Increase your online ranking with this beginner guide to SEO! In this convoluted world that we're living in, SEO is ever-evolving and far-reaching. Marketing has become a highly-specified skill that only select individuals seem to harness. Today, if you don't understand the components necessary for driving your company's presence using search engine optimization, then you're shooting yourself in the foot. The concepts and principles taught in this book are absolutely necessary if you're trying to launch or grow your business on the Web. This Book is Written for the beginner, this powerful book uncovers the little-known secrets of SEO, arming you with the tools you need to break into this field, grow your online business, and appear on the first page of Google.

Develop fantastic games and solve common development problems with Unreal Engine 4 About This Book Investigate the big world of Unreal Engine, computer graphics rendering and Material editor to implement in your games Construct a top-notch game by using the assets offered by Unreal Engine, thereby reducing the time to download, create assets on your own. Understand when and why to use different features and functionalities of Unreal Engine 4 to create your own games Learn to use Unreal 4 by making a first person puzzle game, Blockmania, for Android. Who This Book Is For This path is ideal for those who have a strong interest in game development and some development experience. An intermediate understanding of C++ is recommended. What You Will Learn Explore the Unreal Engine 4 editor controls and learn how to use the editor to create a room in a game level Get clued up about working with Slate, Unreal's UI solution through the UMG Editor Put together your own content and materials to build cutscenes and learn how to light scenes effectively Get tips and tricks on how to create environments using terrain for outdoor areas and a workflow for interiors as well using brushes Explore the ways to package your game for Android Devices and porting it to the Google Playstore Know inside out about creating materials, and applying them to assets for better performance Understand the differences between BSP and static meshes to make objects interactive In Detail Unreal Engine technology powers hundreds of games. This Learning Path will help you create great 2D and 3D games that are distributed across multiple platforms. The first module, Learning Unreal Engine Game Development, starts with small, simple game ideas and playable projects. It starts by showing you the basics in the context of an individual game level. Then, you'll learn how to add details such as actors, animation, effects, and so on to the game. This module aims to equip you with the confidence and skills to design and build your own games using Unreal Engine 4. By the end of this module, you will be able to put into practise your own content.After getting familiar with Unreal Engine's core concepts, it's time that you dive into the field of game development. In this second module, Unreal Engine Game Development Cookbook we show you how to solve development problems using Unreal Engine, which you can work through as you build your own unique project. Every recipe provides step-by-step instructions, with explanations of how these features work, and alternative approaches and research materials so you can learn even more. You will start by building out levels for your game, followed by recipes to help you create environments, place meshes, and implement your characters. By the end of this module, you will see how to create a health bar and main menu, and then get your game ready to be deployed and published.The final step is to create your very own game that will keep mobile users hooked. This is what you'll be learning in our third module, Learning Unreal Engine Android Game Development,Once you get the hang of things, you will start developing our game, wherein you will graduate from movement and character control to AI and spawning. Once you've created your application, you will learn how to port and publish your game to the Google Play Store. With this course, you will be inspired to come up with your own great ideas for your future game development projects. Style and approach A practical collection of bestselling Packt titles, this Learning Path aims to help you skill up with Unreal Engine by curating some of our best titles into an essential, sequential collection.

Game AI Pro2: Collected Wisdom of Game AI Professionals presents cutting-edge tips, tricks, and techniques for artificial intelligence (AI) in games, drawn from developers of shipped commercial games as well as some of the best-known academics in the field. It contains knowledge, advice, hard-earned wisdom, and insights gathered from across the com

This book constitutes the refereed proceedings of the 6th International Conference on Computers and Games, CG 2008, held in Beijing, China, in September/October 2008 co-located with the 13th Computer Olympiad and the 16th World Computer-Chess Championship. The 24 revised full papers presented were carefully reviewed and selected from 40 submissions. The papers cover all aspects of artificial intelligence in computer-game playing dealing with many different research topics, such as cognition, combinatorial game theory, search, knowledge representation, and optimization.

The 2nd volume in the hit art book series, covering the history, artwork, and sound design of independent video games! Indie Games 2 explores the major developments in independent games since 2018. Superbly illustrated and documented, for enthusiasts and curious amateurs alike, this book gives voice to those who drive this cultural industry. Featuring exclusive interviews, and more than 300 illustrations, concept arts and unpublished sketches, through which the reader will get a glimpse behind the scenes and get answers from the key people behind the blockbuster independent video games. Discover more than 300 independent video games within, including: A Plague Tale: Innocence, A short Hike, Children of Morta, Carto, Creaks, Eastward, Factorio, Frostpunk, Genesis Noir, Haven, LUNA–The Shadow Dust, Old Man’s Journey, Return of the Obra Dinn, Sayonara Wild Hearts, Season, Slay the Spire, Spelunky 2, Untitled Goose Game, When the Past Was Around, and more…

Big data and human-computer information retrieval (HCIR) are changing IR. They capture the dynamic changes in the data and dynamic interactions of users with IR systems. A dynamic system is one which changes or adapts over time or a sequence of events. Many modern IR systems and data exhibit these characteristics which are largely ignored by conventional techniques. What is missing is an ability for the model to change over time and be responsive to stimulus. Documents, relevance, users and tasks all exhibit dynamic behavior that is captured in data sets typically collected over long time spans and models need to respond to these changes. Additionally, the size of modern datasets enforces limits on the amount of learning a system can achieve. Further to this, advances in IR interface, personalization and ad display demand models that can react to users in real time and in an intelligent, contextual way. In this book we provide a comprehensive and up-to-date introduction to Dynamic Information Retrieval Modeling, the statistical modeling of IR systems that can adapt to change. We define dynamics, what it means within the context of IR and highlight examples of problems where dynamics play an important role. We cover techniques ranging from classic relevance feedback to the latest applications of partially observable Markov decision processes (POMDPs) and a handful of useful algorithms and tools for solving IR problems incorporating dynamics. The theoretical component is based around the Markov Decision Process (MDP), a mathematical framework taken from the field of Artificial Intelligence (AI) that enables us to construct models that change according to sequential inputs. We define the framework and the algorithms commonly used to optimize over it and generalize it to the case where the inputs aren't reliable. We explore the topic of reinforcement learning more broadly and introduce another tool known as a Multi-Armed Bandit which is useful for cases where exploring model parameters is beneficial. Following this we introduce theories and algorithms which can be used to incorporate dynamics into an IR model before presenting an array of state-of-the-art research that already does, such as in the areas of session search and online advertising. Change is at the heart of modern Information Retrieval systems and this book will help equip the reader with the tools and knowledge needed to understand Dynamic Information Retrieval Modeling.

This book constitutes the thoroughly refereed post-proceedings of the 11th International Conference on Advances in Computer Games, ACG 2005, held in Taipei, Taiwan, in September 2005 in conjunction with the 10th Computer Olympiad. It contains 20 papers that cover all aspects of artificial intelligence in computer-game playing.

This book is a second edition, updated and expanded to explain the technologies that help us find information on the web. Search engines and web navigation tools have become ubiquitous in our day to day use of the web as an information source, a tool for commercial transactions and a social computing tool. Moreover, through the mobile web we have access to the web's services when we are on the move. This book demystifies the tools that we use when interacting with the web, and gives the reader a detailed overview of where we are and where we are going in terms of search engine and web navigation technologies.

This book constitutes the refereed post-conference proceedings of the 16th International Conference on Advances in Computer Games, ACG 2019, held in Macao, China, in August 2019. The 12 full papers presented together with 2 invited papers were carefully reviewed and selected from 19 submissions. The selected papers are devoted to topics such as cooperation; single player games; mathematical approaches; nonogram: general and specific approaches; and deep learning.

Strategic Innovation demonstrates to students how to create and appropriate value using new game strategies to gain competitive advantage. The book shows that innovation is not simply about developing new technologies into new products or services, but often, about finding new models for doing business in the face of change.