Growers, packers, processors, and distributors of apples who wish to survive into the twenty-first century need to understand that they are now operating in an interconnected world market. The World Apple Market explains in lay terms the economics of the changes taking place in each phase of the apple business and assists firms in weighing decisions on organization, adoption of new technology, distribution systems and other crucial areas, allowing them to adjust operations and refocus their activities for the future. Readers will find the best available data on current industry operations and practices in this book, which is helpful to both established firms and new operators in reviewing their practices. Author A. Desmond O?Rourke describes evolving world apple supply and demand, changing distribution systems, and governmental and other societal pressure to which the industry must respond. Throughout, the book focuses on the economic forces which affect firm and industry profitability and even more specifically, it focuses on how to maintain cost efficiency while maintaining the quality of a perishable product. The World Apple Market explains the economics of practical decisionmaking at every level of the apple industry. This is crucial information for managers of operations that grow, pack, process, and market apples. As changes in market demand, distribution systems, and government regulation continue to alter the environment for decisionmaking, this book assists all involved in the apple market from researchers and extension agents, to industry associations, suppliers, and apple promoters, to government planners, students planning to enter the apple industry, and investors weighing the feasibility of participating in the industry at any level.

"The best wine book I read this year was not about wine. It was about cider"--Eric Asimov, New York Times, on Uncultivated Today, food is being reconsidered. It’s a front-and-center topic in everything from politics to art, from science to economics. We know now that leaving food to government and industry specialists was one of the twentieth century’s greatest mistakes. The question is where do we go from here. Author Andy Brennan describes uncultivation as a process: It involves exploring the wild; recognizing that much of nature is omitted from our conventional ways of seeing and doing things (our cultivations); and realizing the advantages to embracing what we’ve somehow forgotten or ignored. For most of us this process can be difficult, like swimming against the strong current of our modern culture. The hero of this book is the wild apple. Uncultivated follows Brennan’s twenty-four-year history with naturalized trees and shows how they have guided him toward successes in agriculture, in the art of cider making, and in creating a small-farm business. The book contains useful information relevant to those particular fields, but is designed to connect the wild to a far greater audience, skillfully blending cultural criticism with a food activist’s agenda. Apples rank among the most manipulated crops in the world, because not only do farmers want perfect fruit, they also assume the health of the tree depends on human intervention. Yet wild trees live all around us, and left to their own devices, they achieve different forms of success that modernity fails to apprehend. Andy Brennan learned of the health and taste advantages of such trees, and by emulating nature in his orchard (and in his cider) he has also enjoyed environmental and financial benefits. None of this would be possible by following today’s prevailing winds of apple cultivation. In all fields, our cultural perspective is limited by a parallel proclivity. It’s not just agriculture: we all must fight tendencies toward specialization, efficiency, linear thought, and predetermined growth. We have cultivated those tendencies at the exclusion of nature’s full range. If Uncultivated is about faith in nature, and the power it has to deliver us from our own mistakes, then wild apple trees have already shown us the way.

A provocative exploration of the tension between our evolutionary history and our modern woes—and what we can do about it. We are living through the most prosperous age in all of human history, yet we are listless, divided, and miserable. Wealth and comfort are unparalleled, but our political landscape is unmoored, and rates of suicide, lone­liness, and chronic illness continue to skyrocket. How do we explain the gap between these truths? And how should we respond? For evolutionary biologists Heather Heying and Bret Weinstein, the cause of our troubles is clear: the accelerat­ing rate of change in the modern world has outstripped the capacity of our brains and bodies to adapt. We evolved to live in clans, but today many people don’t even know their neighbors’ names. In our haste to discard outdated gender roles, we increasingly deny the flesh-and-blood realities of sex—and its ancient roots. The cognitive dissonance spawned by trying to live in a society we are not built for is killing us. In this book, Heying and Weinstein draw on decades of their work teaching in college classrooms and explor­ing Earth’s most biodiverse ecosystems to confront today’s pressing social ills—from widespread sleep deprivation and dangerous diets to damaging parenting styles and back­ward education practices. Asking the questions many mod­ern people are afraid to ask, A Hunter-Gatherer’s Guide to the 21st Century outlines a science-based worldview that will empower you to live a better, wiser life.

Presents a recipe-complemented celebration of America's apple renaissance that explores 120 of the fruit's considerable varieties, including the Black Oxford, the Knobbed Russet, and the D'Arcy Spice.

Mixing myth, entropy, and Angry Birds, Randall Schweller brings a novel perspective to international studies. Just what exactly will follow the American century? This is the question Randall L. Schweller explores in his provocative assessment of international politics in the twenty-first century. Schweller considers the future of world politics, correlating our reliance on technology and our multitasking, distracted, disorganized lives with a fragmenting world order. He combines the Greek myth of the Golden Apple of Discord, which explains the start of the Trojan War, with a look at the second law of thermodynamics, or entropy. "In the coming age,” Schweller writes, “disorder will reign supreme as the world succumbs to . . . entropy, an irreversible process of disorganization that governs the direction of all physical changes taking place in the universe.” Interweaving his theory of global disorder with issues on the world stage—coupled with a disquisition on board games and the cell phone app "Angry Birds"—Schweller’s thesis yields astonishing insights. Maxwell’s Demon and the Golden Apple will appeal to leaders of multinational corporations and government programs as well as instructors of undergraduate courses in international relations.

How institutions of higher learning can rescue themselves from irrelevance and marginalization in the age of iTunes U and YouTube EDU. The vast majority of American college students attend two thousand or so private and public institutions that might be described as the Middle—reputable educational institutions, but not considered equal to the elite and entrenched upper echelon of the Ivy League and other prestigious schools. Richard DeMillo has a warning for these colleges and universities in the Middle: If you do not change, you are heading for irrelevance and marginalization. In Abelard to Apple, DeMillo argues that these institutions, clinging precariously to a centuries-old model of higher education, are ignoring the social, historical, and economic forces at work in today's world. In the age of iTunes, open source software, and for-profit online universities, there are new rules for higher education. DeMillo, who has spent years in both academia and in industry, explains how higher education arrived at its current parlous state and offers a road map for the twenty-first century. He describes the evolving model for higher education, from European universities based on a medieval model to American land-grant colleges to Apple's iTunes U and MIT's OpenCourseWare. He offers ten rules to help colleges reinvent themselves (including “Don't romanticize your weaknesses”) and argues for a focus on teaching undergraduates. DeMillo's message—for colleges and universities, students, alumni, parents, employers, and politicians—is that any college or university can change course if it defines a compelling value proposition (one not based in “institutional envy” of Harvard and Berkeley) and imagines an institution that delivers it.

SHORTLISTED FOR THE FINANCIAL TIMES AND SCHRODERS BUSINESS BOOK OF THE YEAR 2024 "Original and thought-provoking... A brilliantly erudite account of the major waves in the theory and practice of management" - The Financial Times "The doyen of British thinkers on the evolution of business...One of the great attractions of his [work] is that he stands above and apart from conventional political attitudes" - Literary Review For generations, we have defined a corporation as a business run by a capitalist elite, that uses its accumulated wealth to own the means of production and exercise economic power. That is no longer the reality. In the twenty-first century, our most desired goods and services aren't stacked in warehouses or on container ships: they appear on your screen, fit in your pocket or occupy your head. But even as we consume more than ever before, big business faces a crisis of legitimacy. The pharmaceutical industry creates life-saving vaccines but has lost the trust of the public. The widening pay gap between executives and employees is destabilising our societies. Facebook and Google have more customers than any companies in history but are widely reviled. John Kay, one of the greatest economists of our time, describes how the pursuit of shareholder value has destroyed some of the leading companies of the twentieth century. Incisive and provocative, this book redefines successful commercial activity and leadership, the knowledge economy and what the future of the modern corporation might be.

Teaching Writing in the Twenty-First Century is a comprehensive introduction to writing instruction in an increasingly digital world. It provides both a theoretical background and detailed practical guidance to writing instructors faced with novel and ever-changing digital learning technologies, new approaches to access needs and usability design, increasing student diversity, and the multiliteracies of reading, alphabetic writing, and multimodal composition. A companion volume, Administering Writing Programs in the Twenty-First Century, considers the role of administrators in addressing these issues. Covering all aspects of teaching online, various composition genres, and the technologies available to teachers, Teaching Writing in the Twenty-First Century addresses composing processes and approaches; designing and scaffolding assignments; providing response, feedback, and evaluation; communicating effectively; and supporting students. These strategic and practical ideas are prefaced by a history of the relation between composition and rhetoric and a guide to diversity, inclusion, and access. The volume ends with a chapter on envisioning the future of composition.