With the same style and insight he brought to his previous studies of American cinema, acclaimed critic David Thomson masterfully evokes the history of America’s love affair with the movies and the tangled history of Hollywood in The Whole Equation. Thomson takes us from D.W. Griffith, Charlie Chaplin, and the first movies of mass appeal to Louis B. Mayer, who understood what movies meant to America–and reaped the profits. From Capra to Kidman and Hitchcock to Nicholson, Thomson examines the passion, vanity, calculation and gossip of Hollywood and the films it has given us. This one-volume history is a brilliant and illuminating overview of “the wonder in the dark”–and the staggering impact Hollywood and its films has had on American culture.

In 1951, Carl Jung published what he considered the highest synthesis and exposition of the transformation of Self and the discovery of the divine in one of his latest and most difficult works, Aion. The equation’s complexity and uncharacteristic elements of mysticism have caused it to fall by the wayside in traditional Jungian and psychological analysis. No major work has tackled this fascinating concept until now. Leslie Stein, a disciple of noted Jungian analyst Rix Weaver, here explores this groundbreaking equation to its fullest capacity. Tracing the roots of Jung’s research back to his influences in the world of the Kabbalah and Sufi mysticism, and grounding the more esoteric philosophy toward the modern sense of identity, Stein has produced both a rigorous work of scholarship on a major figure and a guide that challenges readers to reflect on our own truths.

Why is marriage worth £200,000 a year? Why will having children make you unhappy? Why does happiness from winning the lottery take two years to arrive? Why does time heal the pain of divorce or the death of a loved one – but not unemployment? Everybody wants to be happy. But how much happiness – precisely – will each life choice bring? Should I get married? Am I really going to feel happy about the career that I picked? How can we decide not only which choice is better for us, but how much it's better for us? The result of new, unique research, The Happiness Equation brings to a general readership for the first time the new science of happiness economics. It describes how we can measure emotional reactions to different life experiences and present them in ways we can relate to. How, for instance, monetary values can be put on things that can't be bought or sold in the market – such as marriage, friendship, even death – so that we can objectively rank them in order of preference. It also explains why some things matter more to our happiness than others (like why seeing friends is worth more than a Ferrari) while others are worth almost nothing (like sunny weather). Nick Powdthavee – whose work on happiness has been discussed on both the Undercover Economist and Freakanomics blogs – brings cutting-edge research on how we value our happiness to a general audience, with a style that wears its learning lightly and is a joy to read.

#1 NEW YORK TIMES BESTSELLER • The epic story of the greatest quest in all of science—the holy grail of physics that would explain the creation of the universe—from renowned theoretical physicist and author of The Future of the Mind and The Future of Humanity. When Newton discovered the law of gravity, he unified the rules governing the heavens and the Earth. Since then, physicists have been placing new forces into ever-grander theories. But perhaps the ultimate challenge is achieving a monumental synthesis of the two remaining theories—relativity and the quantum theory. This would be the crowning achievement of science, a profound merging of all the forces of nature into one beautiful, magnificent equation to unlock the deepest mysteries in science: What happened before the Big Bang? What lies on the other side of a black hole? Are there other universes and dimensions? Is time travel possible? Why are we here? Kaku also explains the intense controversy swirling around this theory, with Nobel laureates taking opposite sides on this vital question. It is a captivating, gripping story; what’s at stake is nothing less than our conception of the universe. Written with Kaku’s trademark enthusiasm and clarity, this epic and engaging journey is the story of The God Equation.

Everyone struggles with questions like, "How can I know if I'm pursuing God's will or my own?" In this book, pastor Kyle Lake suggests that God's will for a person's life isn't as formulaic as it's often made out to be. This book alleviates ambiguities about God's desires for our lives. Through the use of scriptural metaphors such as discipleship, kingdom and fatherhood, this message empowers people to make wise decisions with the guidance of a God who is not a genie, an insurance policy nor a dominator.

“Anyone can write a blog post, but not everyone can get it liked thirty-five thousand times, and not everyone can get seventy-five thousand subscribers. But the reason we’ve done these things isn’t because we’re special. It’s because we tried and failed, the same way you learn to ride a bike. We tried again and again, and now we have an idea how to get from point A to point B faster because of it.” Three short years ago, when Chris Brogan and Julien Smith wrote their bestseller, Trust Agents, being interesting and human on the Web was enough to build a significant audience. But now, everybody has a platform. The problem is that most of them are just making noise. In The Impact Equation, Brogan and Smith show that to make people truly care about what you have to say, you need more than just a good idea, trust among your audience, or a certain number of fol­lowers. You need a potent mix of all of the above and more. Use the Impact Equation to figure out what you’re doing right and wrong. Apply it to a blog, a tweet, a video, or a mainstream-media advertising cam­paign. Use it to explain why a feature in a national newspaper that reaches millions might have less impact than a blog post that reaches a thousand passionate subscribers. Consider the phenomenally successful British singer Adele. For most musicians, onstage banter basically consists of yelling “Hello, Cleveland!” But Adele connects with her audience, pausing between songs to discuss a falling-out with her friends, or the drama of a break up. Each of these moments comes off as if she were talking directly with you, and you can easily relate. Adele has Impact. As the traditional channels for marketing, selling, and influencing disappear and more people inter­act mainly online, the very nature of attention is changing. The Impact Equation will give you the tools and metrics that guarantee your message will be heard.

The Schrodinger equation is the master equation of quantum chemistry. The founders of quantum mechanics realised how this equation underpins essentially the whole of chemistry. However, they recognised that its exact application was much too complicated to be solvable at the time. More than two generations of researchers were left to work out how to achieve this ambitious goal for molecular systems of ever-increasing size. This book focuses on non-mainstream methods to solve the molecular electronic Schrodinger equation. Each method is based on a set of core ideas and this volume aims to explain these ideas clearly so that they become more accessible. By bringing together these non-standard methods, the book intends to inspire graduate students, postdoctoral researchers and academics to think of novel approaches. Is there a method out there that we have not thought of yet? Can we design a new method that combines the best of all worlds?

Generations have grown up knowing that the equation E=mc2 changed the shape of our world, but never understanding what it actually means, why it was so significant, and how it informs our daily lives today--governing, as it does, everything from the atomic bomb to a television's cathode ray tube to the carbon dating of prehistoric paintings. In this book, David Bodanis writes the "biography" of one of the greatest scientific discoveries in history--that the realms of energy and matter are inescapably linked--and, through his skill as a writer and teacher, he turns a seemingly impenetrable theory into a dramatic human achievement and an uncommonly good story.

Leading scientists and historians explore the equation that guides modern astrobiology's search for life beyond Earth.

With the popularity and proliferation of dashboards, scorecards, and key metrics in the business world today, have you asked: Are we measuring the right things, and is all of this measuring really helping us accomplish our goals? Through a fictional narrative, author Michael D. Batt teaches how to identify the key items that should be counted and explains what to do with these measurements so your business can reach its goals—financial or otherwise. In The Profit Equation, Andy Davis is a typical high school student who plays on the high school basketball team, works at the local mall, and hates algebra. With the looming likelihood of failure of his basketball team, at work, and in algebra, Andy finds an unlikely source of guidance. Coach Hunter, the high school algebra teacher, comes to Andy’s rescue and teaches him a process to solve his problems—big and small. Offering a look at a timeless leadership technique, The Profit Equation brings management by measurement to life. It will change the way you look at problems to empower you to accomplish your goals.