This anthology of classic readings, in semiotic theory and practice is intended to provide supplementary resource designed to give a first-hand glimpse into a selection of those texts that have either laid the foundation of the semiotic theoretical edifice or else helped shape its contemporary form.

This book is designed to usher the reader into the realm of semiotic studies. It analyzes the most important approaches to semiotics as they have developed over the last hundred years out of philosophy, linguistics, psychology, and biology. As a science of sign processes, semiotics investigates all types of com munication and information exchange among human beings, animals, plants, internal systems of organisms, and machines. Thus it encompasses most of the subject areas of the arts and the social sciences, as well as those of biology and medicine. Semiotic inquiry into the conditions, functions, and structures of sign processes is older than anyone scientific discipline. As a result, it is able to make the underlying unity of these disciplines apparent once again without impairing their function as specializations. Semiotics is, above all, research into the theoretical foundations of sign oriented disciplines: that is, it is General Semiotics. Under the name of Zei chenlehre, it has been pursued in the German-speaking countries since the age of the Enlightenment. During the nineteenth century, the systematic inquiry into the functioning of signs was superseded by historical investigations into the origins of signs. This opposition was overcome in the first half of the twentieth century by American Semiotic as well as by various directions of European structuralism working in the tradition of Semiology. Present-day General Semiot ics builds on all these developments.

History and Classics of Modern Semiotics -- Sign and Meaning -- Semiotics, Code, and the Semiotic Field -- Language and Language-Based Codes -- From Structuralism to Text Semiotics: Schools and Major Figures -- Text Semiotics: The Field -- Nonverbal Communication -- Aesthetics and Visual Communication.

"... fifteen texts which are essential reading for anyone interested in semiotics... This collection will surely become a standard text for those who teach semiotics, aesthetics or philosophy of language." -- International Philosophical Quarterly This volume presents the classic statements in semiotics and touches on a vast set of problems and themes -- philosophical, aesthetic, literary, cultural, biological, and anthropological.

In this regard, semiotics is of relevance to a wide spectrum of scholars and professionals, including social scientists, psychologists, artists, graphic designers, and students of literature.".

This volume is the first reader dedicated to the discipline of zoosemiotics the study of signification, communication and representation within and across animal species. The book features a variety of selected texts accompanied by editorial introductions which explore topics such as semiotic constitution of nature, continuity of communication in humans and other animals, as well as animals' place in human culture.

The purpose of this anthology is to provide students taking semiotics for the first time, as well as the general reader, with material that will give them an overview of what semiotics is and does. Classic works, such as R. Jakobson, Linguistics and Poetics, C.S. Peirce, Logic as Semiotic: The Theory of Signs, and S.K. Langer, Discursive and Presentational Forms, as well as original pieces written specifically for this anthology, allow the student a glimpse into what semiotics is, who some of its founders and practitioners are, and how to think semiotically. Introducing Semiotics is an innovative text that provides a glossary of terms to facilitate comprehension.

This updated second edition provides a clear and concise introduction to the key concepts of semiotics in accessible and jargon-free language. With a revised introduction and glossary, extended index and suggestions for further reading, this new edition provides an increased number of examples including computer and mobile phone technology, television commercials and the web. Demystifying what is a complex, highly interdisciplinary field, key questions covered include: What is a sign? Which codes do we take for granted? How can semiotics be used in textual analysis? What is a text? A highly useful, must-have resource, Semiotics: The Basics is the ideal introductory text for those studying this growing area.

A study of the last drama of Aeschylus' trilogy concerned with the fortunes of the house of Laius that ends with the story of Oedipus' sons, the enemy brothers, who self-destruct in mutual fratricide but thereby save the besieged city of Thebes. The book's findings, however, far exceed these limits to explore the relationships between language and kinship, as between family and city, self and society, and Greek ideas about the nature of human development and identity.