You're no idiot, of course. You do great work, navigate the shoals of office politics, and still find time to stay at the top of your field. But when you think about making the break into freelancing, you feel like you're about to sail into uncharted waters.

A down-to-earth resource for a more-for-me life. Through practical information from an author who works about three days a week, The Complete Idiot’s Guide® to Working Less, Earning More will help readers get more time and more money by learning how to: • Think about the modern-day work ethic in a new way. • Set income-focused goals—and achieve them. • Build—and maintain—powerful relationships and networks. • Round out skill sets to be more marketable. • Maximize technology to minimize time spent on minutia. • Avoid time-wasters and efficiency traps.

With the sky-high price of advertising and direct marketing, only Fortune 500 companies can afford to promote their products and services through traditional channels. Add to this problem the greening, graying, and huge youth markets that have learned to turn off Madison Avenue-style promotions, and the vast majority of small to mid-sized companies, entrepreneurs, and overworked marketing staffs are challenged to expand their customer base in other ways. That's why "guerrilla," aka "unconventional marketing," was born. The Complete Idiot's Guide to Guerrilla Marketing, written by marketing experts Susan Drake and Colleen Wells, presents a detailed blueprint of the dozens of new and exciting methods available-methods that save money and get new customers.

Even with the proliferation of brand-name ice creams and ice cream shop chains and the availability of numerous flavours, homemade ice cream remains as popular as ever. You have only to look at the variety of home ice cream machines and the number of companies manufacturing them to see it. Homemade ice cream has a special taste that you can't buy, and it is a family activity and summer tradition in many homes. But homemade ice cream isn't as simple as it seems for the novice, and even families that have been making it for years look for new recipes and ideas to challenge their skills and their palates. In The Complete Idiot's Guide to Homemade Ice Cream, readers will find: *More than 200 recipes, ranging from the simple to the sublime *Step-by-step instructions for making ice cream, sherbet, sorbet, frozen yogurt, and gelato *Topping and serving recipes and ideas *Recipes and instructions for ice cream-based and other frozen drinks

• Covers all aspects including Facebook Marketplace, Facebook Places, and Facebook Deals

Are you ready to fly the corporate coop and become the boss of you? Do you dream of busting out of the cubicle wasteland and finding greener pastures as a freelancer? If so, you’re in good company. The U S Department of Labor estimates that nearly one-fourth of the American workforce is self-employed and that number is sure to increase over the next decade. But do you have what it takes to succeed as a freelancer, consultant, or contract employee? Do you even know what it takes to make it on your own? Here’s your chance to find out. A total guide to starting and running a freelance business, Freelancing For Dummies is for anyone thinking about striking out on their own, or who’s already decided to make the move into self-employment. It’s also an excellent resource for established freelancers looking for ways to jumpstart their businesses. Written by a top corporate communication consultant, it features hard-won tips from a slew of successful freelancers, including an accountant, a wr iter, a computer trainer, a graphic designer, a market researcher, an event planner, a medical trainer and others who share what they know about how to: Organize your home office and budget your time Create the ideal working environment Evaluate jobs and projects Land new business and manage client relationships Manage your money and pay your taxes Stay positive and manage the emotional uncertainties of self-employment Here’s your chance to take the leap from employee to boss with minimal stress and minimal sweat. A survival guide to building a successful freelance career, Freelancing For Dummies features: Self-assessments to gauge your skills and personality Critical “Get in, get out” information A gold mine of checklists, tear-out sheets, and sample forms Top ten lists War stories from freelancers who’ve made it Do you long for the freedom of being your own boss? Relax and let expert Susan Drake help you make the transition to becoming a fulltime freelancer.

Covers all elements of effective and grammatically-correct writing, including electronic formats, for any type of situation from research papers to business memos.

“So What Are You Going to Do Now?” This question often leaves young adults feeling fearful and confused as they look towards life careers. Author Bob Bittner says finding work you love is not as intimidating as it seems. Your Perfect Job helps readers identify their passions, skills, and inclinations in terms of God’s calling on their lives. Readers will better understand why it’s important to do what they love, how to get started on a career path that is meaningful, how to make mid-course changes, and how to start a new job on the right foot. Drawing on interviews with dozens of young working professionals, Your Perfect Job introduces readers to a wide array of career opportunities and shows how real people went from less than perfect jobs into careers that perfectly matched their personality and passions. Designed for young adults, this book is a perfect selection for high school and college grads, or someone getting ready to make a career change.

Offers advice on starting a direct marketing campaign, including tips on doubling response rates, writing creative copy, and evaluating mailing lists.

Offers advice to aspiring journalists on how to write effective feature articles, and explains how to sell the articles to newspapers, magazines, and trade publications.