Content Creation 101

Content Creation 101
Author :
Publisher :
Total Pages : 52
Release :
ISBN-10 : 9798660066795
ISBN-13 :
Rating : 4/5 (95 Downloads)

Synopsis Content Creation 101 by : Chisom Udeoba

.Do You Want To Learn How To Generate Compelling Content Ideas?.Discover How To Make More Sales As A Freelance Content Creator?.Learn How To Create A Freelancers Agreement With Your Client?.Learn How To Write Even As A Beginner?.Sell Your Products And Services Easily With Your Content?Does this sound like you or someone you know?Then this book is definitely what you need.Here's What Is Packed In This Detailed Guide.-The Five-step by step guide to generating your first written content like a Pro.This includes how to break out of writer's block and lack of confidence, three easy ways to generate ideas instantly, how to discover a profitable niche and how to create your content calendar.- Detailed steps on How to create an audio content; Podcast or Broadcasting. -How to Create your first Video Content and gain traction.-How to write your first book in 14 days or less.-How to create titles for your contents that immediately attracts attention.-Over 100 Freelancing sites that will pay you for your skills.-How to create a Freelancer's contract /agreement with your client to prevent sad outcomes after you're set your services.Intrigued yet?Scroll up now and grab this value-packed book

Video Production 101

Video Production 101
Author :
Publisher : Peachpit Press
Total Pages : 337
Release :
ISBN-10 : 9780133819915
ISBN-13 : 0133819914
Rating : 4/5 (15 Downloads)

Synopsis Video Production 101 by : Antonio Manriquez

The need for students and young professionals to be effective communicators and media creators has never been so essential as it is today. Crafting multimedia messages across a variety of platforms is the key growth skill of the 21st century, and strong visual and verbal communication skills, media literacy, and technical proficiency all play a critical role. Video Production 101: Delivering the Message introduces and explores the roles of story development, producing, directing, camerawork, editing, sound design, and other aspects key to media creation. After each topic is explored students develop their skills with hands-on activities in each chapter, such as making a video self-portrait, visual poem, public service announcement, promotional video, short fiction film, and documentary. The authors include videos so readers can watch and learn some of the more visually-oriented concepts. Video Production 101 teaches the way students want to learn – in a project-based and results oriented structure, covering the process of media creation in all its varieties. Accessible and engaging, this book is the ultimate guide for anyone who wants to take control and clearly, effectively, and powerfully deliver his or her message to the world using video.

Content Creation Handbook

Content Creation Handbook
Author :
Publisher : Editora Bibliomundi
Total Pages : 48
Release :
ISBN-10 : 9781526036964
ISBN-13 : 1526036967
Rating : 4/5 (64 Downloads)

Synopsis Content Creation Handbook by : Aurelius Tjin

If you’re a blogger, video marketer, internet marketer, or an information product creator you’ve no doubt struggled with the question of content.You can have the best ideas, but if you don’t know how to use that idea to build quality content for a website, it probably won’t be successful. When it comes to your website, every part is important. Sure you want the right font, color, design, etc. The most important part of your website, however, is your content. Without quality content, your website cannot survive. It is important to remember—Content is everything! When you first start your site, you give a great deal of time to picking out the perfect domain name.There’s a reason you select a good domain name. It’s where your site lives. If your website is your domain, then think of content as the king of that domain. In other words...content rules!Many start-up businesses, and even established business owners who've decided it's time their business had a professional web presence, don't know where to start when it comes to planning their website. There are so many things to consider, and so many choices. Just getting the design and layout of the website can be intimidating. Then you have to determine what wil be on the site. It can be mind-boggling.Sometimes, by the time you get to the content portion of the site, your brain is fried from trying to make the other decisions. When you begin to think about the content, you’re probably asking yourself, “What do I write about” The Content Creation Handbook or “Where do I start?”If so, you’ve come to the right place. You only have one chance to make that first impression. If you take your content seriously then your audience will too. You want your audience to visit your site over and over again. If you provide quality content for them time and time again, they will keep returning to your site.Getting started is the most important step. If you know how to write, you are already 95% of the way there. You don’t need to be an English major to understand any of the tips in this book either. It is written in plain English that everyone can understand.Writing for the internet requires different skills to those covered in most school writing lessons. If you’ve never been much of a writer, starting writing as an adult may seem difficult. The upside of that is that as an adult you have more experience, skil s, and knowledge that you can share with your readers. This knowledge, skills and experience can be valuable to you and to others. Writing an article, series of articles, or blog posts can be an excellent way to share what you know and what you’ve experienced with your audience.While the writing you need for your site can be outsourced to professionals, it is very possible, and definitely more personal, for you to do it yourself.That’s what the tips in this book can help you do. Professional content writers are exactly that, professional. They take their jobs seriously. When a professional writer has been provided with instructions from a client, they read them careful y to get an understanding of what is required. The problem with outsourcing to a professional is they don’t know what you know or haven’t experienced the things that you have. They don’t know 5The Content Creation Handbook how you feel. In other words, they don’t have your heart. They can write in the way you instruct them, but they can’t write with your heart. They can give information, but they can’t give a reader a sense of who you are. They can’t share your personal experiences with the same passion you feel.Writing your own content can also be a very rewarding experience. It can help you make a personal connection with your readers. It gives them a sense of who you are, because you wil be sharing your knowledge, thoughts, and feelings in everything you write. Writing content that connects to your readers is what you want to do.If you’ve never written anything for a website before, don’t worry. You’re not alone. That’s why you’re reading this book. The information here wil help you create that quality content. For your convenience, the book is sectioned into the four main content areas: articles, blog posts, ebooks, and videos. Together, there are 70 great tips to give your website the “WOW” factor.

Content Marketing with ChatGPT: The Definitive Content Creation Blueprint

Content Marketing with ChatGPT: The Definitive Content Creation Blueprint
Author :
Publisher : Thorn Publishing LLC
Total Pages : 101
Release :
ISBN-10 :
ISBN-13 :
Rating : 4/5 ( Downloads)

Synopsis Content Marketing with ChatGPT: The Definitive Content Creation Blueprint by : J. Thorn

In a world brimming with digital content, how do you ensure your voice not only reaches but also resonates with your audience? Ever wondered how AI could transform your content creation process, infusing efficiency without sacrificing your unique style and expertise? Introducing the revolutionary book by J. Thorn, a vanguard in the field of AI-assisted content creation. This book isn’t just a guide; it’s a paradigm shift in how you approach content marketing, whether it’s blogs, newsletters, or social media posts. Thorn guides you through the innovative process of merging your personal expertise with AI’s analytical prowess to create content that truly stands out. In this groundbreaking book, you’ll explore: The art of crafting both original short and long-form content with ChatGPT, tailored to captivate your specific audience. Strategies for creating curated content efficiently, leveraging AI for content that is both rich in variety and depth. The power of the “Ideal Reader Archetype Generator,” an AI tool designed to uncover detailed insights into your audience, transforming days of research into minutes. Insights into the future of SEO and content marketing in an AI-driven world, preparing you for the shifts in digital landscapes. And many additional resources, including all of the prompts! This book is more than just a manual—it’s an expedition into the realm of AI-enhanced content creation. “The Definitive Content Creation Blueprint” is designed for authors, marketers, and content creators eager to harness the power of AI while keeping their content personal, engaging, and true to their voice. Whether you’re starting your content creation journey or looking to inject new life into your existing strategies, this book is your comprehensive guide. Embrace the synergy of AI’s efficiency with your creative insight. Elevate your content from ordinary to outstanding. Transform how you connect with your audience through every word you write. Step into the future of content creation—buy your copy today!

Content Writing 101

Content Writing 101
Author :
Publisher :
Total Pages : 118
Release :
ISBN-10 : 9798685515513
ISBN-13 :
Rating : 4/5 (13 Downloads)

Synopsis Content Writing 101 by : Joice Carrera

Land profitable content writing jobs from home and establish a successful career in writing today. Are you scared, confused, and clueless about having a career from home? It's either: You don't know how to start; You think you don't have the skill; You believe online jobs are a scam; You feel that having a thriving business online is impossible; Or all of the above. ______________________________________________________________ Research reveals that freelancers are generally happier and more satisfied with work and leisure. It's not difficult to see why - the work flexibility, financial rewards, and creative control -- just a few perks that most freelancers who work from home take joy in. The freelancing industry has grown significantly over the past decade, and while there are tons of options for freelancers these days, the competition has gotten tougher, too. ______________________________________________________________ A freelance content writing career is one that seems to flourish all the more because of two things: Businesses need content, and Content sells. ______________________________________________________________ This book, Content Writing 101, guides you through the step by step process of building a content writing career from scratch - from finding your why to building your portfolio to landing lucrative online content writing jobs and working with your dream clients - even with ZERO experience. This book is written with you in mind if you are: Clueless about where and how to find online work; An aspiring website content writer who's looking at how to get better at writing and win more contracts; Struggling with content planning and coming up with content ideas; Looking to add SEO marketing as part of your website content writing service. SEO Content Specialist, Joice Carrera, walks you through the best practices in content writing and SEO marketing that will help you: Curate an impressive portfolio even without experience; Create a well-crafted written content that speaks to your ideal reader; Build a client network and carry out projects that interest you; Stand out among the sea of freelance content writers; Start getting paid to write for businesses; Embark on living the life that you want. ______________________________________________________________ Content Writing 101 is a practical guide to help you get started with working online as a content writer, build a business that you love, earn money while working from home, and enjoy time and financial freedom for you and your family. It comes with a content writing workbook that serves as a reflective and actionable guide to help you navigate the process of website content writing step-by-step. It's content writing made easy -- filled with useful and effective content writing practices and advice that could jumpstart your career as a writer. ______________________________________________________________ Pursue content writing online and start getting paid to write for businesses that you care about. Scroll up and hit that "Buy Now" button!

The New Rules of Marketing and PR

The New Rules of Marketing and PR
Author :
Publisher : John Wiley & Sons
Total Pages : 324
Release :
ISBN-10 : 9780470606636
ISBN-13 : 0470606630
Rating : 4/5 (36 Downloads)

Synopsis The New Rules of Marketing and PR by : David Meerman Scott

A completely revised and updated edition of the BusinessWeek bestseller on effective, modern marketing and PR best practices The New Rules of Marketing and PR shows you how to leverage the potential that Web-based communication offers your business. Finally, you can speak directly to customers and buyers, establishing a personal link with the people who make your business work. This new second edition paperback keeps you up-to-date on the latest trends. New case studies and current examples are included to illustrate the very latest in marketing and PR trends Completely updated to reflect the latest marketing and PR techniques using social media sites such as Twitter, Facebook, and YouTube Includes a step-by-step action plan for harnessing the power of the Internet to communicate directly with buyers, increase sales, and raise online visibility David Meerman Scott is a renowned online marketing strategist, keynote speaker and the author of World Wide Rave, from Wiley The New Rules of Marketing and PR, Second Edition gives you all the information you need to craft powerful and effective marketing messages and get them to the right people at the right moment-at a fraction of the price of a traditional marketing campaign.

Introduction to Digital Marketing 101

Introduction to Digital Marketing 101
Author :
Publisher : BPB Publications
Total Pages : 528
Release :
ISBN-10 : 9789389328189
ISBN-13 : 9389328187
Rating : 4/5 (89 Downloads)

Synopsis Introduction to Digital Marketing 101 by : Cecilia Figueroa

Skyrocket your business goals with this hands on guide DESCRIPTION Social media marketing has stemmed from peopleÕs communication habits. Nowadays, social networking platforms are essential in practice, even in marketing. To understand the changes and transformations the field of marketing has undergone until now, it is important to know its origin. This complete guide will help you start selling and marketing your business by teaching you both SEO/SEM and web usability. You will learn the analytical part of Google Analytics and online advertising through Google AdWords. This book will introduce you to Web 2.0, and at the end of it, you may also want to make a career change to digital marketing! Ê _Ê Ê Ê Have you ever wondered how you can work smart with products that offer a range of essential applications for businesses? _Ê Ê Ê What are the prerequisites for a successful business?Ê _Ê Ê Ê What will happen if your company does not use digital marketing for your business? _Ê Ê Ê Do you know what are the newest and best technologies, applications, web tools, and virtual customer relationship management products that your competitors are using right now to work smarter and more efficiently?Ê KEY FEATURES _Ê Ê Ê Online advertising _Ê Ê Ê Online marketing campaigns _Ê Ê Ê Mail marketing _Ê Ê Ê Website marketing _Ê Ê Ê Opt-in email _Ê Ê Ê Mobile marketing _Ê Ê Ê Marketing data _Ê Ê Ê Digital strategy _Ê Ê Ê Consumer marketing ÊWHAT WILL YOU LEARN _Ê Ê Ê Design, organize, and monitor strategies. _Ê Ê Ê Optimize your website SEO. _Ê Ê Ê Create, manage, and evaluate Google Ads campaigns, and display advertising and payment campaigns. _Ê Ê Ê Integrate mobile marketing and mail marketing campaigns. _Ê Ê Ê Use Google Analytics. _Ê Ê Ê Improve the accessibility and usability of a website and UX. _Ê Ê Ê Stand out on LinkedIn. _Ê Ê Ê Apply Big data and machine learning to digital marketing. WHO THIS BOOK IS FOR Anyone who, for personal, academic, and/or professional reasons, wants to learn the basics of digital marketing. It is also a good start for marketers who would like to know their audiences and define strategies that best suit them. ÊTable of Contents 1. Define your audience: Marketing plan & value proposition. 2. Content strategy: Key process to improve content creation. 3. Use social media for your business. 4. Social ads: Make people think and talk. 5. SEO for beginners: Title, URL, & CTR 6. Search engine marketing (SEM): Position your brand in the market (PPC & paid search) 7. Display advertising to target your audience: Facebook, target audience, keywords, & search terms. 8. Create a campaign with email marketing: Segmentation, email automatization, split test, A/B testing, & optimization. 9. Analyze what people do in your website: Google Analytics & Big data. 10. Launch your career in digital marketing: Digital Marketing jobs, LinkedIn, networking, Big data, machine learning, & elevator pitch

Content Marketing 101

Content Marketing 101
Author :
Publisher : CreateSpace
Total Pages : 52
Release :
ISBN-10 : 1503297861
ISBN-13 : 9781503297869
Rating : 4/5 (61 Downloads)

Synopsis Content Marketing 101 by : Scarlett Moss

Content marketing is any marketing that involves the creation and sharing of media and publishing content in order to acquire and retain customers. This information can be presented in a variety of formats, including news, video, white papers, e-books, infographics, case studies, how-to guides, question and answer articles, photos, etc. Content Marketing has been defined in multiple ways. The meaning of the term depends a lot on the purpose and context. One of the most used definition is "the technique of creating and distributing relevant and valuable content to attract, acquire and engage a clearly defined target audience in order to drive profitable customer action" Content marketing creates interest in a product through educational, entertaining or informative material. Successful content marketing relies on providing "consistent, high-quality content that solves people's problems." Table of Contents: Preface 7 1 Introduction to Content Marketing 8 1.1 Old vs. New Rules of Marketing 9 1.2 Defining Content Marketing 10 1.3 Who Uses and Publishes Content 11 1.4 Where Content Marketing Is 12 1.5 The Benefits of Content Marketing 14 2 Content Marketing Strategy Development - How to Prepare and What to Use 15 2.1 What Does Content Do? 15 2.2 Preparing for a Content Marketing Strategy 16 2.3 Media Tools Available 18 2.4 Forms Used in Media Tools 20 2.5 A Final Word on Content 23 Content Marketing Search Engine Optimization in Content Marketing 24 3.1 Basics of SEO 24 3.2 What are Keywords? 25 3.3 Determining Keywords 26 3.4 Placing Keywords 28 4 Website and Profiles 31 4.1 Your Website 32 4.2 Social Media Profiles 33 4.3 Blogs 35 4.4 Email Content 36 5. External Sites 37 5.1 Benefits of Content Beyond the Organization 37 5.2 Common External Sites and Media Tools to Use 38 5.3 Article Directories 39 5.4 Open Source Content Sites 41 5.5 How-To Sites 42 5.6 Guest Posting (On Blogs, Newsletters, etc.) 45 5.7 Affiliate Programs 46 Content Marketing User-Generated Content 47 6.1 Where is User-Generated Content? 48 6.2 Creating a Space for User-Generated Content 48 6.3 Customer Reviews 49 6.4 Handling Negative User-Generated Content 49 6.5 The Pros and Cons of User-Generated Content 49 Resources 51 Executive

Inbound Content

Inbound Content
Author :
Publisher : John Wiley & Sons
Total Pages : 256
Release :
ISBN-10 : 9781119488958
ISBN-13 : 1119488958
Rating : 4/5 (58 Downloads)

Synopsis Inbound Content by : Justin Champion

Develop and implement an effective content strategy tailored to your business’s needs Inbound Content is a step-by-step manual for attracting the right people, turning them into leads, and closing them into customers. Today, everyone knows that content is king. It’s how we engage, how we inform, and how we pass the time; content is everywhere, and if you’re not leveraging its power to promote your business, you’ve already been left behind. Having a website and social media is not enough; if you truly want to take advantage of unprecedented levels of connectedness, you have to create content that draws customers in. It’s not about blindly expanding reach, it’s about reaching out to the right audience. Today’s marketplace is no longer about chasing the sale—with the right approach to content, your customers will come to you. Your content must be valuable, relevant, and consistent—but how should it be implemented at the actual content-creation level? This book shows you how to develop a unified strategy, create compelling content tailored to your needs, and utilize that content to its greatest advantage in order to build your brand. Discover the power of storytelling and generate effective content ideas Plan a long-term content strategy and a content creation framework Create great content, promote it, measure it, and analyze its performance Extend your content’s value, become a more effective writer, and develop a growth mentality Effective content is worth its weight in marketing gold. It stands out from the noise, and to the customer, looks like an oasis in a desert of clickbait and paid reviews. Inbound Content shows you how to plan, build, and implement your content strategy for unprecedented engagement and sales.

Content Marketing For 2020 Workbook

Content Marketing For 2020 Workbook
Author :
Publisher : Digital Street Academy
Total Pages :
Release :
ISBN-10 :
ISBN-13 :
Rating : 4/5 ( Downloads)

Synopsis Content Marketing For 2020 Workbook by : Paula Isaiah Panganiban

This workbook will guide you towards creating an Online Content Marketing positioning for your brand and business. You’re here because you want to apply content marketing concepts to your business, turning yourself into a lean and mean content-marketing machine. To start, what is Content Marketing? Content marketing is a strategic marketing and business process focused on creating and distributing valuable, relevant, and consistent content. This content is meant to attract and retain a clearly-defined audience and, ultimately, drive profitable customer action. When done correctly, content marketing helps create a relationship with your audience, which leads to trust. And if your audience trusts you, they’ll be more willing to do business with you when they’re ready to make a purchasing decision. Your content should attract the right people to your site, convert those people into leads, and nurture and help close them into customers. But it doesn’t stop there — your content should always delight your customers, turning them into promoters of your brand. In a nutshell, content marketing is really just the art of communicating with your prospects and customers without having to sell to them. What You’ll Learn in This Workbook he activities and readings in this workbook will help you fine-tune and grow your content marketing capabilities. Apply what you learned to your business. If you need help, feel free to send an email at [email protected]. Lastly, follow or like my page on facebook (https://www.facebook.com/digitalstreetagency/) and feel free to ask questions. Let me help you as you work through your content marketing transformation. **Please keep this workbook once accomplished. This way your progress will be saved correctly as you complete each section.** About the Author Paula was a Digital Content Producer and Lead Content Specialist and Strategist for SAYS Malaysia (a sister company of Mashable SEA) and Stripe Reputation and Scenic Figure (owned by Edelman Digital’s former Senior VP Craig Kronenberger) -- and local news companies here in the Philippines (GMA and ABS-CBN). Presently, she is the resident Digital Content and Digital Marketing Trainer and Data Analyst (for predictive, descriptive and prescriptive analysis) of Star News Group, a 100-year-old news producer in Melbourne, Australia. She is the manager of the Digital Marketing Agency Star Media Platform in Melbourne and the main trainer for Target Social a digital consulting company in Australia that trains Journalists the best practices for digital from Content Marketing to SEO. She published two books under Digital Street Academy, particularly the Social Media 101 Workbook (A Beginner’s Workbook to Applying Social Media to Your Business) and the Content Marketing 101 Workbook (Step-By-Step Guide in Creating Content Marketing Strategy for Your Brand & Business).