This book identifies and describes five megatrends that will define the landscape of the Travel, Tourism & Hospitality industry, with a particular focus on the European context. Humans began travelling on the same day that Homo Sapiens first realized he could walk upright. No boundaries, mountains or cliffs have managed to stop or diminish our insatiable desire to find out what lies beyond the visible horizon. Tourism has enjoyed virtually uninterrupted growth for the past several decades, and the sector has now become the third-largest source of export revenue, after chemicals and fuel, and ahead of the automotive and food sectors. And yet, in its current globalised format, it is exposed to sudden shocks that can swiftly shake up the status quo accelerating the deployment of some megatrends here described. We have all witnessed the Covid-19 pandemic and its devastating consequences for the industry. While the number of international tourism arrivals to Europe has soared to over 700 million a year, at the same time we are experiencing a period of deep transformation. Bauman couldn’t have been more accurate or insightful when he coined the word ‘liquid’ in this regard. As an exquisite expression of a civilized, rich and discerning first-world society, travel and tourism are now changing shape and meaning, requiring our business models to adapt. What are the megatrends that will dictate the future shape of our industry’s landscape? Who is the new tourist, if there is one, and what is she looking for? Is the new post-technological era transforming the depth and the very essence of travelling? This book offers a number of visionary insights, as well as operational takeaways.

The 2018 edition analyses tourism performance and policy trends across 49 OECD countries and partner economies. It highlights the need for coherent and comprehensive approaches to tourism policy making, and the significance of the tourism economy, with data covering domestic,...

Over the past two decades, through unprecedented levels of prosperity and changing values, luxury tourism has transformed into a new consumption pattern. This book analyzes the topic in detail with contributions from both recognized scientists and prominent executives in the luxury business. It shows how the concept of luxury has shifted from material to immaterial dimensions, and outlines new trends that will shape the luxury market in the future. The content includes carefully selected leading examples from the most important segments of the tourism market, along with concrete recommendations and best practices. Sharing unique insights, the book is a must-read for those working in the tourism industry, as well as lecturers and university students of tourism.

This report explores the way in which some key drivers could affect the tourism industry, both international and domestic, to the year 2020. An exploration of these trends allows important change agents, on both the supply side and the demand side of tourism, to be highlighted and discussed, strategies formulated by destination managers, and tourism operators to develop tourism in a sustainable way. While the implications extend to all tourism destinations and operations, the focus is on Australia in particular. This publication is also available for free download at www.crctourism.com.au

This timely handbook examines the most contemporary, controversial and cutting-edge issues related to the involvement of volunteers in the fields of events, sport and tourism. Split into thematic sections, the primary areas covered include: key disciplinary approaches to understanding volunteerism, international contexts, managing volunteers, the impacts and legacies of volunteering and future trends in these sectors including online and digital volunteering. Commonalities and differences of volunteering in these sectors are drawn out throughout the volume. A diverse range of case studies are examined including the 2007 UEFA Under 21 Championship hosted by Poland, the development of the Appalachian National Scenic Trail, the Vancouver, London and Pyeong Chang Olympic Games, Belgium’s National Day in 2019, the Puffing Billy railway in Australia, as well as many other examples looking at destination services organizations, museums, grassroots associations, corporate events, community events and visitor attractions. Drawing on the academic and practical expertise of over 50 authors from across the globe, the handbook provides an invaluable resource for all those with an interest in volunteering in these sectors, encouraging dialogue across disciplinary boundaries and areas of study in order to advance volunteering research and practice in the fields of events, sport and tourism.

This book examines the unique characteristics of the Himalaya that mark them as a special region among other orographic regions of the world. The Himalayan range is an important global asset for ecological, climatic, cultural, spiritual, and economic reasons. Its diversity of landscapes, climates, and biotic systems makes the Himalaya an extremely attractive region for tourism. The book examines tourism and development in the Himalaya region, exploring its sociocultural, environmental, and economic dimensions. The contributors address Himalayan issues from a holistic perspective, emphasizing the uniqueness of the region, together with concerns it shares with other montane, developing parts of the world. With a framework of sustainable development, this book elucidates interdisciplinary perspectives on nature, society, economic development, poverty, justice, health, social and environmental vulnerability, faith and culture, Indigenous rights, women, conflict, heritage and living culture, and many other concepts that broaden our understanding of tourism and development in mountain areas. Many contributors are from the Himalaya region, or have worked there extensively, lending strength through native and insider perspectives. This work will be useful for advanced undergraduate and graduate students, research and teaching scholars, policy makers, practitioners, and anyone interested in the Himalaya and their distinctive tourism and development-related potential and challenges.

This book aims to fill a gap in the current literature by tracing the rural transformation process and the development of rural tourism functions in Poland over the last 30 years. It examines the socioeconomic transformation between 1989 and 2019 that resulted in the formation and development of Polish rural tourism and the various practices associated with it. This timely topic is addressed in a central and eastern European context and sparks interest in further in-depth analysis due the diversity and magnitude of the transformation processes undertaken by the Polish rural areas. Since Polish rural areas constitute as much as 30% of the total rural areas in all new European Union member states, this book adds value through an in-depth statistical analysis of the pace of socioeconomic changes in Polish rural areas. It delves into the creation and consumption of tourism services locally, as well as the impact of global trends on the development of rural tourism in Poland. This book will be of interest to economists, sociologists, political scientists and postgraduate students across eastern and central Europe who deal with rural tourism issues.

Timely and accessible, this Handbook offers a thorough account of the growth, development, and changes in the field of tourism planning over recent decades. With contributions from an interdisciplinary and international range of top scholars, it examines critical issues and challenges facing contemporary tourism planning. Covering research at local, national, and global levels, chapters unpack and frame planning strategies in various destinations, expanding the definition of tourism planning to encompass a range of successful case studies.

Nature-based tourism (NBT) is a sector where entrepreneurial success is highly knowledge driven. This insightful book offers a comprehensive evaluation of NBT in a Nordic context, highlighting how long-established Nordic traditions of outdoor recreation practices can reveal lessons for the field more broadly. Chapters explore Nordic and international perspectives, local communities, market dynamics, firms, creativity, innovations and value-added experience products.