Color for Impact

Color for Impact
Author :
Publisher :
Total Pages : 0
Release :
ISBN-10 : 0962489190
ISBN-13 : 9780962489198
Rating : 4/5 (90 Downloads)

Synopsis Color for Impact by : Jan V. White

Color for Impact deserves to be within reach of every editor and desktop publisher's computer. It encourages newcomers to think about colour in new ways and reminds experienced designers that colour can be a two-edged sword: it can as easily obscure a message as drive it home. In either case, by focusing on the message and the communication, rather than what Jan White calls the "decorative" aspects of colour, Color for Impact will help you to take advantage of the reduced costs and increased availability of colour at all levels. Contents: Getting the Best Out of Colour; Ten Commandments on Using Colour; Where to Use Colour; How Much Colour to Use; Copying Colour in Black-and-White; Making the Most of Colour; Which Colour to Choose; Combining Colours with Colours; Colour and Panels; Colour and Pictures; Colour and Type; How Words, Shape, Space, and Colour Produce Impact; Technicalities About Colour.

Black in White Space

Black in White Space
Author :
Publisher : University of Chicago Press
Total Pages : 299
Release :
ISBN-10 : 9780226826417
ISBN-13 : 0226826414
Rating : 4/5 (17 Downloads)

Synopsis Black in White Space by : Elijah Anderson

From the vital voice of Elijah Anderson, Black in White Space sheds fresh light on the dire persistence of racial discrimination in our country. A birder strolling in Central Park. A college student lounging on a university quad. Two men sitting in a coffee shop. Perfectly ordinary actions in ordinary settings—and yet, they sparked jarring and inflammatory responses that involved the police and attracted national media coverage. Why? In essence, Elijah Anderson would argue, because these were Black people existing in white spaces. In Black in White Space, Anderson brings his immense knowledge and ethnography to bear in this timely study of the racial barriers that are still firmly entrenched in our society at every class level. He focuses in on symbolic racism, a new form of racism in America caused by the stubbornly powerful stereotype of the ghetto embedded in the white imagination, which subconsciously connects all Black people with crime and poverty regardless of their social or economic position. White people typically avoid Black space, but Black people are required to navigate the “white space” as a condition of their existence. From Philadelphia street-corner conversations to Anderson’s own morning jogs through a Cape Cod vacation town, he probes a wealth of experiences to shed new light on how symbolic racism makes all Black people uniquely vulnerable to implicit bias in police stops and racial discrimination in our country. An unwavering truthteller in our national conversation on race, Anderson has shared intimate and sharp insights into Black life for decades. Vital and eye-opening, Black in White Space will be a must-read for anyone hoping to understand the lived realities of Black people and the structural underpinnings of racism in America.

March of the Pigments

March of the Pigments
Author :
Publisher : Royal Society of Chemistry
Total Pages : 309
Release :
ISBN-10 : 9781839163265
ISBN-13 : 1839163267
Rating : 4/5 (65 Downloads)

Synopsis March of the Pigments by : Mary Virginia Orna

Take a colorful walk through human ingenuity. Humans have been unpacking the earth to use pigments since cavemen times. Starting out from surface pigments for cave paintings, we’ve dug deep for minerals, mined oceans for colors and exploited the world of plants and animals. Our accidental fumbles have given birth to a whole family of brilliant blues that grace our museums, mansions and motorcars. We’ve turned waste materials into a whole rainbow of tints and hues to color our clothes, our food and ourselves. With the snip of a genetic scissor, we’ve harnessed bacteria to gift us with “greener” blue jeans and dazzling dashikis. As the pigments march on into the future, who knows what new and exciting inventions will emerge? Mary Virginia Orna, a world-recognized expert on color, will lead you through an illuminating journey exploring the science behind pigments. Pausing for reflections en route to share stories around pigment use and discoveries informed by history, religion, sociology and human endeavour, this book will have you absorbing science and regaling tales. Jam packed with nuggets of information, March of the Pigments will have the curiously minded and the expert scientist turning pages to discover more.

Bright Earth

Bright Earth
Author :
Publisher : University of Chicago Press
Total Pages : 426
Release :
ISBN-10 : 0226036286
ISBN-13 : 9780226036281
Rating : 4/5 (86 Downloads)

Synopsis Bright Earth by : Philip Ball

From Egyptian wall paintings to the Venetian Renaissance, impressionism to digital images, Philip Ball tells the fascinating story of how art, chemistry, and technology have interacted throughout the ages to render the gorgeous hues we admire on our walls and in our museums. Finalist for the 2002 National Book Critics Circle Award.

Designing with Impact: The Power of Cartoon Graphic Elements

Designing with Impact: The Power of Cartoon Graphic Elements
Author :
Publisher : Daniel O Brien
Total Pages : 78
Release :
ISBN-10 :
ISBN-13 :
Rating : 4/5 ( Downloads)

Synopsis Designing with Impact: The Power of Cartoon Graphic Elements by : Hannah Cooper

Immerse yourself in the world of cartoon graphic design with this comprehensive guide. Discover the power of visuals to create impact, engage audiences, and drive success. This book delves into every aspect of cartoon graphic design, from logo creation to social media strategy. Learn the principles of color theory, typography, and layout, and master the art of creating memorable and effective designs. Explore the latest software and techniques, and get step-by-step tutorials to enhance your skills. Through inspiring case studies and examples, you'll discover how cartoon graphic design can transform brands, connect with customers, and achieve exceptional results. Whether you're a professional designer, marketing specialist, or anyone looking to make a visual impact, this book is an invaluable resource. Unlock the power of cartoon graphic design to elevate your designs, captivate your audience, and drive your business forward. Invest in this essential guide today and start creating visuals that truly make a difference.

The Science of Color

The Science of Color
Author :
Publisher :
Total Pages : 440
Release :
ISBN-10 : STANFORD:36105033295077
ISBN-13 :
Rating : 4/5 (77 Downloads)

Synopsis The Science of Color by : Optical Society of America. Committee on Colorimetry

Color and Design

Color and Design
Author :
Publisher : A&C Black
Total Pages : 303
Release :
ISBN-10 : 9781847889539
ISBN-13 : 1847889530
Rating : 4/5 (39 Downloads)

Synopsis Color and Design by : Marilyn DeLong

From products we use to clothes we wear, and spaces we inhabit, we rely on colour to provide visual appeal, data codes and meaning. Color and Design addresses how we understand and experience colour, and through specific examples explores how colour is used in a spectrum of design-based disciplines including apparel design, graphic design, interior design, and product design. Through highly engaging contributions from a wide range of international scholars and practitioners, the book explores colour as an individual and cultural phenomenon, as a pragmatic device for communication, and as a valuable marketing tool. Color and Design provides a comprehensive overview for scholars and an accessible text for students on a range of courses within design, fashion, cultural studies, anthropology, sociology and visual and material culture. Its exploration of colour in marketing as well as design makes this book an invaluable resource for professional designers. It will also allow practitioners to understand how and why colour is so extensively varied and offers such enormous potential to communicate.

Color in the Age of Impressionism

Color in the Age of Impressionism
Author :
Publisher : Penn State Press
Total Pages : 713
Release :
ISBN-10 : 9780271079783
ISBN-13 : 0271079789
Rating : 4/5 (83 Downloads)

Synopsis Color in the Age of Impressionism by : Laura Anne Kalba

This study analyzes the impact of color-making technologies on the visual culture of nineteenth-century France, from the early commercialization of synthetic dyes to the Lumière brothers’ perfection of the autochrome color photography process. Focusing on Impressionist art, Laura Anne Kalba examines the importance of dyes produced in the second half of the nineteenth century to the vision of artists such as Edgar Degas, Pierre-Auguste Renoir, and Claude Monet. The proliferation of vibrant new colors in France during this time challenged popular understandings of realism, abstraction, and fantasy in the realms of fine art and popular culture. More than simply adding a touch of spectacle to everyday life, Kalba shows, these bright, varied colors came to define the development of a consumer culture increasingly based on the sensual appeal of color. Impressionism—emerging at a time when inexpensively produced color functioned as one of the principal means by and through which people understood modes of visual perception and signification—mirrored and mediated this change, shaping the ways in which people made sense of both modern life and modern art. Demonstrating the central importance of color history and technologies to the study of visuality, Color in the Age of Impressionism adds a dynamic new layer to our understanding of visual and material culture.

The Myth of Racial Color Blindness

The Myth of Racial Color Blindness
Author :
Publisher : American Psychological Association (APA)
Total Pages : 0
Release :
ISBN-10 : 1433820730
ISBN-13 : 9781433820731
Rating : 4/5 (30 Downloads)

Synopsis The Myth of Racial Color Blindness by : Helen A. Neville

"Is the United States today a "postracial" society? In this volume, top scholars in psychology, education, sociology, and related fields dissect the concept of color-blind racial ideology (CBRI), the widely held belief that skin color does not affect interpersonal interactions and that interpersonal and institutional racism therefore no longer exist in American society. The chapter authors survey the theoretical and empirical literature on racial color blindness; discuss novel ways of assessing and measuring color-blind racial beliefs; examine related characteristics such as lack of empathy (among Whites) and internalized racism (among people of color); and assess the impact of CBRI in education, the workplace, and health care--as well as the racial disparities that such beliefs help foster"--Provided by publisher.

The Color of Success

The Color of Success
Author :
Publisher : Princeton University Press
Total Pages : 375
Release :
ISBN-10 : 9780691168029
ISBN-13 : 0691168024
Rating : 4/5 (29 Downloads)

Synopsis The Color of Success by : Ellen D. Wu

The Color of Success tells of the astonishing transformation of Asians in the United States from the "yellow peril" to "model minorities"--peoples distinct from the white majority but lauded as well-assimilated, upwardly mobile, and exemplars of traditional family values--in the middle decades of the twentieth century. As Ellen Wu shows, liberals argued for the acceptance of these immigrant communities into the national fold, charging that the failure of America to live in accordance with its democratic ideals endangered the country's aspirations to world leadership. Weaving together myriad perspectives, Wu provides an unprecedented view of racial reform and the contradictions of national belonging in the civil rights era. She highlights the contests for power and authority within Japanese and Chinese America alongside the designs of those external to these populations, including government officials, social scientists, journalists, and others. And she demonstrates that the invention of the model minority took place in multiple arenas, such as battles over zoot suiters leaving wartime internment camps, the juvenile delinquency panic of the 1950s, Hawaii statehood, and the African American freedom movement. Together, these illuminate the impact of foreign relations on the domestic racial order and how the nation accepted Asians as legitimate citizens while continuing to perceive them as indelible outsiders. By charting the emergence of the model minority stereotype, The Color of Success reveals that this far-reaching, politically charged process continues to have profound implications for how Americans understand race, opportunity, and nationhood.