Volume 9 of the Baltic Sea Academy Series: Demographic and economic structural change affect the development of the whole Baltic Sea Region in the future. Coping with these challenges requires initiatives aiming at labour market issues. A shrinking and ageing labour force entails the danger of shortage of labour supply in general while demand for skilled labour increases in the course of knowledge-based structural change. There are large potentials for the Baltic Sea Region to strengthen its competitiveness by better tapping its human resources. Among these an advanced integration of women in the labour market is at the top of the agenda. This book analyses the current economic and demographic structures in the Baltic Sea Region and assesses the development perspectives. In this context, it shapes the educational attainment and labour market involvement of women and points to considerable hidden potentials. The Baltic Sea Academy is a non-profit network of 16 colleges and universities focusing on Education, Qualification and R&D for small and medium sized enterprises.

All countries in the Baltic Sea Region face a growing lack of skilled work force. However, the large potential of a better inclusion of females and elderly employees and managers remains often untapped. Also female and elderly employees can increase the innovation level of a company. This publication provides strategies how to better include this important group in companies. It was developed as part of the flagship project of the EU Strategy for the Baltic Sea Region “Innovative SMEs by Gender and Age (QUICK-IGA)”. The project addresses the following objectives: - levelling of equal opportunities for women south of the Baltic Sea with the ones of northern countries; - strengthening the promotion of innovation in small and medium-sized enterprises by developing working cultures that explicitly improve the equal opportunities of women; - supporting regional development in order to optimally develop human capital and competitiveness through gender and education policy. The manual containing all the project results and additional tools for the management of demographic change at enterprise level. Part I of the book incorporates the strategy programme on "Age, Gender and Innovation: Policies and Strategies to Improve Employability and Work Ability of Women and Older People in the Baltic Sea Region”, whilst part II contains action plans for the Hanse Parlament (network of business chambers) and the Baltic Sea Academy (network of academic institutions) “Promoting the employment of women and older people”.

At the 10th Hanseatic Conference 2015 in Hamburg, representatives from business organisations, academic institutions and policy makers from all countries around the Baltic Sea exchanged their experiences. This book contains the presented papers and a summary of the participants’ discussion. Vocational training has dramatically lost its appeal. More and more young people rather opt for study programmes at the university, and refuse to learn practical skills in vocational education. However, the qualifications of the high number of academics do not match the demand of SMEs for skilled workers and entrepreneurs, as their knowledge is mostly theoretical. At the same, due to demographic changes, the number of school leavers in the Baltic Sea Region is declining. Both developments have led to a dramatic shortage of skilled workers and entrepreneurs which is severely limiting growth and innovativeness of SMEs. In order to overcome this crisis, dual vocational training and dual degree study programmes have to be promoted substantially. In dual vocational training enterprises can actively influence and improve the quality of the education their apprentices receive; and in dual degree study programmes students can test and apply their theoretical knowledge, which they acquire at the university, simultaneously in the enterprises. The contributors of this book describe how this reform of education policy can be implemented in practice.

The topic that is disclosed in the scientific publication “Building the socially responsible employment policy in Baltic states” is certainly relevant to the context of national economy and social policy. Experience shows that socially responsible employment policy measures are especially widely used in the old EU member states. Relevance of socially responsible employment policy is not decreasing because unfavourable economic conditions aggravate the employment of certain groups of people (especially the long-term unemployed, low-skilled, having low marketable professions and other persons). The content of the scientific articles by the authors of this publication allows to answer reasonably to questions about the development of socially responsible employment policy in the Baltic states. The results of accomplished analysis are relevant to the fact that they allow to reveal the problems that are encountered in the development of socially responsible employment policy. A special focus is given to the employment of females and elderly employees to boost the innovation performance of companies.

Analysis of macroeconomic data carried out by the authors indicated that the employment rate among women and older people in Scandinavian countries such as Denmark, Sweden, Norway is much higher than in other EU countries [Eurostat, 2012]. Thus the idea was born to identify and transfer of best practices from the Northern European countries to selected countries of the Baltic Sea Region (Poland Germany, Lithuania and Latvia). The first part of the book is devoted to the description of the criteria that helped the authors select best practices and make characteristics of chosen practices. The second part of the book deals with conditions of the best practices transfer. In the last part of book the transfers of best practices to the four BSR countries are presented. The authors from the Gdansk University of Technology focused on the one hand on the complex, and on the other hand, on a practical approach to analyse the problem of low activity of women and older people on EU labour market.

At the 9th Hanseatic Conference 2014 in Hamburg, representatives from business organisations, academic institutions and policy makers from all countries around the Baltic Sea exchanged their experiences. This book contains the presented papers and a summary of the discussion of the participants. The elimination of discrimination by gender and age in working life is an important social concern, regardless of economic needs. But increased labour force participations of women and older people are also essential for economic reasons in the light of demopgraphic developments and changed conditions. Currently high and ever growing shortage of entrepreneurs, managers and professionals are the factors that increasingly limit economic development. There is an urgent need to make better use of local labour potential, particularly via higher labour force participation of women and older people in general. Global competition requires high innovation and strong increases in productivity of the entire Baltic Sea region, and especially in the countries to the south of the Sea. The innovations and productivity of companies benefit from increased proportion of women. The greatest innovation and productivity reserves lie in the staff and organisational development, including education; improvements in this respect stipulate equal opportunities and strengthen competitiveness. This publication was developed as part of the flagship project of the EU Strategy for the Baltic Sea Region “Innovative SMEs by Gender and Age (QUICK-IGA)”.

The ageing of society does not stop at company owners. More and more companies have to be handed over to the new generation. This process is a challenge for all parties involved. The support of business transfer assistance is just as essential for the European economy as the promotion of start-ups because both are critical to the development of the European economy. Over 450.000 firms with over two million jobs are transferred to a new owner in the EU-28 each year. Around one-third of these transfers fail, and the companies are closed. The future growth and sustainability of innovative companies in the Baltic Sea Region are severely limited by failed business transfers. Furthermore, due to a lack of available and appropriate successors, many firms are liquidated rather than transferred. This publication is part of the project INBETS (www.inbets.eu), highlights the background to the current situation of business transfers in the Baltic Sea Region, and proposes a policy program to promote business successions and open up new target groups of potential successors. Part-financed by the European Union (European Development Fund and European Neighbourhood and Partnership Instrument) within the INBETS project. This publication does not necessarily reflect the opinion of the European Commission.

All countries around the Baltic Sea region face a great shortage of entrepreneurs and managers for small and medium-sized enterprises (SMEs). This substantially limits economic growth and innovation capacity. Due to demographic reasons population and thus working age population is expected to decline in almost all European countries in the near future, so that this shortage will even increase and have a strong impact on the SMEs, that must compete with major industries for the few well-qualified talents. To tackle this pressing issue, experts from Denmark, Germany, Latvia, Lithuania and Norway teamed up in an EU-funded project to develop a common vocational training titled 'Master Craftsman' that reflects the needs for SMEs, in particular from the craft sector. This publication contains all relevant information, from the concept and background to the actual curricula and example for examination regulations.

Since the mid-twentieth century, the environment in which we operate is in fact described as turbulent, i.e. characterised by an unprecedented amount, rate, intensity and complexity of changes. In such a volatile environment the survival of an enterprise, and the more so its development and maintenance of high competitive position, seem to be extremely difficult. On the one hand, changes can create opportunities and provide the enterprises with chances for the development, on the other restrict or even block the possibility of their functioning in the market. In the monograph an attempt was made at classifying the civilization changes the modern entrepreneurs have to face in the fight for maintaining high competitiveness of their enterprises. Good practices are presented, for example the economic activation of seniors for companies. This book is a scientific publication for the purpose of its drafting, a review of most recent scientific literature on enterprise competitiveness and innovation and the direction and pace of socio-economic changes, with a particular focus on demographic changes, was conducted. This publication was developed as part of the flagship project of the EU Strategy for the Baltic Sea Region “Innovative SMEs by Gender and Age (QUICK-IGA)”.

The Baltic Sea Region is rapidly becoming one of the world’s more competitive regions. The region is capitalising on its strengths and making the most of its diversity to stimulate innovation, build a strong pool of skilled labour and foster ...