The greatest threat to privacy today is not the NSA, but good-old American companies. Internet giants, leading retailers, and other firms are voraciously gathering data with little oversight from anyone. In Las Vegas, no company knows the value of data better than Caesars Entertainment. Many thousands of enthusiastic clients pour through the ever-open doors of their casinos. The secret to the company's success lies in their one unrivaled asset: they know their clients intimately by tracking the activities of the overwhelming majority of gamblers. They know exactly what games they like to play, what foods they enjoy for breakfast, when they prefer to visit, who their favorite hostess might be, and exactly how to keep them coming back for more. Caesars' dogged data-gathering methods have been so successful that they have grown to become the world's largest casino operator, and have inspired companies of all kinds to ramp up their own data mining in the hopes of boosting their targeted marketing efforts. Some do this themselves. Some rely on data brokers. Others clearly enter a moral gray zone that should make American consumers deeply uncomfortable. We live in an age when our personal information is harvested and aggregated whether we like it or not. And it is growing ever more difficult for those businesses that choose not to engage in more intrusive data gathering to compete with those that do. Tanner's timely warning resounds: Yes, there are many benefits to the free flow of all this data, but there is a dark, unregulated, and destructive netherworld as well.

In its 114th year, Billboard remains the world's premier weekly music publication and a diverse digital, events, brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends.

Collects more than 1,400 English-language proverbs that arose in the 20th and 21st centuries, organized alphabetically by key words and including information on date of origin, history and meaning.

The thirteen chapters of this book comprise an intriguing and informative entry into the world of proverb scholarship, illustrating that proverbs have always been and continue to be wisdom's international currency. The first section of the book focuses on the field of paremiology (proverb studies) in general, the spread of Anglo-American proverbs in Europe, and the phenomenon of modern proverbs. The second section analyzes the use of proverbs in the world of politics, including a chapter on President Obama, while the third concentrates on the uses of proverbs in literature. The final section ends with detailed cultural studies of the origin, history, dissemination, use, function, and meaning of specific proverbs. Noted scholar Wolfgang Mieder shows that proverbs matter in culture, literature, and politics. Proverbs remain part and parcel of oral and written communication, and, he demonstrates, they deserve to be studied from a range of viewpoints. While various chapters deal with a variety of issues and approaches, they cohere through a rhetorical perspective that looks at the text, texture, and context of proverbs as speech acts that make a noteworthy impact on culture and society. Whether proverbs appear in everyday speech, on the radio, on television, in films, on the pages of newspapers or magazines, in advertisements, in literary works, or in political speeches, they serve as formulaic verbal devices to add authoritative weight through tradition, convention, and wisdom.

This book explores the relationships between property and the concept of sovereignty from a number of different perspectives. It distinguishes between the dual meaning of 'sovereignty' in property discourse - political sovereignty and owner sovereignty. The contributors discuss the nature of sovereignty in both senses, applying it to a wide range of topics such as the evolution of property rights in fragile and conflict-affected nation states, and notions of sovereign property in new worlds. A section on the Arts illuminates the relationships between property, sovereignty, and culture, and a further section investigates regulatory property and governmental control over resources. The book concludes with an exploration of sovereign shaping of private property entitlements to achieve instrumental ends. This interesting collection will be valuable to those in the fields of legal philosophy, property theory, international and comparative law, and political sociology. This book explores the relationships between property and the concept of sovereignty from a number of different perspectives. It distinguishes between the dual meaning of ’sovereignty’ in property discourse - political sovereignty and owner sovereignty. The contributors discuss the nature of sovereignty in both senses, applying it to a wide range of topics such as the evolution of property rights in fragile and conflict-affected nation states and notions of sovereign property in new worlds. A section on The Arts illuminates the relationships between property, sovereignty and culture and a further section investigates regulatory property and governmental control over resources. The book concludes with an exploration of sovereign shaping of private property entitlements to achieve instrumental ends. This interesting collection will be valuable to those in the fields of legal philosophy, property theory, international and comparative law, and political sociology.

Entertainment spending is soaring worldwide, driven by new technologies, new platforms, new business models, and unrelenting demand amongst seven billion consumers. That means entertainment marketing opportunities are soaring, too. But this business is more complex and competitive than ever–and it’s changing at breakneck speed. Now, two leading practitioners show how to transform content into profits today and tomorrow…in The Definitive Guidce to Entertainment Marketing . ¿ Marketing Metrics: The Definitive Guide to Measuring Marketing Performance, Second Edition , is the definitive guide to today’s most valuable marketing metrics. In this thoroughly updated and significantly expanded book, four leading marketing researchers show exactly how to choose the right metrics for every challenge and expand their treatment of social marketing, web metrics, and brand equity. They also give readers new systems for organizing marketing metrics into models and dashboards that translate numbers into management insight.

From medicine shows to the Internet, from the Los Angeles Plaza to the Las Vegas Strip, from the commemoration of the Oklahoma City bombing to television programming after 9/11, scholars examine issues of democracy, diversity, identity, community, citizenship, and belonging through the lens of American popular culture.

Straightforward strategies for achieving sustainable practices and business success in the modern organization In Clean: Lessons from Ecolab’s Century of Positive Impact, a team of veteran sustainability experts delivers a practical toolkit for creating a forward-looking and sustainability-focused business. From Ecolab’s origins in sustainability 100 years ago to its ambitious 2030 environment and social impact goals, this book lays out a roadmap for business transformation and continued growth – today and for the next 100 years. You’ll explore the principles and methods required to build and lead a sustainable company. You’ll discover how to evolve your focus on sustainability over time, as your organization transforms and grows. You’ll learn to: Build and maintain momentum for sustainability initiatives and cement your firm’s commitment to new practices through iteration and aligning business units around core, shared sustainability goals. Embed new sustainable practices into your organization’s governance and operations DNA Identify and leverage specific sustainability levers that impact a wide variety of key performance indicators Create a set of business processes that enable sustainable future and engage your employees in a higher purpose An essential playbook for students of sustainability and business, this book is a must-read for the modern manager, executive, or director seeking to solidify their business strategy and future-proof their company. Clean: Lessons from Ecolab’s Century of Positive Impact describes the holistic and comprehensive approach to responsible business that we’ve all been waiting for.

Kenny Felderstein truly believes Happiness Is The Forgotten Ingredient in life. He is dedicated to assisting the reader of this book in taking charge of their career and their life and finding the happiness they deserve. He is not a doctor or therapist. The information he gives the reader comes from many years of executive management in business and personal life experiences - not just from books. He has come from meager roots to achieve Vice President and President level positions in both small and very large corporations. He has changed careers and taken demotions for the sole purpose of enhancing his happiness. He has made changes and taken risks for happiness, not for money, power or ego. He has overcome divorce, family tragedy, the loss of a son, near financial bankruptcy, never feeling good enough, never feeling he had control of his happiness and nonproductive anger and frustration. By overcoming these difficult times, Kenny has created a rewarding and happy life. Kenny Felderstein began blogging on the subject of Happiness because he realized he could reach a large multinational audience. He has a dedicated following in over nine countries. He has received feedback from his readers that his blogs have made a difference in their lives. This book is done in blog format. There are one hundred blogs - each standing on their own merits. All of his blogs are from personal experiences in his life. Some are funny. Some are serious. Some are emotional. However, all of them will help the readers realize that they have control of their happiness. Kenny Felderstein has published three successful books entitled Never Buy a Hat if Your Feet Are Cold Taking Charge of Your Career and Your Life, The Year of My Death and "A True Leader Has Presence - The Six Building Blocks To Presence." He lectures to and mentors people on the reasons people dont take charge of their careers and their happiness. Kenny Felderstein is a graduate of Saint Josephs University in Pennsylvania and currently lives in Marina Del Rey, California with his beautiful wife Ellen.

The concept of Corporate Social Responsibility (CSR) has become increasingly widespread, as businesses seek to incorporate socially responsible behaviors while still being accountable to shareholders. Indeed some research has suggested that CSR in itself can form the basis of good PR by promoting consumers’ purchase decisions. Arguing that this approach is a dangerous oversimplification, this book takes a deeper look at the concept of CSR in a particularly challenging context - casino gaming. Originally the province of seedy, backdoor establishments in isolated cities, casino gaming has become a multibillion-dollar global industry. Drawing on in-depth research in Las Vegas, this unique study examines how and why corporations in the casino industry interpret and engage in CSR through community support, environmental issues, labor rights, and corporate governance. Through in-depth analysis of CSR in this industry, this book adds a new dimension to the debate on the role of CSR and public relations in business. Given the burgeoning relationship between CSR and corporate PR, the book seeks to illuminate CSR’s complexities, contradictions, and moral obligations. It will be of interest to all scholars of public relations, corporate communications, and corporate reputation.