"The heroic quest is about saying 'yes' to yourself and in so doing, becoming more fully alive and more effective in the world. . . . The quest is replete with dangers and pitfalls, but it offers great rewards: the capacity to be successful in the world, knowledge of the mysteries of the human soul, and the opportunity to find and express your unique gifts in the world." In this bold and original work, Carol S. Pearson shows that the heroic quest isn't just for certain people under special circumstances. Exploring the many heroic paths available to each of us, at every point in our lives, her innovative program enables us to live heroically by activating and applying twelve archetypes in our lives. This companion to the bestselling The Hero Within outlines twelve archetypal patterns that can aid inner development and the quest for wholeness. These archetypes are inner guides that can help us prepare for the journey, by learning how to become successful members of society; embark upon the quest, by becoming initiated into the mysteries of the human soul; and return to transform our lives as a result of claiming our uniqueness and personal power. Writing for individuals seeking to realize their full potential and professionals engaged in empowering others, Pearson shows how journeys differ by the age, gender, and cultural background of the seeker, and how archetypes help awaken the capacities of our psyches. A unique diagnostic test, the Heroic Myth Index, and exercise are included to help us understand and awaken our inner guides.

Argues that cultural archetypes shape our lives and relationships, shows how to use these archetypes to control our lives, and provides practice exercises.

THE HERO WITHIN In 'The Hero with a Thousand Faces', Joseph Campbell introduced readers to the significance of myth and archetype in understanding who we are and how we live our lives. Carol Pearson's best-selling 'The Hero Within' combines liter

Nautilus Award Winner In this empowering work, the bestselling author of The Hero Within and Awakening the Heroes Within speaks to the heroine in every woman, offering potent strategies to forge lives of greater happiness and fulfillment—through activating the archetypes inherent in the ancient Greek myth of Demeter and Persephone. Our era of professional and familial pressures, constant connection, and a renewed debate on “having it all” presents unprecedented challenges to contemporary women. In Persephone Rising, celebrated scholar of depth psychology and archetypes Carol S. Pearson brings a fresh vision for meeting those challenges and rising above them, as only she can. Drawing on her profound understanding of myth's enduring power to catalyze transformations, Pearson guides readers on a journey of self-discovery, teaching us how to activate and apply the archetypes of Demeter and Persephone, as well as Zeus and Dionysus, in our own lives— empowering readers to see the unexpected choices and opportunities available to us all. Illuminating ancient wisdom for a modern audience, Persephone Rising offers meaningful and effective strategies to answer the call to heroism in our own lives: to locate and harness the unique potential within each of ourselves, and ultimately to develop our own innate heroic gifts. Just as Demeter and Persephone discovered, in the midst of great difficulty, their own powers, gifts, and abilities for creating a better path not only for themselves, but the world, Persephone Rising teaches that each one of us has more options than choosing whether to lean in or out—we have the power to change ourselves, and thus our world.

Provides the tools readers need to redeem their suffering by learning how to use the problem or limitation to cultivate the qualities necessary to open them up to an energy beyond themselves.

For her two-plus decades as a hospice nurse at the Department of Veterans Affairs, Deborah Grassman has often heard the comment, Isn t your work depressing? Like many others, she had begun her hospice career with that same prejudice. She feared death itself, and because of that fear, she was unaware that she could find peace, joy, and fulfillment in caring for people at the end of their lives. She had no special training in caring for veterans, and she had no reason to think that veterans needs were any different from nonveterans. With time and experience, however, she began to realize that these veterans had experiences and training that made them different from other hospice patients. Likewise she began to understand that she could learn lessons about peace from people who were trained for war; that warriors often have wisdom that, paradoxically, shows us how to live in peace with each other and within ourselves. In Peace at Last, Deborah Grassman takes the reader on a journey of understanding and growth. While caring for thousands of veterans in a hospice setting over a 25-year career in a VA hospital, she gathered the veterans stories of pain and redemption, personal awakening, and peace. Then she crafted these stories into an unforgettable book. Designed to help caregivers, family members, and veterans themselves understand the impact of war and military culture on lives and emotions, Peace at Last contains veterans stories, hospice experiences, and a series of appendices providing sample materials that can assist with healing.

Acclaimed songwriter Ellis Paul brings the inspirational words from his songs to the pages of a new picture book! Based on his award-winning family album of the same name, The Hero in You introduces kids to thirteen real-life American heroes. From Chief Joseph to Rosa Parks, their remarkable, heroic lives motivate and encourage us to aim high and try our best. Also included is a special edition CD of The Hero in You with 14 songs and exclusive introductory tracks from Ellis Paul. Readers can listen along to the lyrical book text, then read additional facts about the heroes on each spread.

A brand’s meaning—how it resonates in the public heart and mind—is a company’s most valuable competitive advantage. Yet, few companies really know how brand meaning works, how to manage it, and how to use brand meaning strategically. Written by best-selling author Carol S. Pearson (The Hero Within) and branding guru Margaret Mark, this groundbreaking book provides the illusive and compelling answer. Using studies drawn from the experiences of Nike, Marlboro, Ivory and other powerhouse brands, the authors show that the most successful brands are those that most effectively correspond to fundamental patterns in the unconscious mind known as archetypes. The book provides tools and strategies to: • Implement a proven system for identifying the most appropriate and leverageable archetypes for any company and/or brand • Harness the power of the archetype to align corporate strategy to sustain competitive advantage

A guide to understanding the Pearson-Marr Archetype Indicator. The explanations of the 12 archetypes and their meanings in the personal journey of growth and development through the many stages of life are especially helpful for those who have taken the PMAI and seek to understand their results more fully.