"Alone sat a man at a table by a window in the Dickens Room of the Tip Top Inn, Chicago. He has finished his dinner and was apparently waiting his black coffee to be served. Two men entered and were shown to a table near by. Presently one of them glanced at the man by the window. 'See that man over there?' he whispered to his companion. 'Yes, ' said the latter, looking disinterestedly in the direction indicated. 'Well, that is Obvious Adams.' 'Is that so?' And he almost turned in his chair this time to get a good look at the most-talked-of man in the advertising business. 'Ordinary-looking man, isn't he?'"-So begins Robert R. Updegraff's "Obvious Adams".

Cartoons from the comic strip "Dilbert" feature the hapless engineer and his cynical canine companion, Dogbert.

1774: Ten weeks after the Boston Tea Party. Abigail Adams, wife of attorney John Adams, who is deeply involved with the Sons of Liberty—a secret organization opposing the Crown—remains as committed to the cause as her husband. And the arrest of one of the Sons comes as a shock to both of them. Because it isn’t for treason—it’s for murder . . . The accused is young Henry Knox; the victim, a royal representative to the colonial court. Rumors begin swirling—did the murder indeed arise from the competition between the two for the affections of the daughter of a prominent Loyalist, or was it politically motivated? Abigail and John believe Knox to be innocent, despite the strong evidence against him. While John works to clear his client’s name, Abigail begins her own investigation. But as she pursues the truth, the killer pursues her—threatening not only Abigail but her vulnerable family . . .

THE NEW YORK TIMES BESTSELLING TRAVEL MEMOIR What happens when an unadventurous adventure writer tries to re-create the original expedition to Machu Picchu? In 1911, Hiram Bingham III climbed into the Andes Mountains of Peru and “discovered” Machu Picchu. While history has recast Bingham as a villain who stole both priceless artifacts and credit for finding the great archeological site, Mark Adams set out to retrace the explorer’s perilous path in search of the truth—except he’d written about adventure far more than he’d actually lived it. In fact, he’d never even slept in a tent. Turn Right at Machu Picchu is Adams’ fascinating and funny account of his journey through some of the world’s most majestic, historic, and remote landscapes guided only by a hard-as-nails Australian survivalist and one nagging question: Just what was Machu Picchu?

NEW YORK TIMES BESTSELLER The New York Times bestseller that explains one of the most important perceptual shifts in the history of humankind Scott Adams was one of the earliest public figures to predict Donald Trump’s election. The mainstream media regarded Trump as a lucky clown, but Adams – best known as “the guy who created Dilbert” -- recognized a level of persuasion you only see once in a generation. We’re hardwired to respond to emotion, not reason, and Trump knew exactly which emotional buttons to push. The point isn’t whether Trump was right or wrong, good or bad. Adams goes beyond politics to look at persuasion tools that can work in any setting—the same ones Adams saw in Steve Jobs when he invested in Apple decades ago. Win Bigly is a field guide for persuading others in any situation—or resisting the tactics of emotional persuasion when they’re used on you. This revised edition features a bonus chapter that assesses just how well Adams foresaw the outcomes of Trump’s tactics with North Korea, the NFL protesters, Congress, and more.

Profiles John Adams, an influential patriot during the American Revolution who became the nation's first vice president and second president.

Making a game can be an intensive process, and if not planned accurately can easily run over budget. The use of procedural generation in game design can help with the intricate and multifarious aspects of game development; thus facilitating cost reduction. This form of development enables games to create their play areas, objects and stories based on a set of rules, rather than relying on the developer to handcraft each element individually. Readers will learn to create randomized maps, weave accidental plotlines, and manage complex systems that are prone to unpredictable behavior. Tanya Short’s and Tarn Adams’ Procedural Generation in Game Design offers a wide collection of chapters from various experts that cover the implementation and enactment of procedural generation in games. Designers from a variety of studios provide concrete examples from their games to illustrate the many facets of this emerging sub-discipline. Key Features: Introduces the differences between static/traditional game design and procedural game design Demonstrates how to solve or avoid common problems with procedural game design in a variety of concrete ways Includes industry leaders’ experiences and lessons from award-winning games World’s finest guide for how to begin thinking about procedural design

The web is undergoing a fundamental change. It is moving away from its current structure of documents and pages linked together, and towards a new structure that is built around people. This is a profound change that will affect how we create business strategy, design, marketing, and advertising. The reason for this shift is simple. For tens of thousands of years we’ve been social animals. The web, which is only 20 years old, is simply catching up with offline life. From travel to news to commerce, smart businesses are reorienting their efforts around people – around the social behavior of their customers and potential customers. In order to be successful, businesses will need to understand how people are connected, how their social network influences them, how the people closest to them influence them the most, and how it’s more important for marketers to focus on small, connected groups of friends rather than looking for overly influential individuals. This book pulls together the latest research from leading universities and technology companies to describe how people are connected, and how ideas and brand messages spread through social networks. It shows readers how to rebuild their business around social behavior, and create products that people tell their friends about.