Becoming Bourgeois is the first study to focus on what historians have come to call the “middling sort,” the group falling between the mass of yeoman farmers and the planter class that dominated the political economy of the antebellum South. Historian Frank J. Byrne investigates the experiences of urban merchants, village storekeepers, small-scale manufacturers, and their families, as well as the contributions made by this merchant class to the South’s economy, culture, and politics in the decades before, and the years of, the Civil War. These merchant families embraced the South but were not of the South. At a time when Southerners rarely traveled far from their homes, merchants annually ventured forth on buying junkets to northern cities. Whereas the majority of Southerners enjoyed only limited formal instruction, merchant families often achieved a level of education rivaled only by the upper class—planters. The southern merchant community also promoted the kind of aggressive business practices that New South proponents would claim as their own in the Reconstruction era and beyond. Along with discussion of these modern approaches to liberal capitalism, Byrne also reveals the peculiar strains of conservative thought that permeated the culture of southern merchants. While maintaining close commercial ties to the North, southern merchants embraced the religious and racial mores of the South. Though they did not rely directly upon slavery for their success, antebellum merchants functioned well within the slave-labor system. When the Civil War erupted, southern merchants simultaneously joined Confederate ranks and prepared to capitalize on the war’s business opportunities, regardless of the outcome of the conflict. Throughout Becoming Bourgeois, Byrne highlights the tension between these competing elements of southern merchant culture. By exploring the values and pursuits of this emerging class, Byrne not only offers new insight into southern history but also deepens our understanding of the mutable ties between regional identity and the marketplace in nineteenth-century America.

Becoming Bourgeois traces the fortunes of three French families in the municipality of Vannes, in Brittany—Galles, Jollivet, and Le Ridant—who rose to prominence in publishing, law, the military, public administration, and intellectual pursuits over the course of the eighteenth and nineteenth centuries. Revisiting complex issues of bourgeois class formation from the perspective of the interior lives of families, Christopher H. Johnson argues that the most durable and socially advantageous links forging bourgeois ascent were those of kinship. Economic success, though certainly derived from the virtues of hard work and intelligent management, was always underpinned by marriage strategies and the diligent intervention of influential family members.Johnson's examination of hundreds of personal letters opens up a whole world: the vicissitudes of courtship; the centrality of marriage; the depths of conjugal love; the routines of pregnancy and the drama of childbirth; the practices of child rearing and education; the powerful place of siblings; the role of kin in advancing the next generation; tragedy and deaths; the enormous contributions of women in all aspects of becoming bourgeois; and the pleasures of gathering together in intimate soirées, grand balls, country houses, and civic and political organizations. Family love bound it all together, and this is ultimately what this book is about, as four generations of rather ordinary provincial people capture our hearts.

A “thought-provoking” one-volume distillation of the author’s powerful trilogy in praise of the middle class’s role in creating a better, and richer, world (Library Journal). The economist and historian Deirdre Nansen McCloskey has been best known recently for her Bourgeois Era trilogy, a vigorous defense, unrivaled in scope, of commercially tested betterment. Its massive volumes, The Bourgeois Virtues, Bourgeois Dignity, and Bourgeois Equality, solve Adam Smith’s puzzle of the nature and causes of the wealth of nations, and of the moral sentiments of modernity. The world got rich, she argues, not chiefly by material causes but by an idea and a sentiment, a new admiration for the middle class and its egalitarian liberalism. For readers looking for a distillation of McCloskey’s magisterial work, Leave Me Alone and I’ll Make You Rich is what you’ve been waiting for. In this lively volume, McCloskey and the economist and journalist Art Carden bring together the trilogy’s key ideas and its most provocative arguments. The rise of the west, and now the rest, is the story of the rise of ordinary people to a dignity and liberty inspiring them to have a go. The outcome was an explosion of innovation after 1800, and a rise of real income by an astounding 3,000 percent. The Great Enrichment, well beyond the conventional Industrial Revolution, did not, McCloskey and Carden show, come from the usual suspects, capital accumulation or class struggle. It came from the idea of economic liberty in Holland and the Anglosphere, then Sweden and Japan, then Italy and Israel and China and India, an idea that bids fair in the next few generations to raise up the wretched of the earth. The original shift to liberalism arose from 1517 to 1789 from theological and political revolutions in northwest Europe, upending ancient hierarchies. McCloskey and Carden contend further that liberalism and “innovism” made us better humans as well as richer ones. Not matter but ideas. Not corruption but improvement. Leave Me Alone and I’ll Make You Rich draws in entertaining fashion on history, economics, literature, philosophy, and popular culture, from growth theory to the Simpsons. It is the perfect introduction for a broad audience to McCloskey’s influential explanation of how we got rich. At a time when confidence in the economic system is under challenge, this book mounts an optimistic and persuasive defense of liberal innovism, and of the modern world it has wrought. Praise for the Bourgeois Era Trilogy “A contender for the great book of our age.” —The Times, Book of the Week “Persuasive . . . richly detailed and erudite.” —Financial Times

From Robinson Crusoe’s cave to Henry Selwyn’s hermitage, the domestic interior tells a story about "things" and their relation to character and identity. Beginning with a description of a typical middle-class interior in America today—noting how its contents echo interiors described in literatures of the past—Julia Prewitt Brown asks why certain features persist, despite radical changes in domestic life over the past three hundred years. The answer lies, Brown argues, in the way the bourgeois interior functions as a medium, a many-layered fabric across which different energies travel, be they psychological, political, or aesthetic. In this way, objects are not symbols but rather the materials out of which symbols are made--symbols that constitute the very soul of the bourgeois. In a wide-ranging analysis, moving from works by Daniel Defoe, Jane Austen, Charles Dickens, and Henry James to those by Virginia Woolf, Ingmar Bergman, John Updike, and W. G. Sebald, Brown shows that what is at issue is less the economic basis of class than the bourgeoisie’s imagination of itself. The themes explored include the middle class’s ever-increasing desire for more wealth, as well as Victorian women’s identification with the domestic interior and the changes that took place when they began working outside the home. Brown also examines the ambivalence of economically determined objects both as repositories of memory and dreams and as fetishized commodities that become detached from everyday reality. Does the bourgeois possess the interior and its objects, or do the interior and its objects possess the bourgeois?

Arguing that the biggest economic story of our times is how China & India have embraced neoliberalism, Deirdre McCloskey suggests that economic change depends less on foreign trade, investment or material causes, & a whole lot more on ideas & what people believe.

This essay collection presents a global history of the middle class and its rise around the world during the age of empire. It compares middle-class formation in various regions, highlighting differences and similarities, and assesses the extent to which bourgeois growth was tied to the increasing exchange of ideas and goods and was a result of international connections and entanglements. Grouped by theme, the book shows how bourgeois values can shape the liberal world order.

Exploring the forces that keep black people vulnerable even amid economically privileged lives At a moment in U.S. history with repeated reminders of the vulnerability of African Americans to state and extralegal violence, Black Bourgeois is the first book to consider the contradiction of privileged, presumably protected black bodies that nonetheless remain racially vulnerable. Examining disruptions around race and class status in literary texts, Candice M. Jenkins reminds us that the conflicted relation of the black subject to privilege is not, solely, a recent phenomenon. Focusing on works by Toni Morrison, Spike Lee, Danzy Senna, Rebecca Walker, Reginald McKnight, Percival Everett, Colson Whitehead, and Michael Thomas, Jenkins shows that the seemingly abrupt discursive shift from post–Civil Rights to Black Lives Matter, from an emphasis on privilege and progress to an emphasis on vulnerability and precariousness, suggests a pendulum swing between two interrelated positions still in tension. By analyzing how these narratives stage the fraught interaction between the black and the bourgeois, Jenkins offers renewed attention to class as a framework for the study of black life—a necessary shift in an age of rapidly increasing income inequality and societal stratification. Black Bourgeois thus challenges the assumed link between blackness and poverty that has become so ingrained in the United States, reminding us that privileged subjects, too, are “classed.” This book offers, finally, a rigorous and nuanced grasp of how African Americans live within complex, intersecting identities.

Taking a stand over the gender-issue divide Author and New Testament scholar Michael Bird was formerly in favor of distinct gender roles in ministry, a viewpoint commonly called “complementarianism.” But inconsistencies in practice and careful biblical study convinced him to rethink his position. Originally published as a short ebook, Bourgeois Babes, Bossy Wives, and Bobby Haircuts offers an engaging, incisive perspective on biblical gender equality and the egalitarian view—a preference for allowing women to hold teaching and leadership positions in ministry. While Bird is now egalitarian, he nevertheless strikes a respectful tone toward those in his previous camp, seeking to craft a perspective that both values women and upholds biblical differences between the sexes. Humorous and hard-hitting, Bird will challenge readers on both sides of the gender-issue divide.

During the British Enlightenment, the correlation between effective communication and moral excellence was undisputed—so much so that rhetoric was taught as a means of instilling desirable values in students. In Rhetorical Style and Bourgeois Virtue, Mark Garrett Longaker explores the connections between rhetoric and ethics in the context of the history of capitalism. Longaker’s study lingers on four British intellectuals from the late seventeenth to the mid-nineteenth century: philosopher John Locke, political economist Adam Smith, rhetorical theorist Hugh Blair, and sociologist Herbert Spencer. Across one hundred and fifty years, these influential men sought to mold British students into good bourgeois citizens by teaching them the discursive habits of clarity, sincerity, moderation, and economy, all with one incontrovertible truth in mind: the free market requires virtuous participants in order to thrive. Through these four case studies—written as biographically focused yet socially attentive intellectual histories—Longaker portrays the British rhetorical tradition as beholden to the dual masters of ethics and economics, and he sheds new light on the deliberate intellectual engineering implicit in Enlightenment pedagogy.

Who – and what – are the Bourgeois? “The bourgeois ... Not so long ago, this notion seemed indispensable to social analysis; these days, one might go years without hearing it mentioned. Capitalism is more powerful than ever, but its human embodiment seems to have vanished. ‘I am a member of the bourgeois class, feel myself to be such, and have been brought up on its opinions and ideals,’ wrote Max Weber, in 1895. Who could repeat these words today? Bourgeois ‘opinions and ideals’—what are they?” Thus begins Franco Moretti’s study of the bourgeois in modern European literature—a major new analysis of the once-dominant culture and its literary decline and fall. Moretti’s gallery of individual portraits is entwined with the analysis of specific keywords—“useful” and “earnest,” “efficiency,” “influence,” “comfort,” “roba”—and of the formal mutations of the medium of prose. From the “working master” of the opening chapter, through the seriousness of nineteenth-century novels, the conservative hegemony of Victorian Britain, the “national malformations” of the Southern and Eastern periphery, and the radical self-critique of Ibsen’s twelve-play cycle, the book charts the vicissitudes of bourgeois culture, exploring the causes for its historical weakness, and for its current irrelevance.