A series of critical essays and insights about graphic design and typography.

Who cares about commas, semicolons, dashes, and hyphens? Well, you should. A misplaced punctuation mark can confuse physicians and surgeons, cause thousands of dollars in legal fees, misinform judges, puzzle bankers, misguide stockbrokers and create lumps in your pudding. You dont need a teacher with a mouthful of jargon to help you understand how to make yourself clearly understood. Better Punctuation in 30 Minutes a Day will help you teach yourself.

More Than Sixty Course Syllabi That Bring the New Complexity of Graphic Design to Light All graphic designers teach, yet not all graphic designers are teachers. Teaching is a special skill requiring talent, instinct, passion, and organization. But while talent, instinct, and passion are inherent, organization must be acquired and can usually be found in a syllabus. Teaching Graphic Design, Second Edition, contains syllabi that are for all practicing designers and design educators who want to enhance their teaching skills and learn how experienced instructors and professors teach varied tools and impart the knowledge needed to be a designer in the current environment. This second edition is newly revised to include more than thirty new syllabi by a wide range of professional teachers and teaching professionals who address the most current concerns of the graphic design industry, including product, strategic, entrepreneurial, and data design as well as the classic image, type, and layout disciplines. Some of the new syllabi included are: Expressive Typography Designer as Image Maker Emerging Media Production Branding Corporate Design Graphic Design and Visual Culture Impact! Design for Social Change And many more Beginning with first through fourth year of undergraduate courses and ending with a sampling of graduate school course options, Teaching Graphic Design, Second Edition, is the most comprehensive collection of courses for graphic designers of all levels.

The articles in this special issue tackle the earliest stages of the reading process. The first three articles address issues of letter perception: i.e. how letter representations are activated from their visual features. The remaining four articles address the nature of the letter representations themselves, from functional, developmental and neural perspectives. These articles introduce novel and interesting ways to investigate the very earliest stages of the reading process. The research reported here will stimulate future investigations of this highly tractable, yet long overlooked, area of reading research.

The Aspiring Thinker’s Guide to Critical Thinking introduces concepts and strategies for developing essential reasoning skills and intellectual character. As students advance in their academic studies and encounter new situations in their lives, they must learn to differentiate fact from fiction and make decisions based in good reasoning. They must learn to be clear, accurate, relevant, logical, and fair when expressing ideas. This book lays out a clear framework for guiding this development and encouraging lifelong intellectual curiosity. As part of the Thinker’s Guide Library, this book advances the mission of the Foundation for Critical Thinking to promote fairminded critical societies through cultivating essential intellectual abilities and virtues across every field of study across world.

Short-term memory, sometimes referred to as "primary", "working" or "active" memory, is said to hold a small amount of information for about 20 seconds. Estimates of short-term memory capacity vary -- from about 3 or 4 elements (i.e., words, digits, or letters) to about 9 elements: a commonly cited capacity is 7±2 elements. In contrast, long-term memory indefinitely stores a seemingly unlimited amount of information. Short-term memory can be described as the capacity (or capacities) for holding in mind, in an active, highly available state, a small amount of information. The information held in short-term memory may be: recently processed sensory input; items recently retrieved from long-term memory; or the result of recent mental processing, although that is more generally related to the concept of working memory. This book presents the latest research in the field from around the world.

Rare, unique and irreplaceable – precious native rainforests occupy a precariously small part of Australia while retaining a remarkable level of both biological and chemical diversity unrivalled by any other ecosystem. Australia's ancient history and traditions are intimately intertwined with the rainforest plants that humans have utilised as both food and medicine. Phytochemistry of Australia's Tropical Rainforest is a record of this history and details how our understanding of these plants has led to the discovery of anaesthetics, analgesics, steroids, antimalarials and more. It provides an insight into the habitat, ecology and family associations of hundreds of species and explores their future therapeutic potential, alongside phytochemical studies of the ancient plant lineages. Toxicological evaluations of important poisonous plants are also included. Rainforests provide shelter for unique flora and fauna that are counted among the rarest species on Earth, many of which are illustrated in this book. This comprehensive work is an essential reference for phytochemists, ethnobotanists and those with an interest in rainforests and their medicinal and botanical potential.

New to this edition: Up-to-date information on on-line research and computer resources. A unique four-way access system enables users of the Handbook of Technical Writing to find what they need quickly and get on with the job of writing: 1. The hundreds of entries in the body of the Handbook are alphabetically arranged, so you can flip right to the topic at hand. Words and phrases in bold type provide cross-references to related entries. 2. The topical key groups alphabetical entries and page numbers under broader topic categories. This topical table of contents allows you to check broader subject areas for the specific topic you need. 3. The checklist of the writing process summarizes the opening essay on "Five Steps to Successful Writing" in checklist form with page references to related topics, making it easy to use the Handbook as a writing text. 4. The comprehensive index provides an exhaustive listing of related and commonly confused topics, so you can easily locate information even when you don't know the exact term you're looking for.