THE SUNDAY TIMES BESTSELLING PHENOMENOM 'I've never felt so alive' JOE WICKS 'The book will change your life' BEN FOGLE My hope is to inspire you to retake control of your body and life by unleashing the immense power of the mind. 'The Iceman' Wim Hof shares his remarkable life story and powerful method for supercharging your strength, health and happiness. Refined over forty years and championed by scientists across the globe, you'll learn how to harness three key elements of Cold, Breathing and Mindset to master mind over matter and achieve the impossible. 'Wim is a legend of the power ice has to heal and empower' BEAR GRYLLS 'Thor-like and potent...Wim has radioactive charisma' RUSSELL BRAND

Science has now proved that the legendary Wim Hof Method of breath control and cold-training can dramatically enhance energy levels, improve circulation, reduce stress, boost the immune system, strengthen the body and successfully combat many diseases. While Wim Hof himself has run marathons in -30 C in shorts, swum hundreds of meters under the ice, sat in a tank of ice for 90 minutes without his core temperature changing and boosted his metabolism by over 300%, The Way of The Iceman documents how anyone can use Wim's methods to transform their health and strength, quickly and safely. "After teaching specialized breathing techniques to SEALs for years, helping them focus, stay warm in the cold ocean and get centered in combat, I can attest to the authenticity and power of Wim Hof's methods. Wim Hof is providing a great service with his new book The Way of The Iceman by bringing breath training and simple, powerful health practices into mainstream consciousness." -- Mark Divine, US Navy SEAL (ret), Founder SEALFIT, Best selling author of Unbeatable Mind and Way of the SEAL "I am continuously searching for ways to expand my mind, body and spirit--Wim Hof and The Way of The Iceman have done just that! He shows us that human potential is limitless and we are ALL capable of anything we set our minds to." -- Lewis Howes, New York Times bestselling author of The School of Greatness "What fascinates me most about Wim Hof's method is the potential application for athletes...the science in this book shows that we can all amplify our recovery, maximize our pain tolerance, massively jack up energy levels and even learn to control inflammation...and it can be done without resorting to toxic drugs. In fact, the system outlined in this manual might just be the key to producing a generation of enhanced but drug-free athletes." -- Paul "Coach" Wade, author of Convict Conditioning "Inspiration inspires. What I like most about Wim and his book is how he taught me to trust my body, overcome fear and give me the best opportunity for success. He mixes personal experience and science--which becomes truly motivating. Wim provides the tools you need to master self-discipline, gain courage and live a vibrant life. He is Aquaman and Tony Robbins rolled into one. He is The Iceman!" -- Jesse Itzler, author of Living With A SEAL "Homo sapiens is a species that is uniquely and tragically ill-adapted to our environment. Maladies ranging from heart disease to diabetes to autoimmune disorders are generated by the mismatch between the natural world we evolved to live in and the artificial realms in which we find ourselves today. Wim Hof's teachings show us how to recalibrate our bodies in a way that recognizes the extremes of our natural environment as teachers to be celebrated and consulted, rather than enemies to be insulated against. Wim's deepest insights resonate with our hunter-gatherer ancestors, who understood the wisdom of adapting to the natural world rather than trying to dominate and control it." -- Christopher Ryan, PhD., New York Times best-selling author of Sex at Dawn "We live in a chaotic modern world with daily assaults on our health from frenetic schedules, poor sleep, high stress, chronic disease, and infectious illness. Our brain and nervous system have been highjacked by this toxic environment, always on high alert with real consequences to our physical and mental health. With The Way of The Iceman, Wim Hof has given a profound gift to public health. The science is solid and the results actual and measureable. As you follow his remarkable life story it is readily apparent that this man is no charlatan or snake oil salesman. Through years of commitment and self-experimentation, Wim has empirically figured out how to exert significant control over the autonomic nervous system, a feat once thought impossible. His method has held up to scrutiny under the dispassionate lens of science, expanding our knowledge of what is possible with dedicated training in what is now known as the Wim Hof Method. Deceptively simple, and incredibly powerful, The Way of the Icemangives you not only the scientific framework, but actionable steps you can implement to take back control over your high-jacked brain, increase resilience from illness, and start healing yourself from the inside out. The Wim Hof Method has become a cornerstone in my personal daily wellness plan, and as a public health physician, I cannot recommend it highly enough." --Dr. Chris Hardy, D.O. MPH, CSCS, Public Health Physician, Integrative Medicine Specialist "The Way of The Iceman is one of only two books in my life that I have read cover to cover the first time I put my hands on it. What won me over was the simplicity of the explanations of diabetes, inflammation and the family of modern ills. Moreover, the discussion on diet, just a brief mention of 'Fast-Five, ' is the first time I actually understood not only how inflammation is such an issue, but a means to deal with it. This book is the missing link for most of us: the discussion of breathing is so simple, yet so doable; coaches and athletes will understand a newer and simpler means of recovery. Nothing in the book is over the top and we are talking about a guy who swims under ice. The method is so simple, yet so elegant. It's marvelous and I think you will apply the techniques immediately." -- Daniel John, author of Never Let Go "Wim Hof has learned to control his physiology in a way rarely seen in human history. This book takes his extraordinary techniques and simplifies them so you can optimize your health and wellness. I recommend you learn the unique methods Wim has mastered in order to add vitality to your body and life." -- Chad Waterbury, neurophysiologist, author The Muscle Revolution "I found The Way of The Iceman absolutely fascinating! Many of us are familiar with the numerous benefits of cold training, such as increased energy levels, better circulation and improved mood, but nothing on the subject has ever been presented of this magnitude before! The legend himself, Wim Hof, along with Koen De Jong, share not only a detailed account of Mr. Hof's lifetime achievements (such as running a marathon in the Arctic... in just a pair of shorts!), but also practical, actionable methods that anyone can employ. This book has everything from progressive cold submersion methods to breathing techniques. It delves into meditation and spirituality, but also presents the hard science to back it up. Any fan of physical culture or anybody curious about how far the human limits can be pushed needs to add this to their library." -- Danny Kavadlo, author of Strength Rules "Wim Hof's techniques healed my gut where nothing else would. And I tried everything. The Way of The Iceman should be required reading. The world is just beginning to realize the extraordinary gift we have in Wim Hof." -- Mark Joyner, founder of Simpleology "As someone who enjoys bare-chested, outdoor winter calisthenics workouts, Wim Hof's extreme cold weather feats immediately appealed to me. The Wim Hof Method is so simple that anyone can get started right away. And the results are so palpable that once you start, you'll almost certainly want to keep going." -- Al Kavadlo, author of Street Workout and Pushing The Limits! "Wim Hof first came across my radar a few years ago when I heard of a crazy Dutchman defying the laws of thermodynamics. How could a man submerge himself in freezing water for prolonged periods of time without hypothermia? How was it possible for his body temperature to stay the same during the process? This book is an enlightening look into the nervous system, and the amazing power of the mind. Don't mistake this for simple 'cold therapy' although that is a piece of the puzzle. This book will give you a front row seat to an education on the nervous system, and how one man and his disciples have learned to control it in a way that we previously thought was impossible. I found The Way of The Iceman fascinating." -- Max Shank, founder of Ultimate Athleticism and author of Master The Kettlebell "When I read The Way of The Iceman I was struck with awe and hope! Wim has brought scientific evidence to what I personally believe and have been teaching my students for years about breathing, bioenergetics and our connection to the spirit world. By demystifying the religious Wim is helping to support a Truth in the New World; mainly that spirituality without science descends into superstition, and science without spirituality degrades humanity into the meaninglessness of materialism." -- Elliott Hulse "Wim Hof makes the seemingly mystical and extraordinary, ridiculously easy to access. Anyone who is willing to explore the latent powers of deep breathing and imagination will feast upon his unique story and his method of overpowering the unconquerable elements of nature."--Matt Furey, author of Combat Conditioning "What lies within this book is the key to accessing power whenever and wherever on demand. A tool to transcend consciousness and tap into the highest version of yourself. Never have I experienced anything that allowed me to instantly shift vibration and release such energy."--AJ Roberts, Fitness Hall of Fame and All-Time World Record Holder

Becoming the Iceman is a project inspired by Wim and Justin to show the world that anyone can adopt the ability to become an Iceman or Icewoman. The project's goal is to show that the ability to control the body's temperature is not a genetic defect in Wim, but an ability that can be adopted by everyone. For many generations, we have been taught to fear the cold: "Don't forget your jacket You don't want hypothermia, do you?""Put your gloves on before you get frostbite "Of course, these are consequences of extreme cold exposure, but with the proper understanding, anyone can learn to use the cold as a natural teacher.You may have seen Wim Hof on television running barefoot through the snow or swimming in ice-cold waters. While performing those incredible feats, Wim remained completely warm and comfortable the entire time Wim is the epitome of what can happen if someone uses the cold to train the body. Like any new tool, you must understand how it works before you can use it efficiently. This pertains to the cold as well. You may be wondering, "How can you prove that anyone can learn this ability?Well, as of Fall 2009, Justin Rosales had no experience with the cold whatsoever. He was a college student attending Penn State University. After Justin's friend, Jarrett, showed him one of Wim's videos on You-Tube, he became exceedingly interested in understanding this ability. He wanted to see if it was possible for anyone to learn. In Spring 2010, after speaking to Wim for several months via email, Wim invited Justin to attend his workshop in Poland. After many weeks of working as a dishwasher, Justin was able to pay for the trip and learn the technique of the Iceman.With more training and countless experiences with the cold, Justin began to slowly adapt. The length of time he could remain exposed increased dramatically. He quickly realized that the technique to withstand the cold was, indeed, an ability that could be learned by everyone. This book tells the tale of Wim and Justin's journey to Becoming the Iceman

What Doesn't Kill Us, a New York Times bestseller, traces our evolutionary journey back to a time when survival depended on how well we adapted to the environment around us. Our ancestors crossed deserts, mountains, and oceans without even a whisper of what anyone today might consider modern technology. Those feats of endurance now seem impossible in an age where we take comfort for granted. But what if we could regain some of our lost evolutionary strength by simulating the environmental conditions of our ancestors? Investigative journalist and anthropologist Scott Carney takes up the challenge to find out: Can we hack our bodies and use the environment to stimulate our inner biology? Helping him in his search for the answers is Dutch fitness guru Wim Hof, whose ability to control his body temperature in extreme cold has sparked a whirlwind of scientific study. Carney also enlists input from an Army scientist, a world-famous surfer, the founders of an obstacle course race movement, and ordinary people who have documented how they have cured autoimmune diseases, lost weight, and reversed diabetes. In the process, he chronicles his own transformational journey as he pushes his body and mind to the edge of endurance, a quest that culminates in a record-bending, 28-hour climb to the snowy peak of Mt. Kilimanjaro wearing nothing but a pair of running shorts and sneakers. An ambitious blend of investigative reporting and participatory journalism, What Doesn’t Kill Us explores the true connection between the mind and the body and reveals the science that allows us to push past our perceived limitations.

A Practical Guide to BreathworkYou have been breathing your whole life; now learn how to breathe better to positively influence your mental and physical wellbeing. This book is exactly what it says it is, a practical guide. Nothing esoteric. Nothing "woo woo." What you will find in this book can be applied today in a real way to improve your life.Learn how to use your breath to communicate to your physiology and psychology in predictable and replicable ways using nothing more than focused conscious breathing.You Will Learn:?How breathing communicates with your body?How to test and improve your CO2 Tolerance?Learn to read and write Breathwork Notation?Breathing techniques for calming down?Breathing techniques for increasing energy?Breathing techniques for improving focus during stressful situations?How to increase CO2 tolerance?Superventilation techniques for breaking the dopamine feedback loop ?Pre-work-out breathing techniques and protocols?Post-workout breathing techniques and protocols?Breathing techniques for strengthening breathing muscles ?Breathing techniques to enhance meditation?An Altered State Breathing Technique ?How to build a daily practice around your needs?How to create a breathwork session with multiple techniques?Sample sessions?Multiple example daily routines for different goals?Tips for creating your own breathing techniques

A New York Times Bestseller A Washington Post Notable Nonfiction Book of 2020 Named a Best Book of 2020 by NPR “A fascinating scientific, cultural, spiritual and evolutionary history of the way humans breathe—and how we’ve all been doing it wrong for a long, long time.” —Elizabeth Gilbert, author of Big Magic and Eat Pray Love No matter what you eat, how much you exercise, how skinny or young or wise you are, none of it matters if you’re not breathing properly. There is nothing more essential to our health and well-being than breathing: take air in, let it out, repeat twenty-five thousand times a day. Yet, as a species, humans have lost the ability to breathe correctly, with grave consequences. Journalist James Nestor travels the world to figure out what went wrong and how to fix it. The answers aren’t found in pulmonology labs, as we might expect, but in the muddy digs of ancient burial sites, secret Soviet facilities, New Jersey choir schools, and the smoggy streets of São Paulo. Nestor tracks down men and women exploring the hidden science behind ancient breathing practices like Pranayama, Sudarshan Kriya, and Tummo and teams up with pulmonary tinkerers to scientifically test long-held beliefs about how we breathe. Modern research is showing us that making even slight adjustments to the way we inhale and exhale can jump-start athletic performance; rejuvenate internal organs; halt snoring, asthma, and autoimmune disease; and even straighten scoliotic spines. None of this should be possible, and yet it is. Drawing on thousands of years of medical texts and recent cutting-edge studies in pulmonology, psychology, biochemistry, and human physiology, Breath turns the conventional wisdom of what we thought we knew about our most basic biological function on its head. You will never breathe the same again.

America's NASCAR standout offers a 90-day program to sculpt your body, calm your mind, and achieve your greatest goals Everything Danica Patrick does is Pretty Intense. A top athlete in her field, not to mention a fan favorite and the first woman to rule in her male-dominated sport, Danica approaches every aspect of life with the utmost intensity. Now, she shows you how you can apply her daily principles and transform your life for the better--and have fun while doing it. Danica's 90-day high-intensity workout, protein-rich, paleo-inspired eating plan, and mental-conditioning program will get you leaner, stronger, and healthier than you've ever been before. By mixing full-body training and stretching exercises, her accessible workouts hit the holy trinity of fitness: strength, endurance, and flexibility. Bolstered by a customized eating plan for all-day energy, her program will also help you cultivate a mindset for limitless success. You will learn to aim your sights high, confront challenges and setbacks with confidence, and cross the finish line every time. Whether your goal is a stronger core, better skills in the kitchen, or a promotion at work, Danica's Pretty Intense plan will help you reach your highest potential.

The Motivation Manifesto is a poetic and powerful call to reclaim your life and find your own personal freedom from Brendon Burchard – the world’s #1 high performance coach and #1 New York Times bestselling author of High Performance Habits. “It’s a triumphant work that transcends the title, lifting the reader from mere motivation into a soaringly purposeful and meaningful life. I love this book." —Paulo Coelho The Motivation Manifesto is a call to claim our personal power. World-renowned high performance trainer Brendon Burchard reveals that the main motive of humankind is the pursuit of greater Personal Freedom. We desire the grand liberties of choice—time freedom, emotional freedom, social freedom, financial freedom, spiritual freedom. Only two enemies stand in our way: an external enemy, defined as the social oppression of who we are by the mediocre masses, and an internal enemy, a sort of self-oppression caused by our own doubt and fear. The march to Personal Freedom, Brendon says, can be won only by declaring our intent and independence, stepping into our personal power, and battling through self-doubt and the distractions of the day until full victory is won. Recalling the revolutionist voices of the past that chose freedom over tyranny, Brendon motivates us to free ourselves from fear and take back our lives once and for all. In this life-changing personal growth book, Brendon presents his nine declarations for personal power and motivation, drawing on insights from his own personal journey and from the lives of some of history's greatest leaders and thinkers. Each chapter focuses on one of the nine declarations, offering practical strategies and exercises to help you apply these principles to your life. Whether you're seeking to overcome self-doubt, boost your confidence, or achieve your goals, The Motivation Manifesto is an invaluable guide to unlocking your full potential. With its inspiring message and actionable advice, this bestselling book is a must-read for anyone who wants to unleash their inner greatness with the power of determination, resilience, and an empowering mindset.

A simple yet revolutionary approach to improving your body’s oxygen use, increasing your health, weight loss, and sports performance—whether you’re a recovering couch potato or an Ironman triathlon champion. With a foreword by New York Times bestselling author Dr. Joseph Mercola. Achieve more with less effort: The secret to weight loss, fitness, and wellness lies in the most basic and most overlooked function of your body—how you breathe. One of the biggest obstacles to better health and fitness is a rarely identified problem: chronic over-breathing. We often take many more breaths than we need—without realizing it—contributing to poor health and fitness, including a host of disorders, from anxiety and asthma to insomnia and heart problems. In The Oxygen Advantage, the man who has trained over 5,000 people—including Olympic and professional athletes—in reduced breathing exercises now shares his scientifically validated techniques to help you breathe more efficiently. Patrick McKeown teaches you the fundamental relationship between oxygen and the body, then gets you started with a Body Oxygen Level Test (BOLT) to determine how efficiently your body uses oxygen. He then shows you how to increase your BOLT score by using light breathing exercises and learning how to simulate high altitude training, a technique used by Navy SEALs and professional athletes to help increase endurance, weight loss, and vital red blood cells to dramatically improve cardio-fitness. Following his program, even the most out-of-shape person (including those with chronic respiratory conditions such as asthma) can climb stairs, run for a bus, or play soccer without gasping for air, and everyone can achieve: Easy weight loss and weight maintenance Improved sleep and energy Increased concentration Reduced breathlessness during exercise Heightened athletic performance Improved cardiovascular health Elimination of asthmatic symptoms, and more. With The Oxygen Advantage, you can look better, feel better, and do more—it’s as easy as breathing.

Hailed by Tony Robbins as the “definitive breathwork handbook,” Just Breathe will teach you how to harness your breath to reduce stress, increase productivity, balance your health, and find the path to spiritual awakening. Big meeting jitters? Anxiety over a test or taxes? Hard time focusing? What if you could control your outcomes and change results simply by regulating your breath? In this simple and revolutionary guide, world-renowned pioneer of breathwork Dan Brulé shares the Breath Mastery technique that has helped people in more than fifty countries reduce anxiety, improve their health, and tap infinite stores of energy. Just Breathe reveals the truth that elite athletes, champion martial artists, Navy SEAL warriors, first responders, and spiritual yogis have always known—when you regulate your breathing, you can moderate your state of well-being. So if you want to clear and calm your mind and spark peak performance, the secret is just a breath away. Breathwork gives you the tools to achieve benefits in a wide range of issues including: managing acute/chronic pain; helping with insomnia, weight loss, attention deficit, anxiety, depression, trauma, and grief; improving intuition, creativity, mindfulness, self-esteem, and leadership; and much more. Recommended “for those who wish to destress naturally” (Library Journal), Just Breathe will help you utilize your breath to benefit your body, mind, and spirit.