New products, new production processes: are they bringing equality to the lives of women and men? This text presents studies of the design, production, distribution and use of household technologies. As the innovations progress they reveal masculinity and femininity, power and subordination.

Make the most of the technology available to teachers of English including word processing tools, interactive whiteboards, email and chat, the world wide web, and web 2.0

This book presents a comprehensive look at the issues related to the commercialization of intellectual property, and contains three major themes that infuse all of the concepts presented: value creation, speed, and entrepreneurship. It enables readers to understand different business models and processes from mainstream types of businesses, and teaches them how to successfully commercialize the intellectual property they develop. The book focuses on management, marketing, product development, and operations strategies that work in a high tech environment. A four-part organization covers: The Foundations of Technology Commercialization, Intellectual Property and Valuation, Financial Strategies for Technology Start-Ups, and The Transition from R&D to Operations. For potential entrepreneurs and corporate venturers.

The Intentional Entrepreneur will help technology professionals and student of business, engineering, or science learn the art of entrepreneurship. David Bodde emphasizes the real-world experience of men and women who are creating new ventures that will survive in the post-bubble economy. The book adds structure and context to its stories with chapters interpreting recent research on business models, marketing, new venture finance, and intellectual property. Unlike most books on entrepreneurship, The Intentional Entrepreneur gives special emphasis to technology markets throughout.

Europe is waking up to the challenge of technology and innovation. We see EU commitment to spend 3% of GDP on R&D, but who is thinking about how to spend? Who is thinking about technology management? Does the corporate board have the means to manage this spend? Should some percentage of the R&D be spent on improving technology and innovation management? This is where this book makes a contribution. It brings together the latest practice, research findings and thinking, presented in a way that addresses top management requirements. The goal is to secure the economic future of the firm, in the context of a sustainable industry and society. Using the ideas and methods in this book, the board can assess and improve its own ability to deal with the challenge of technology and innovation.

Voted the Best Space Book of 2018 by the Space Hipsters The dramatic inside story of the epic search and recovery operation after the Columbia space shuttle disaster. On February 1, 2003, Columbia disintegrated on reentry before the nation’s eyes, and all seven astronauts aboard were lost. Author Mike Leinbach, Launch Director of the space shuttle program at NASA’s John F. Kennedy Space Center was a key leader in the search and recovery effort as NASA, FEMA, the FBI, the US Forest Service, and dozens more federal, state, and local agencies combed an area of rural east Texas the size of Rhode Island for every piece of the shuttle and her crew they could find. Assisted by hundreds of volunteers, it would become the largest ground search operation in US history. This comprehensive account is told in four parts: Parallel Confusion Courage, Compassion, and Commitment Picking Up the Pieces A Bittersweet Victory For the first time, here is the definitive inside story of the Columbia disaster and recovery and the inspiring message it ultimately holds. In the aftermath of tragedy, people and communities came together to help bring home the remains of the crew and nearly 40 percent of shuttle, an effort that was instrumental in piecing together what happened so the shuttle program could return to flight and complete the International Space Station. Bringing Columbia Home shares the deeply personal stories that emerged as NASA employees looked for lost colleagues and searchers overcame immense physical, logistical, and emotional challenges and worked together to accomplish the impossible. Featuring a foreword and epilogue by astronauts Robert Crippen and Eileen Collins, and dedicated to the astronauts and recovery search persons who lost their lives, this is an incredible, compelling narrative about the best of humanity in the darkest of times and about how a failure at the pinnacle of human achievement became a story of cooperation and hope.

With intensifying competitive activity and continuing budget constraints, technology marketing teams are under pressure to be more accountable and deliver measurable results that demonstrate an effective return on investment. To add to the complexity, the market for technology products and services is global, with continuing growth in both developed and developing territories. Taking Technology to the Market provides a practical guide to the critical success factors in marketing technology. It uses a project-based approach, providing comprehensive guidelines for key strategic and tactical marketing programmes. The book will help you improve your chances of developing a winning marketing programme by providing essential steps to success and insight into best practice. Individual chapters provide self-contained guides to planning specific marketing tasks. The range of tasks covers the most common challenges facing marketing teams in technology companies. The book will help you understand the key success factors for overcoming a range of marketing challenges and give you the tools to put specific programmes into action quickly and effectively. The technology sector is a global business characterised by short product cycles, rapid change, longer-term customer relationships, complex decision-making processes, high levels of collaboration and partnership with customers and the supply chain, diverse channels to market and an emphasis on the value of information. These factors make the marketing of technology products and services a distinct discipline within the overall marketing spectrum to which Taking Technology to the Market is the definitive guide.

"Smart homes are domestic spaces outfitted with networked technology made by brands like Google, Facebook, Amazon, and Apple. However, Silicon Valley purveyors are not the only important actors in smart home development. Appliance makers, logistics companies, health and wellness conglomerates, insurance companies, and security franchises are all betting on the smart home in an economy that puts a premium on data. Together, major players in the smart home space have successfully attracted the attention and pocketbooks of millions of households by touting the virtues of ambient, networked technologies as an upgrade to modern domestic life. If industry predictions hold, nearly half of American houses will be "smart" by 2024. Yet, what it means to be "smart" is still unsettled. Threshold asks and answers the question: How do smart homes communicate cultural values about the role of technology in the 21st century? Answering this question is time-sensitive, as the coming years will determine how smart homes are configured, who has access to them, and what they mean to their owners, policy makers, technology companies, and others invested in these domestic digital platforms. The consequences of these decisions are significant because they impact both smart home residents and society at large. At present, much of the research on smart homes caters either to industry experts or scientists and engineers. This literature often describes or evaluates the technical capacities of the smart home or focuses on user interface and design. Instead, Heather Woods argues, we need a sustained cultural analysis of smart homes that considers the socio-technical variables-gender, class, income disparity, race, criminal justice, the housing market, and the future of both labor and domesticity-that give the smart home meaning. Threshold takes up this challenge from a rhetorical perspective, arguing that smart homes are lived, material embodiments of the digital cultures in which they are imagined, built, and used. Those considerations, more often than not, are relegated to secondary considerations, when in truth they are the most pervasive and consequential factors affecting anyone participating in a smart home ecosystem. Woods argues that smart homes are spatial manifestations of a phenomenon called living in digitality, a cultural condition whereby users engage with technology at every moment of every day. Using extensive fieldwork at smart homes throughout the USA, Woods traces how smart homes urge ubiquitous computing as a normalized, daily practice, readying domestic spaces and their occupants for an increasingly transactional digital future that is largely controlled by corporate interests. Threshold advances knowledge in three ways, by: (1) Offering definitional tools for identifying and evaluating immersive technologies, including but not limited to the smart home (2) Identifying three distinct configurations of the smart home according to their domestic and technological functions (3) Demonstrating the productive capacity of smart homes (and smart devices) to influence social life The book highlights the rhetorical force of smart domesticity for rhetorical scholars, digital humanists, political scientists, critical theorists, policy makers, and residents or prospective residents of smart homes. Ultimately, Threshold serves as a toolkit for recognizing and responding to the persistent encroachment of digital technologies in all parts of our lives"--

Featuring an easy-to-follow organization and sample pages from major products, this resource will help all students become technologically literate!"--Jacket.

ICU nurse and bestselling author Tilda Shalof learns what nursing beyond the hospital really means. For the 350,000 professional nurses in Canada and 3 million in the US; readers of Atul Gawande's award-winning books and The American Nurse by Carole Jones. In her latest book, ICU nurse Tilda Shalof leaves the hospital behind to accompany the nurses who work in homes, from mansions to shacks to the streets, all across the country. Working with the Victorian Order of Nurses, a Canadian not-for-profit organization that provides home and community care, Tilda meets a wide variety of nursing professionals who offer untraditional care, sometimes in unlikely settings. This book not only describes a personal journey, but it also brings to light new health care issues. North America is on the cusp of change as the needs of our aging population put pressure on our health care system; more people need care in their homes and community supports to stay well. Yet this book is not just about caring for our elderly; Tilda also discovers how nurses care for people with a home, living on the street, for teen parents, returning soldiers with PTSD, those with physical disabilities, sex trade workers, and complex pediatrics. Shalof tells her story with her usual engaging, conversational style, and with this book, she continues to enlighten, surprise, and entertain readers. A portion of the proceeds from this book benefit The Victorian Order of Nurses.