Written to provide hospitals with current information about what hospitals across the country are doing to preserve and improve the health of their rapidly growing older-adult communities. Discusses the relationship between hospitals and older adults; market assessment; goal setting; program planning; learning process and environment; organizational placement, staffing, and training; finances; promotion of the program; and evaluation. Appendices contain information on resource organizations, packaged health promotion programs, program planning resources, and national certification programs for exercise instructors.