Santa Claus. Kris Kringle. Père Noël. He answers to many names, but who is beneath the iconic white beard? Embarking on a journey into a world seldom explored, journalist K.A. Witte spent months interviewing professional and amateur Santas worldwide, compiling their most cherished experiences. These are tales of holiday magic, faith, personal growth, and triumph over adversity—all woven together by the enduring power and warmth of Christmas. A child’s heartfelt wish fulfilled…a man experiencing Christmas joy for the first time…a Santa on a mission to lift the burdens of the sick… With hearty laughter, occasional tears, and an unwavering commitment to serving others, these men keep the holiday spirit burning bright. These are true stories from true Santas.

A veteran Santa reveals heartwarming true stories and lessons from his twenty-year career spreading Christmas magic. With the holiday shopping season beginning earlier each year, more than ever. Americans are struggling to remember the true meaning of Christmas. And who better to deliver the gift of Christmas inspiration than a man who has spent the last two decades playing Santa? Sal Lizard was in his twenties when his beard and hair turned completely white. Today he appears everywhere from malls and parades to schools and hospitals. And— from his custom-made red velvet suits to the mistletoe that hangs from the rearview mirror in his Santa-mobile—he is Santa Claus three hundred and sixty-five days a year. In Being Santa Claus Sal reflects on his experiences with both children and adults including: Christmas magic is all around us: We don’t always see it, but it is there, shaping and enriching our lives. Sometimes you need to go that extra mile:Santa Claus is the one person who can’t even use a blizzard as an excuse not to honor his commitments, and Sal teaches adults the importance of always showing up for our children. Even a small child can make a big difference: Sal has met some impressive children over the years, and he’s learned that you don’t need to be a grown-up to make an impact on the world around you. In Being Santa Claus Sal shares these lessons, along with often heartwarming, occasionally heartbreaking, and sometimes downright hysterical stories from his twenty-year career as Santa.

This Christmas, Santa has fallen ill and he is worried about the children not receiving their gifts. Find out what is in store for Santa, and the true meaning of Christmas.

This bestseller weaves the real meaning of Christmas into the story of St. Nicholas the saint who became Santa Claus. Sure to become a family favorite. Ideal for ages 6-9.

If your child or grandchild has ever wondered where Santa fits in with the traditional Christmas story, now you can read them Santa's Birthday Gift. Finally, a book that ties two holiday traditions into one inspirational tale of wonder - as Santa brings gifts to baby Jesus. The cleverly-written, rhyming book reveals Santa's adventure from toymaker to star follower right into the heart of Bethlehem where he meets Baby Jesus in the manger. Delivering toys to a king is a touching experience for both Santa and readers alike, as they discover where the tradition began Santa makes a promise to Jesus to bring gifts to good boys and girls each year on Jesus' birthday. This delightful story is engaging and delivers meaningful lessons using recognizable nativity characters, and of course, Santa and Jesus.

Unlock the magic with this holiday picture book perfect for kids 4-8! It's an age-old question. How does Santa get into every house around the world...no matter what doors, locks, chimneys, or windows exist? Find the answer to this question in Santa's Magic Key! In this unforgettable holiday story, a boy realizes on Christmas Eve that his new house does not have a chimney, and with the post office closed and Santa coming by the end of the night, he has no way of telling Santa. But when the boy finds a mysterious key, he'll soon discover just how this key will solve his problem. Add a new classic to your holiday collection with this magical tale that reveals how Santa can always spread gifts and joy on Christmas Eve by using his magical key. This beautiful book is full of illustrations that capture the wonder of the holiday season.

A poem about the visit that Santa Claus pays to the children of the world during the night before every Christmas.

Join one Black family on their journey to discover what Santa looks like in this joyous tale celebrating identity, family and holiday cheer! It’s not Christmas without Santa! But what does Santa truly look like? Does he match the figurines on the mantel, or the faces on our favorite holiday sweaters? Does he look like you or like me? Find out in this joyous and cozy celebration of family, representation, and holiday spirit! Destined to be a new classic, and perfect for any child looking to see some of themself in Santa Claus.

A crash-landing puts Christmas in peril in this quirky, funny, and heartwarming holiday classic from the New York Times–bestselling author of Inkheart. Scared by a storm, Twinklestar, the least reliable reindeer, bolts—causing Santa and his sleigh to crash-land. And though Santa has dropped into a friendly neighborhood, he’s not safe: Jeremiah Goblynch, the ruthless new leader of the Council of Yuleland, is determined to put an end to children’s wishes and turn the holiday season into his own personal moneymaking scheme. As the last REAL St. Nick around, only Santa stands between Goblynch and his grinchlike plan. With the help and hope of kids Charlotte and Ben, Santa must face Goblynch and his Nutcracker goons to save Christmas! “Wonderfully imaginative details, adventure, danger, and a brave young Santa who fights to preserve all that is magical and special about Christmas make this a perfect read over a mug of hot chocolate on a cold winter’s night.” —School Library Journal “The humor, plus some unusual character types, sets this apart from the general run of holiday tales.” —Kirkus Reviews

God is the treasure of our lives. He is part of everything we do, think, act, and say-literally, he is a part of us. This precious heirloom of Christ himself must be passed on to future generations. But how? Treasuring God in Our Traditions presents the importance of passing along Christ-centered traditions and a Bible-saturated legacy in Christ to future generations. Noël Piper helps her readers recognize how the "everyday" routines of life and the "especially" celebrations of holidays and dates can be practically passed down to future generations. When parents and grandparents seek to pass along the treasure of God to their children and grandchildren, they will develop and deepen their love for him. When family traditions are rooted in the Bible, the next generations will see that the greatest treasure that anyone can have is the treasure of God.