It is a hard psychological fact that the desire for pleasure is the ultimate factor in most human decision-making. But as dominant as the pleasure principle has been in the cultural development of mankind, its impact has so far never been fully acknowledged. In the hands of a powerful minority that controls global capital flow, pleasure has been turned into the most profitable item for sale, preying on the consumerist desires it helped create. The Pursuit of Pleasure unveils how the determinants of human behavior are now in the hands of global marketers whose sole aim is the maximization of profit, not the personal development of their customers. This book shows how the overcoming of the pleasure principle through management of pleasure can be the foundation of a new humanist culture in which people are conscious and aware of their choices.

But just as there have been suspicions of the dangers of pleasure, there have also been its supporters who assert its vital and joyful centrality to human experience. The Pursuit of Pleasure favors an agnostic approach borrowed from natural science."--BOOK JACKET.

From ancient times to the present day, Iranian social, political, and economic life has been dramatically influenced by psychoactive agents. This book looks at the stimulants that, as put by a longtime resident of seventeenth-century Iran, Raphaël du Mans, provided Iranians with damagh, gave them a "kick," got them into a good mood. By tracing their historical trajectory and the role they played in early modern Iranian society (1500-1900), Rudi Matthee takes a major step in extending contemporary debates on the role of drugs and stimulants in shaping the modern West. At once panoramic and richly detailed, The Pursuit of Pleasure examines both the intoxicants known since ancient times--wine and opiates--and the stimulants introduced later--tobacco, coffee, and tea--from multiple angles. It brings together production, commerce, and consumption to reveal the forces behind the spread and popularity of these consumables, showing how Iranians adapted them to their own needs and tastes and integrated them into their everyday lives. Matthee further employs psychoactive substances as a portal for a set of broader issues in Iranian history--most notably, the tension between religious and secular leadership. Faced with reality, Iran's Shi`i ulama turned a blind eye to drug use as long as it stayed indoors and did not threaten the social order. Much of this flexibility remains visible underneath the uncompromising exterior of the current Islamic Republic.

Livingston shows how a passion for the gospel of Jesus Christ is the fountain that sustains a God-glorifying, enjoyable, and durable marriage. The author challenges couples to experience Gods best as He designed it to be. (Relationships)

The Pursuit of Pleasure presents the figures of the rambler and the cyprian, the Eighteenth Century precursors to the Parisian flGneur and prostitute. The urban spaces traced by these figures were the clubs, sporting venues, operas, assembly rooms, streets and arcades of central London.Drawing on critical theory, geography and philosophy, The Pursuit of Pleasure extends and critiques the discipline of architectural history from a feminist perspective. The gendering of public space is considered to be a complex and shifting series of moves and looks between men and women, constructed and represented through spatial and social relations of consumption, display and exchange.Illustrated with contemporary prints and drawings, The Pursuit of Pleasure is an extraordinarily rich analysis of the gendered issues of public space at the birth of the modern metropolis.

What do women want? The same thing men were promised in the Declaration of Independence: happiness, or at least the freedom to pursue it. For women, though, pursuing happiness is a complicated endeavor, and if you head out into America and talk to women one-on-one, as Jill Filipovic has done, you'll see that happiness is indelibly shaped by the constraints of gender, the expectations of feminine sacrifice, and the myriad ways that womanhood itself differs along lines of race, class, location, and identity. In The H-Spot, Filipovic argues that the main obstacle standing in-between women and happiness is a rigged system. In this world of unfinished feminism, men have long been able to "have it all" because of free female labor, while the bar of achievement for women has only gotten higher. Never before have women at every economic level had to work so much (whether it's to be an accomplished white-collar employee or just make ends meet). Never before have the standards of feminine perfection been so high. And never before have the requirements for being a "good mother" been so extreme. If our laws and policies made women's happiness and fulfillment a goal in and of itself, Filipovic contends, many of our country's most contentious political issues -- from reproductive rights to equal pay to welfare spending -- would swiftly be resolved. Filipovic argues that it is more important than ever to prioritize women's happiness-and that doing so will make men's lives better, too. Here, she provides an outline for a feminist movement we all need and a blueprint for how policy, laws, and society can deliver on the promise of the pursuit of happiness for all.

The Founders wrote in 1776 that "life, liberty, and the pursuit of happiness" are unalienable American rights. In The Pursuit of Happiness in Times of War, Carl M. Cannon shows how this single phrase is one of almost unbelievable historical power. It was this rich rhetorical vein that New York Mayor Rudolph Giuliani and President George W. Bush tapped into after 9/11 when they urged Americans to go to ballgames, to shop, to do things that made them happy even in the face of unrivaled horror. From the Revolutionary War to the current War on Terrorism, Americans have lived out this creed. They have been helped in this effort by their elected leaders, who in times of war inevitably hark back to Jefferson's soaring language. If the former Gotham mayor and the current president had perfect pitch in the days after September 11, so too have American presidents and other leaders throughout our nation's history. In this book, Mr. Cannon—a Pulitzer Prize-winning journalist—traces the roots of Jefferson's powerful phrase and explores how it has been embraced by wartime presidents for two centuries. Mr. Cannon draws on original research at presidential libraries and interviews with Gerald R. Ford, Jimmy Carter, George H. W. Bush, and Bill Clinton, among others. He discussed with the presidents exactly what the phrase means to them. Mr. Cannon charts how Americans' understanding of the pursuit of happiness has changed through the years as the nation itself has changed. In the end, America's political leaders have all come to the same conclusion as its spiritual leaders: True happiness—either for a nation or an individual—does not come from conquest or fortune or even from the attainment of freedom itself. It comes in the pursuit of happiness for the benefit of others. This may be one truth that contemporary liberals and conservatives can agree on. John McCain and Jimmy Carter both envision happiness as a sacrifice to a higher calling, embodied in everything from McCain's time as a prisoner of war to the N

Utilitarianism began as a movement for social reform that changed the world, based on the ideal of maximizing pleasure and minimizing pain. There is a tendency to enter into debates for and against the ethical doctrine of Utilitarianism without a clear understanding of its basic concepts. The Pursuit of Happiness now offers a rigorous account of the foundations of Utilitarianism, and vividly sets out possible ways forward for its future development. To understand Utilitarianism, we must understand utility: how is it to be measured, and how the aggregate utility of a group can be understood. Louis Narens and Brian Skyrms, respectively a cognitive scientist and a philosopher, pursue these questions by adopting both formal and historical methods, examining theories of measuring utility from Jeremy Bentham, the founder of the Utilitarian movement, to the present day, taking in psychophysics, positivism, measurement theory, meaningfulness, neuropsychology, representation theorems, and the dynamics of formation of conventions. On this basis, Narens and Skyrms argue that a meaningful form of Utilitarianism that can coordinate action in social groups is possible through interpersonal comparison and the formation of conventions.

In The Pursuit of Happiness Bianca C. Williams traces the experiences of African American women as they travel to Jamaica, where they address the perils and disappointments of American racism by looking for intimacy, happiness, and a connection to their racial identities. Through their encounters with Jamaican online communities and their participation in trips organized by Girlfriend Tours International, the women construct notions of racial, sexual, and emotional belonging by forming relationships with Jamaican men and other "girlfriends." These relationships allow the women to exercise agency and find happiness in ways that resist the damaging intersections of racism and patriarchy in the United States. However, while the women require a spiritual and virtual connection to Jamaica in order to live happily in the United States, their notion of happiness relies on travel, which requires leveraging their national privilege as American citizens. Williams's theorization of "emotional transnationalism" and the construction of affect across diasporic distance attends to the connections between race, gender, and affect while highlighting how affective relationships mark nationalized and gendered power differentials within the African diaspora.

The pursuit of happiness is a defining theme of the modern era. But what if people aren't very good at it? This and related questions are explored in this book, the first comprehensive philosophical treatment of happiness in the contemporary psychological sense. In these pages, Dan Haybron argues that people are probably less effective at judging, and promoting, their own welfare than common belief has it. For the psychological dimensions of well-being, particularly our emotional lives, are far richer and more complex than we tend to realize. Knowing one's own interests is no trivial matter. As well, we tend to make a variety of systematic errors in the pursuit of happiness. We may need, then, to rethink traditional assumptions about human nature, the good life, and the good society. Thoroughly engaged with both philosophical and scientific work on happiness and well-being, this book will be a definitive resource for philosophers, social scientists, policy makers, and other students of human well-being.