johnson, Jim Kelley, Jeff Kollman, Ronan Chris Murphy, Joe Satriani, John Suhr, Pete Thorn, Steve Vai, Carl Verheyen For more information visit www.GuitarToneWizards.com

An off-beat introduction to how electricity works in practical applications.

What began as a musical attempt to recreate the hallucinogenic experience of rock music has evolved into an ambitious approach to rock 'n roll that continues to expand the boundaries of music. More than just a sound, psychedelic rock is a philosophy, a way of creating the "cinematic music of the imagination". Whether readers were present at Ken Kesey's acid trips, or cut their musical teeth on Sonic Youth, this book will be provocative and fascinating reading. Photos.

The spellbinding true account of the scientific competition to light the world with electricity. In the mid-to-late-nineteenth century, a burgeoning science called electricity promised to shine new light on a rousing nation. Inventive and ambitious minds were hard at work. Soon that spark was fanned, and a fiery war was under way to be the first to light—and run—the world with electricity. Thomas Alva Edison, the inventor of direct current (DC), engaged in a brutal battle with Nikola Tesla and George Westinghouse, the inventors of alternating current (AC). There would be no ties in this race—only a winner and a loser. The prize: a nationwide monopoly in electric current. Brimming with action, suspense, and rich historical and biographical information about these brilliant inventors, here is the rousing account of one of the world’s defining scientific competitions. Christy Ottaviano Books