This innovative introduction to media studies challenges conventional accounts of what media do to people – focusing instead on what people do with media in the course of everyday life. By rejecting the conventional media studies approach, the book provides a fresh way of thinking about media cultures and provokes thought into how media influences daily social norms. Smartly organized, each chapter offers a broad discussion of various facets of media, such as technology, social media and industries. Key trends and traditions are also considered, helping to define how media has become so entwined in the everyday experience. Written by a respected author and academic in the field, the book offers an accessible overview for students of media, communication and cultural studies looking to explore how modern-day media practices impact on the experience of everyday life, making this the essential companion to introductory media studies courses.

What position have television, radio and other electronic media come to occupy in people's day-to-day lives and social relationships? Shaun Moores offers answers to this and other questions, drawing on a range of his investigations and reflections on media and everyday life in modern society.

This book explores how social media is used in South Africa, through a range of case studies exploring various social networking sites and applications. This volume explores how, over the past decade, social media platforms have deeply penetrated the fabric of everyday life. The author considers South Africans’ use of wearable tech and use of online health and sports tracking systems via mobile phones within the broader context of the digital data economy. The author also focuses on the dating app Tinder, to show how people negotiate and redefine intimacy through the practice of online dating via strategic performances in pursuit of love, sex and intimacy. The book concludes with the use of Facebook and Twitter for social activism (e.g. Fees Must Fall), as well as networked community building as in the case of the #imstaying movement. This book will be of interest to social media academics and students, as well as anyone interested in social media, politics and cultural life in South Africa.

Focuses on how people appropriate media in their daily lives. This book contributes to the burgeoning field of interactional linguistic media studies. It analyses the minutiae of the moment when people actively appropriate media for their own purposes in different fashions.

The Audience in Everyday Life argues that a media audience cannot be studied in front of the television alone--their interaction with media does not simply end when the set is turned off. Instead, we must study the daily lives of audiences to find the undercurrents of media influence in everyday life. Bird provides a host of useful tools and methods for scholars and students interested in the ways media is consumed in everyday life.

'Narratives in Popular Culure, Media and Everyday life provdes a sweeping coverage of the multiple facets of narrative theroy... Berger must be commended for his attempt to put together a reader friendly report on the lives of many rich and famous narrative theories' - Narrative Inquiry

Digital Media, Sharing and Everyday Life provides nuanced accounts of the processes of sharing in digital culture and the complexities that arise in them. The book explores definitions of sharing, and the roles that our digital devices and the platforms we use play in these practices. Drawing upon practice theory to outline a theoretical framework of sharing practice, the book emphasizes the need for a coherent and consistent framework of sharing in digital culture and explains what this framework might look like. With insightful descriptions, the book draws out the relationship of sharing to privacy and control, the labored strategies and boundaries of reciprocation, and our relationships with the technologies which mediate sharing practices. The volume is an essential read for researchers, postgraduate and undergraduate students in Media and Communication, New Media, Sociology, Internet Studies, and Cultural Studies.

This is a compelling study of the often controversial role and meaning of the new media and digital cultures in contemporary society. Three decades of societal and cultural alignment of new media yielded to a host of innovations, trials, and problems, accompanied by versatile popular and academic discourse. "New Media Studies" crystallized internationally into an established academic discipline, which begs the question: where do we stand now; which new issues have emerged now that new media are taken for granted, and which riddles remain unsolved; and, is contemporary digital culture indeed all about 'you', or do we still not really understand the digital machinery and how it constitutes us as 'you'. From desktop metaphors to Web 2.0 ecosystems, from touch screens to bloggging to e-learning, from role-playing games to Cybergoth music to wireless dreams, this timely volume offers a showcase of the most up-to-date research in the field from what may be called a 'digital-materialist' perspective.

How is the adoption of digital media in the Arab world affecting the relationship between the state and its subjects? What new forms of online engagement and strategies of resistance have emerged from the aspirations of digitally empowered citizens in the Middle East and North Africa? Networked Publics and Digital Contention narrates the story of the co-evolution of technology and society in Tunisia, the birthplace of the Arab uprisings. It explores the emergence of a digital culture of contention that helped networked publics negotiate their lived reality, reconfigure power relations, and ultimately redefine the locus of politics. It broadens the focus from narrow debates about the role that social media played in the Arab uprisings toward a fresh understanding of how changes in media affect the state-society relationship over time. Based on extensive fieldwork, in-depth interviews with Internet activists, and immersive analyses of online communication, this book draws our attention away from the tools of political communication and refocuses it on the politics of communication. An original contribution to the political sociology of media, Networked Publics and Digital Contention provides a unique perspective on how networked Arab publics reimagine citizenship, reinvent politics, and produce change.

Inspired by Walter Benjamin's classical "Arcades Project", this book offers an exploration of the interface between communication, shopping and everyday life. It scrutinises four main media circuits - print media, media images, sound and motion, and hardware machines - to assess how media texts and technologies are selected, purchased and used.