So you want to be a Cosplay Entrepreneur? Cosplay Marketing and PR 101 establishes the startup principles of building a brand, creating value and cultivating engagement as a cosplay entrepreneur. With over 15 years of experience in marketing and public relations, award-winning cosplayer Philip Odango shares insight, exercises and working documents in this original learning pathway to equip enterprising cosplayers, photographers and artists in their professional journey. From creating an online presence, to developing a strategic content plan and deploying a press release, this 101-level workbook is an essential part of any cosplayer entrepreneur's professional acumen. Cosplay Marketing & PR 101 is the first book in his Cosplay Professional Development Series

If you have always wondered how to get started cosplaying or are interested in the subculture, this book is there to help get you started. Written for the absolute beginner, Cosplay 101 is there to help start your journey of reaching your cosplay goals! Starting with what cosplay really is and how you can be involved, to where to wear your costume and time management in creating or purchasing, this book is meant to give those who have never cosplayed an easy start. Filled with tips, etiquette, and inspiration you will surely be ready to begin your first cosplay right away!

Entrepreneurial Cosplay takes a comprehensive and insightful look at the business of cosplay, exploring the ways that artists and fans engage in entrepreneurial and intrapreneurial practices to gain personal and professional success. Centered around the concept of entrepreneurship and the newly emerging concept of intrapreneurship – using entrepreneurial principles to enhance or further an existing concept, organization or product – the book showcases the ways in which cosplayers create new ideas, new ways of working and new ways of doing things, exploiting their knowledge to create new opportunities. By analyzing the numerous motivations driving cosplay behavior (self-expression, external recognition and financial gain), this volume provides a unique view of current cosplay practice and its relationship to economic activity. Offering important insight into this emerging area, this book will be of interest to scholars seeking to learn how entrepreneurial and economic models may be used to understand the emerging field of cosplay studies, as well as students and scholars working in the fields of Entrepreneurship, Business, Fan Studies, Visual Art Studies and Gender Studies.

In The Art of Cosplay and Creative Makeup, body painter extraordinaire Rainbowskinz show you the fundamental techniques he uses to create an infinite number of extraordinary looks.

Sarah Miller needs to reboot her life. No more comics. No more cosplay. No more men. It’s a great plan—until Sarah cosplays as Catstrike at Comic-Con and meets Adam West McKinny. Adam offers Sarah a job cosplaying every weekend at his superhero-themed escape room, and…Yeah, no. Except that a little spare change would come in handy, and Adam is clever and ever so charming. To make sure cosplay does not take over her real life, Sarah keeps her true identity a secret from Adam. She’s content to be his Catstrike and to have fun flirting with him in costume, but that’s where it ends. With the extra funds from her side hustle, Sarah signs up for an Econ 101 class, and would you look at that: Adam is her TA. Sarah for once has no tight vinyl, whip, or mask to hide behind. Worlds, alter egos, and fantasies collide in this delightful, escapist, sweet rom-com.

Filled with striking images of costume play from around the world, this definitive look at the global phenomenon known as "cosplay" examines its evolution from the fringes of society to the spotlight of modern culture. For over 100 years, men and women around the world have been dressing up as their favorite characters from movies, games, comics, TV, and books. Beginning as a curiosity and hobby for social outcasts, it's now a global phenomenon, fuelled by the Internet and an explosion in geek fandom. This in-depth look at the world of cosplay includes interviews with stars like Yaya Han, Crystal Graziano, and Spiral Cats, offers insights into cosplay's history and current landscape, and explains its creative processes, like how Megan Marie built the perfect Wonder Woman costume. Cosplay World features over 200 compelling photographs, showcasing everything from campy 1970s costumes to cutting-edge suits engineered in workshops and built using space-age materials. The result is both a celebration of and an informed look at a popular means of self-expression that continues to fascinate.

"An analysis based on the two major iterations of copyright law, the 1909 Act and the 1976 Act"--

In recent years, geeks have become chic, and the fashion and beauty industries have responded to this trend with a plethora of fashion-forward merchandise aimed at the increasingly lucrative fan demographic. This mainstreaming of fan identity is reflected in the glut of pop culture T-shirts lining the aisles of big box retailers as well as the proliferation of fan-focused lifestyle brands and digital retailers over the past decade. While fashion and beauty have long been integrated into the media industry with tie-in lines, franchise products, and other forms of merchandise, there has been limited study of fans’ relationship to these items and industries. Sartorial Fandom shines a spotlight on the fashion and beauty cultures that undergird fandoms, considering the retailers, branded products, and fan-made objects that serve as forms of identity expression. This collection is invested in the subcultural and mainstream expression of style and in the spaces where the two intersect. Fan culture is, in many respects, an optimal space to situate a study of style because fandom itself is often situated between the subcultural and the mainstream. Collectively, the chapters in this anthology explore how various axes of lived identity interact with a growing movement to consider fandom as a lifestyle category, ultimately contending that sartorial practices are central to fan expression but also indicative of the primacy of fandom in contemporary taste cultures.

If you think only Hollywood and Broadway costume designers can do spectacular, think again! A gallery of stunning and inspiring cosplay photography. 1000 Incredible Costume and Cosplay Ideas provides a broad and detailed glimpse into the ingenious artistry and attention to detail behind some of the most fabulous costumes you’ll find anywhere . . . and most of them are designed by just regular folks who have a passion for the character they’re looking to emulate. From clothing to makeup to accessories, these costumes are like nothing you’ve seen before. Featuring costumes from popular convention-goers to professional craftsmen, this stunning, photo-filled book by Joey Marsocci and Allison DeBlasio of Dr. Grymm Laboratories and Yaya Han walks you through scads of favorite characters as imagined and created by fans. Use it as inspiration for your next costume creation!

A styling handbook for the ambitious wigsmith! Complement your cosplay with incredible wigs—custom-designed and created by you! Regan Cerato of Cowbutt Crunchies shows you how to make dozens of extravagant wigs for cosplayer needs, from dyed spikes to dragon scales to fiber flowers and so much more! Extravagant wigs can be intimidating, they can even stump the most seasoned of crafters but with the expert Cosplay guidance wig making can be accomplished by everybody. Whether you’re a new or experienced sewist, this handbook will help you turn your cosplay dreams into reality. All the core basics that will help take your wigs to the next level Learn trimming tips, dyeing techniques, weft basics, teasing, volumizing, and so much more With the right tips and tricks, an arsenal of skills, and guidance from seasoned cosplayers—extreme wig making can be for everybody!