Build world-class enterprise Business Intelligence solutions with MicroStrategy 10 About This Book Fix the gap between BI tools and implementation/integration processes with big data and predictive analytics using this comprehensive guide to MicroStrategy 10 Highly practical, example-rich guide that lets you implement business intelligence with MicroStrategy 10 in your organization Create the best user experience with BI dashboards using MicroStrategy using this up-to-date, comprehensive guide Who This Book Is For This book is intended for BI, DWH, ETL developers, BI/DWH/Analytics managers, analysts, and business users who already have MicroStrategy in their organization and want to take it to the next level in order to increase performance and improve user experience. In addition, it helps the reader to migrate from MicroStrategy 9 to MicroStrategy 10 and to start using the new capabilities. What You Will Learn Explore various visualization techniques for presenting analyzed data Customize MicroStrategy in order to meet your business requirements Develop and design mobile dashboards Use the advanced techniques such as designing reports, documents and interactive dashboards for building dashboards Understand the concepts of data discovery and Desktop capabilities Explore the best practices for Microstrategy system administration Find and fix issues based on connections, environment or documents Integrate third party ESRI map tools with MicroStrategy to create geo based reports In Detail Business intelligence is becoming more important by the day, with cloud offerings and mobile devices gaining wider acceptance and achieving better market penetration. MicroStrategy Reporting Suite is an absolute leader in the BI market and offers rich capabilities from basic data visualizations to predictive analytics. It lets you various delivery methods such as the Web, desktops, and mobiles. Using real-world BI scenarios, this book helps you to implement Business Analytics solutions in big e-commerce companies. It kicks off with MicroStrategy 10 features and then covers schema design models and techniques. Building upon your existing knowledge, the book will teach you advanced techniques for building documents and dashboards. It further teaches various graphical techniques for presenting data for analysis using maps, graphs, and advanced charts. Although MicroStrategy has rich functionality, the book will show how to customize it in order to meet your business requirements. You will also become familiar with the native analytical functions that will help you to maximize the impact of BI solutions with powerful predictive analytics. Furthermore, the book will focus on MicroStrategy Mobile Analytics along with data discovery and desktop capabilities such as connecting various data sources and building interactive dashboards. The book will also uncover best practices, troubleshooting techniques for MicroStrategy system administration, and also security and authentication techniques. Lastly, you will learn to use Hadoop for MicroStrategy reporting. By the end of the book, you will become proficient in evaluating any BI software in order to choose the best one that meets all business requirements. Style and approach This book will be focusing on providing extensive guide to plan how to design and develop complex BI architecture for real world scenario, using Microstrategy 10, best practices and collected experience working with BI, predictive analytics, and Microstrategy and big data.

Written in a cookbook style, this book will teach you through the use of recipes with examples and illustrations. Each recipe contains step-by-step instructions about everything necessary to execute a particular task.This book is intended for both BI and database developers who want to expand their knowledge of MicroStrategy. It is also useful for advanced data analysts who are evaluating different technologies. You do not need to be an SQL master to read this book, yet knowledge of some concepts like foreign keys and many-to-many relationships is assumed. Some knowledge of basic concepts such as dimensional modeling (fact tables, dimensions) will also help your comprehension of this book. No previous MicroStrategy knowledge is needed.

The best of the best strategies from leading marketers There are millions of ways to speak to your market today; this makes choosing the best approach all the more important. With methods, tricks, techniques, strategies, and platforms suited for companies and budgets of all sizes, Mastering the World of Marketing reveals how 50 of the top marketers working today generate leads, create brand recognition, and capture new customers. Covering both offline and online channels, this comprehensive guide examines traditional, alternative, and hybrid approaches, giving you the full range of what works today so you can choose what suits your business needs best. Includes networking, word of mouth marketing, customer referrals, yellow page directories, radio, print, email marketing, direct mail, internet marketing, social media marketing, public relations, and advertising Includes chapters from contributors such as Chris Brogan, Tony Hsieh, Jack Trout, David Meerman Scott, Guy Kawasaki, Peter Shankman, Scott Stratten, Mari Smith, Gary Vaynerchuck, and more! A value-packed resource that offers unparalleled access to today's brightest marketing stars, Mastering the World of Marketing gives you all the marketing tools you need to reach your audience with compelling, winning messages

In the tradition of international bestsellers, Future Shock and Megatrends, Michael J. Saylor, CEO of MicroStrategy, brings TheMobile Wave, a ground-breaking analysis of the impact of mobile intelligence -- the fifth wave of computer technology. The Mobile Waveargues that the changes brought by mobile computing are so big and widespread that it's impossible for us to see it all, even though we are all immersed in it. Saylor explains that the current generation of mobile smart phones and tablet computers has set the stage to become the universal computing platform for the world. In the hands of billions of people and accessible anywhere and anytime, mobile computers are poised to become an appendage of the human being and an essential tool for modern life. With the perspective of a historian, the precision of a technologist, and the pragmatism of a CEO, Saylor provides a panoramic view of the future mobile world. He describes how: A Harvard education will be available to anyone with the touch of a screen. Cash will become virtual software and crime proof. Cars, homes, fruit, animals, and more will be tagged so they can tell you about themselves. Buying an item will be as easy as pointing our mobile device to scan and pay.Land and capital will become more of a liability than an asset. Social mobile media will push all businesses to think and act like software companies. Employment will shift as more service-oriented jobs are automated by mobile software. Products, businesses, industries, economies, and even society will be altered forever as the Mobile wave washes over us and changes the landscape. With so much change, The Mobile Wave is a guidebook for individuals, business leaders, and public figures who must navigate the new terrain as mobile intelligence changes everything.

Digital Transformation in Accounting is a critical guidebook for accountancy and digital business students and practitioners to navigate the effects of digital technology advancements, digital disruption, and digital transformation on the accounting profession. Drawing on the latest research, this book: Unpacks dozens of digital technology advancements, explaining what they are and how they could be used to improve accounting practice. Discusses the impact of digital disruption and digital transformation on different accounting functions, roles, and activities. Integrates traditional accounting information systems concepts and contemporary digital business and digital transformation concepts. Includes a rich array of real-world case studies, simulated problems, quizzes, group and individual exercises, as well as supplementary electronic resources. Provides a framework and a set of tools to prepare the future accounting workforce for the era of digital disruption. This book is an invaluable resource for students on accounting, accounting information systems, and digital business courses, as well as for accountants, accounting educators, and accreditation / advocacy bodies.

Master the intricacies of Tableau to create effective data visualizations About This Book Arm yourself with an arsenal of advanced chart types and geocoding to efficiently and engagingly present information Map a grid over a network node diagram and use that grid to demonstrate loads, processing time, and more in Tableau Integrate R with Tableau by utilizing R functions, libraries, and saved models Who This Book Is For If you are a business analyst without developer-level programming skills, then this book is for you. You are expected to have at least a fundamental understanding of Tableau and basic knowledge of joins, however SQL knowledge is not assumed. You should have basic computer skills, including at least moderate Excel proficiency. What You Will Learn Create a worksheet that can display the current balance for any given period in time Recreate a star schema from in a data warehouse in Tableau Combine level of detail calculations with table calculations, sets, and parameters Create custom polygons to build filled maps for area codes in the USA Visualize data using a set of analytical and advanced charting techniques Know when to use Tableau instead of PowerPoint Build a dashboard and export it to PowerPoint In Detail Tableau has emerged as one of the most popular Business Intelligence solutions in recent times, thanks to its powerful and interactive data visualization capabilities. This book will empower you to become a master in Tableau by exploiting the many new features introduced in Tableau 10.0. You will embark on this exciting journey by getting to know the valuable methods of utilizing advanced calculations to solve complex problems. These techniques include creative use of different types of calculations such as row-level, aggregate-level, and more. You will discover how almost any data visualization challenge can be met in Tableau by getting a proper understanding of the tool's inner workings and creatively exploring possibilities. You'll be armed with an arsenal of advanced chart types and techniques to enable you to efficiently and engagingly present information to a variety of audiences through the use of clear, efficient, and engaging dashboards. Explanations and examples of efficient and inefficient visualization techniques, well-designed and poorly designed dashboards, and compromise options when Tableau consumers will not embrace data visualization will build on your understanding of Tableau and how to use it efficiently. By the end of the book, you will be equipped with all the information you need to create effective dashboards and data visualization solutions using Tableau. Style and approach This book takes a direct approach, to systematically evolve to more involved functionalities such as advanced calculation, parameters & sets, data blending and R integration. This book will help you gain skill in building visualizations previously beyond your capacity.

Take a deep dive into the dynamic world of Power BI! KEY FEATURES ● In-depth knowledge of Power BI, demonstrated through step-by-step exercises. ● Covers data modeling, visualization, and implementing security with complete hands-on training. ● Includes a project that simulates a realistic business environment from start to finish. ● This version teaches about Artificial Intelligence visuals in Power BI. DESCRIPTION Mastering Power BI covers the entire Power BI implementation process. The readers will be able to understand all the concepts covered in this book, from data modeling to creating powerful visualizations. This book begins with concepts and terminology such as the star-schema, dimensions, and facts. It explains multi-table dataset and demonstrates how to load these tables into Power BI. It shows how to load stored data in various formats and create relationships. Readers will also learn more about Data Analysis Expressions (DAX). This book is a must for developers to learn how to extend the usability of Power BI, to explore meaningful and hidden data insights. Throughout the book, you keep on learning about the concepts, techniques, and expert practices on loading and shaping data, visualization design, and security implementation. The second edition of Mastering Power BI book adheres to the first edition in terms of providing the basics of business intelligence and Power BI; however, it introduces new concepts and features in terms of data transformation, data profiling, custom hierarchies, AI visuals, and many more. WHAT YOU WILL LEARN ● Learn about Business Intelligence (BI) concepts and their contribution in business analytics. ● Learn to connect, load, and transform data from disparate data sources. ● Create and execute powerful DAX calculations. ● Design various visualizations to prepare insightful reports and dashboards. WHO THIS BOOK IS FOR This book is for anyone interested in learning how to use Power BI desktop or starting a career in business intelligence and analytics. While it covers all the fundamentals, it is recommended that the reader be familiar with MS Excel and database concepts. TABLE OF CONTENTS 1. Understanding the Basics 2. Connect and Shape 3. Advanced Data Transformations 4. Optimize Your Data Model 5. Data Analysis Expressions 6. Visualizations in Power BI 7. Drill Through and Drill Down Reports 8. Artificial Intelligence in Power BI 9. Power BI Service 10. Securing Your Application

Plan, design, develop, and manage robust Power BI solutions to generate meaningful insights and make data-driven decisions. Purchase of the print or Kindle book includes a free eBook in the PDF format. Key FeaturesMaster the latest dashboarding and reporting features of Microsoft Power BICombine data from multiple sources, create stunning visualizations and publish Power BI apps to thousands of usersGet the most out of Microsoft Power BI with real-world use cases and examplesBook Description Mastering Microsoft Power BI, Second Edition, provides an advanced understanding of Power BI to get the most out of your data and maximize business intelligence. This updated edition walks through each essential phase and component of Power BI, and explores the latest, most impactful Power BI features. Using best practices and working code examples, you will connect to data sources, shape and enhance source data, and develop analytical data models. You will also learn how to apply custom visuals, implement new DAX commands and paginated SSRS-style reports, manage application workspaces and metadata, and understand how content can be staged and securely distributed via Power BI apps. Furthermore, you will explore top report and interactive dashboard design practices using features such as bookmarks and the Power KPI visual, alongside the latest capabilities of Power BI mobile applications and self-service BI techniques. Additionally, important management and administration topics are covered, including application lifecycle management via Power BI pipelines, the on-premises data gateway, and Power BI Premium capacity. By the end of this Power BI book, you will be confident in creating sustainable and impactful charts, tables, reports, and dashboards with any kind of data using Microsoft Power BI. What you will learnBuild efficient data retrieval and transformation processes with the Power Query M language and dataflowsDesign scalable, user-friendly DirectQuery, import, and composite data modelsCreate basic and advanced DAX measuresAdd ArcGIS Maps to create interesting data storiesBuild pixel-perfect paginated reportsDiscover the capabilities of Power BI mobile applicationsManage and monitor a Power BI environment as a Power BI administratorScale up a Power BI solution for an enterprise via Power BI Premium capacityWho this book is for Business Intelligence professionals and intermediate Power BI users looking to master Power BI for all their data visualization and dashboarding needs will find this book useful. An understanding of basic BI concepts is required and some familiarity with Microsoft Power BI will be helpful to make the most out of this book.

Build reporting applications and dashboards using the different MicroStrategy objects Key FeaturesLearn the fundamentals of MicroStrategyUse MicroStrategy to get actionable insights from your business dataCreate visualizations and build intuitive dashboards and reportsBook Description MicroStrategy is an enterprise business intelligence application. It turns data into reports for making and executing key organization decisions. This book shows you how to implement Business Intelligence (BI) with MicroStrategy. It takes you from setting up and configuring MicroStrategy to security and administration. The book starts by detailing the different components of the MicroStrategy platform, and the key concepts of Metadata and Project Source. You will then install and configure MicroStrategy and lay down the foundations for building MicroStrategy BI solutions. By learning about objects and different object types, you will develop a strong understanding of the MicroStrategy Schema and Public Objects. With these MicroStrategy objects, you will enhance and scale your BI and Analytics solutions. Finally, you will learn about the administration, security, and monitoring of your BI solution. What you will learnSet up the MicroStrategy Intelligence Server and client toolsCreate a MicroStrategy metadata repository and your first ProjectExplore the main MicroStrategy object types and their dependencies Create, manipulate, and share ReportsCreate and share DashboardsManage Users and GroupsWho this book is for This book is for Business Intelligence professionals or data analysts who want to get started with Microstrategy. Some basic understanding of BI and data analysis will be required to get the most from this book.

"This book is the definitive guide for SAP NetWeaver BI professionals. Based on their extraordinary expertise with the product, the authors provide deep insights about key innovations in the areas of user experience, query performance, integrated planning, and enterprise-wide data warehousing." —Stefan Sigg, Vice President, SAP NetWeaver Business Intelligence The long-anticipated publication of this second edition reflects the growing success of SAP NetWeaver as well as the various Business Intelligence (BI) capabilities that are embedded with SAP BW version 7.0. Written by SAP insiders, this comprehensive guide takes into account the ever-changing features, functionality, and toolsets of SAP NetWeaver to bring you the most updated information on how to use SAP BW to design, build, deploy, populate, access, analyze, present, and administer data. You'll discover the options that are available in SAP NetWeaver and uncover a new means to improve business performance. This book reflects the process an organization goes through during an implementation of the software. The authors begin with an introduction to BI and SAP NetWeaver and quickly progress to information modeling and enterprise data warehouse concepts. You'll learn how to access and deliver meaningful analytic information to the organization, as well as perform integrated planning functions. Finally, the authors share invaluable insight on warehouse administration, performance, and security. With more than 50 percent new or revised material, this second edition of Mastering the SAP Business Information Warehouse shows you how to: Extract data from online transaction processing systems Store transformed data in a way that best supports reporting and analysis Use the various Business Explorer tools such as BEx Report Designer, BEx Analyzer, BEx Broadcaster, and BEx Web Application Designer Schedule, monitor, troubleshoot, and archive data loads The companion Web site contains sample chapters in Wiki format and the authors' blog where readers may enter discussions about the book and SAP. Wiley Technology Publishing Timely. Practical. Reliable. Visit our Web site at www.wiley.com/compbooks/ Visit the companion Web site at www.wiley.com/compbooks/mcdonald The companion Web site contains the sample code presented in the text of the book, plus implementation templates.