Aids For Advertisers
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Author |
: National Research Council |
Publisher |
: National Academies Press |
Total Pages |
: 391 |
Release |
: 1991-02-01 |
ISBN-10 |
: 9780309042819 |
ISBN-13 |
: 030904281X |
Rating |
: 4/5 (19 Downloads) |
Synopsis Evaluating AIDS Prevention Programs by : National Research Council
With insightful discussion of program evaluation and the efforts of the Centers for Disease Control, this book presents a set of clear-cut recommendations to help ensure that the substantial resources devoted to the fight against AIDS will be used most effectively. This expanded edition of Evaluating AIDS Prevention Programs covers evaluation strategies and outcome measurements, including a realistic review of the factors that make evaluation of AIDS programs particularly difficult. Randomized field experiments are examined, focusing on the use of alternative treatments rather than placebo controls. The book also reviews nonexperimental techniques, including a critical examination of evaluation methods that are observational rather than experimentalâ€"a necessity when randomized experiments are infeasible.
Author |
: United States. Congress. House. Committee on Energy and Commerce. Subcommittee on Health and the Environment |
Publisher |
: |
Total Pages |
: 104 |
Release |
: 1987 |
ISBN-10 |
: UIUC:30112028373360 |
ISBN-13 |
: |
Rating |
: 4/5 (60 Downloads) |
Synopsis Condom Advertising and AIDS by : United States. Congress. House. Committee on Energy and Commerce. Subcommittee on Health and the Environment
Author |
: United States. Small Business Administration |
Publisher |
: |
Total Pages |
: 92 |
Release |
: 1965 |
ISBN-10 |
: SRLF:D0008213910 |
ISBN-13 |
: |
Rating |
: 4/5 (10 Downloads) |
Synopsis Effective Advertising by : United States. Small Business Administration
Author |
: |
Publisher |
: |
Total Pages |
: 29 |
Release |
: 1994 |
ISBN-10 |
: OCLC:1243839289 |
ISBN-13 |
: |
Rating |
: 4/5 (89 Downloads) |
Synopsis HEA AIDS Advertising by :
Author |
: |
Publisher |
: |
Total Pages |
: 488 |
Release |
: 1959 |
ISBN-10 |
: UCAL:B5350095 |
ISBN-13 |
: |
Rating |
: 4/5 (95 Downloads) |
Synopsis Small Marketers Aids; Annual by :
Author |
: United States. Federal Trade Commission. Bureau of Consumer Protection |
Publisher |
: |
Total Pages |
: 32 |
Release |
: 1998 |
ISBN-10 |
: UIUC:30112004816200 |
ISBN-13 |
: |
Rating |
: 4/5 (00 Downloads) |
Synopsis Dietary Supplements by : United States. Federal Trade Commission. Bureau of Consumer Protection
Author |
: |
Publisher |
: |
Total Pages |
: 12 |
Release |
: 1961* |
ISBN-10 |
: OCLC:85266188 |
ISBN-13 |
: |
Rating |
: 4/5 (88 Downloads) |
Synopsis Aids for Advertisers by :
Author |
: Ralf Terlutter |
Publisher |
: Springer-Verlag |
Total Pages |
: 412 |
Release |
: 2010-08-27 |
ISBN-10 |
: 9783834960061 |
ISBN-13 |
: 3834960063 |
Rating |
: 4/5 (61 Downloads) |
Synopsis Advances in Advertising Research (Vol. 1) by : Ralf Terlutter
The goal of the book is to advance more systematic research in the fields of advertising and communication form an international perspective. Renowned communication researchers from around the globe have contributed to the making of this book.
Author |
: August B. Priemer |
Publisher |
: Free Press |
Total Pages |
: 296 |
Release |
: 1989 |
ISBN-10 |
: UCSC:32106009004836 |
ISBN-13 |
: |
Rating |
: 4/5 (36 Downloads) |
Synopsis Effective Media Planning by : August B. Priemer
Author |
: United States. Congress. House. Committee on Energy and Commerce. Subcommittee on Health and the Environment |
Publisher |
: |
Total Pages |
: 104 |
Release |
: 1987 |
ISBN-10 |
: STANFORD:36105062955799 |
ISBN-13 |
: |
Rating |
: 4/5 (99 Downloads) |
Synopsis Condom Advertising and AIDS by : United States. Congress. House. Committee on Energy and Commerce. Subcommittee on Health and the Environment