Although acupuncture is currently experiencing a great increase in acceptance and growth, many acupuncturists are failing to earn a living. Recent statistics suggest that nearly 9 out of 10 acupuncturists end-up in private practice but most of those are struggling to earn solid incomes. This book offers candid and comprehensive advice about what it really takes to manage a successful acupuncture practice in the West today. Readers will learn the unique combination of skills needed to make acupuncture services effective and affordable while still allowing practitioners to earn a comfortable living. Distilled from 25 years of full-time private practice this is real-world advice offered by one of the acupuncture profession's most experienced practitioners and authors. "Not strictly a clinical guide, or a business book, or a political treatise, but rather an original fusion of the most important aspects of all three, Making Acupuncture Pay should be required reading for every student of acupuncture, for any acupuncturist who's struggling to make a practice work, and well, for any acupuncturist...PERIOD " -Brent Ottley, L.Ac. "This book should be required reading before one enrolls in acupuncture school, as each chapter addresses the fundamental concepts and realistic prospects of the graduate earning a living as an acupuncturist." -Pamela Howard, acupuncture student Matthew Bauer began his practice in 1986 immediately after obtaining his State acupuncture license and as the sole source of support for his family of four. Learning how to manage his practice by trial and error, Matthew currently sees between 75-100 patients a week. In addition to his busy practice, Matthew also became involved with acupuncture organizations and as a consultant for the insurance industry helping to pioneer acupuncture HMO plans. He is the author of The Healing Power of Acupressure and Acupuncture, which explores the Taoist roots of Chinese medicine as a means of educating the public about acupuncture's benefits. With Making Acupuncture Pay, Matthew begins his efforts to help fellow acupuncturists achieve the level of practice success he has been blessed to enjoy.

If you are starting a practice for the first time or your existing practice needs a kick-start, this is the book/CD Rom package you need. It covers everything you need to know about the business of practicing acupuncture and Chinese medicine. Used by over 25 schools as a required text, the companion CD Rom alone is worth the price. * advice and stories from real practitioners all over the U.S. and Canada * scores of pages of downloadable forms, letters, work sheets, and templates on the CD Rom so you don't have to invent them yourself * a well-organized, easy-to-read, compact and humor-filled writing style * condensed "points to ponder" at the end of each chapter * hundreds or resources, websites, and tips to make your professional life easy * Many effective marketing ideas * New chapter on buying and selling a practice

#1 International Bestseller Anxiety transforms from a crutch into an ally with this empowering self-help guide to mastering fear Caroline Foran is not here to “cure” your anxiety. When crippling panic attacks upended her job, her health, and her life, she tried everything—from Cognitive Behavioral Therapy to acupuncture, and yoga to medication. She found that there’s no such thing as a stress-free life . . . but, armed with the right tool kit, she could live with anxiety, and not spend her days running away from it. In Own It., Caroline shares her hard-earned knowledge and kick-*ss strategies, including: A panic attack rescue guide The Assess & Address technique (how to get to the root of the problem) The brain chemistry behind anxiety (and how to outsmart it) How to break down the negativity bias. Drawing on her lived experience, plus insights from mental-health professionals, Caroline will help you ditch your fear and anxiety—and own it!

City-making is an art, not a formula. The skills required to re-enchant the city are far wider than the conventional ones like architecture, engineering and land-use planning. There is no simplistic, ten-point plan, but strong principles can help send good city-making on its way. The vision for 21st century cities must be to be the most imaginative cities for the world rather than in the world. This one change of word - from 'in' to 'for' - gives city-making an ethical foundation and value base. It helps cities become places of solidarity where the relations between the individual, the group, outsiders to the city and the planet are in better alignment. Following the widespread success of The Creative City, this new book, aided by international case studies, explains how to reassess urban potential so that cities can strengthen their identity and adapt to the changing global terms of trade and mass migration. It explores the deeper fault-lines, paradoxes and strategic dilemmas that make creating the 'good city' so difficult.

Ear Acupuncture provides an up-to-date practical guide to the principles and practice of Chinese and Western ear acupuncture. Written clearly with a practical and sensible approach, this book is aimed at both the student and also the practitioner. Excellent two-colour illustrations are used throughout to illustrate the text. Additionally, it integrates the Chinese and Western opinions and also includes chapters covering ear acupuncture used in the treatment of addiction and also the Western theories about how acupuncture works. - Written with a practical and very sensible approach - Clearly presented and easy to read - Excellent 2-colour illustrations are used throughout to illustrate the text - Includes an appendix of acupuncture points

An up-to-date guide to the principles and practice of Chinese and Western ear acupuncture, this book is aimed at both the student and practitioner. It includes chapters covering ear acupuncture used in the treatment of addiction and Western theories about how acupuncture works.

Written by one of the country’s leading complementary fertility specialists, The Baby-Making Bible draws together Emma Cannon’s years of experience and success in treating couples hoping to get pregnant. Her special plan blends the ancient wisdom of Chinese medicine with the highest standards in Western medical practice. Whether you are trying for a natural conception or undergoing treatment for assisted conception, she offers a practical plan you can follow to create a fertile environment and encourage healthy baby-making. Emma approaches fertility in its widest context by taking you through her essential couples’ health and lifestyle check, and makes suggestions to help you achieve optimum dietary, environmental and emotional health. She also offers specific advice for anyone who has been diagnosed with unexplained infertility or who is embarking on fertility treatment. The book features a foreword by Dr Tim Evans. 'Emma Cannon is a new health guru' - RED magazine

A powerful new understanding of cooperation as an antidote to alienation and inequality From the crises of racial inequity and capitalism that inspired the Black Lives Matter movement and the Green New Deal to the coronavirus pandemic, stories of mutual aid have shown that, though cooperation is variegated and ever changing, it is also a form of economic solidarity that can help weather contemporary social and economic crises. Addressing this theme, Practicing Cooperation delivers a trenchant and timely argument that the way to a more just and equitable society lies in the widespread adoption of cooperative practices. But what renders cooperation ethical, effective, and sustainable? Providing a new conceptual framework for cooperation as a form of social practice, Practicing Cooperation describes and critiques three U.S.-based cooperatives: a pair of co-op grocers in Philadelphia, each adjusting to recent growth and renewal; a federation of two hundred low-cost community acupuncture clinics throughout the United States, banded together as a cooperative of practitioners and patients; and a collectively managed Philadelphia experimental dance company, founded in the early 1990s and still going strong. Through these case studies, Andrew Zitcer illuminates the range of activities that make contemporary cooperatives successful: dedicated practitioners, a commitment to inclusion, and ongoing critical reflection. In so doing he asserts that economic and social cooperation must be examined, critiqued, and implemented on multiple scales if it is to combat the pervasiveness of competitive individualism. Practicing Cooperation is grounded in the voices of practitioners and the result is a clear-eyed look at the lived experience of cooperators from different parts of the economy and a guidebook for people on the potential of this way of life for the pursuit of justice and fairness.

This book is meant as a textbook for students and practitioners to use as a reference to guide them in the safe and effective use of electroacupuncture. It includes the following: • How acupuncture and electroacupuncture works scientifically. • Effective means to treat inflammation anywhere in the body. And when to use each. • How to stop a degenerative process. • How to repair partially torn tendons, ligaments, etc. without surgery. • How to speed up healing of broken bones. • What various frequencies do and when to use them. • New needling techniques and additional lines for scalp acupuncture. • My theory for why we have microsystems. • My theory on why magnets work. • New uses/functions for existing points. • New points that are useful clinically. • What acupuncture points are and how best to use them. • Proof the meridians are a secondary system for the circulation of extracellular fluid and what that means for treatments. New treatment based on that fact to treat lymphedema. • How to treat a number of disorders with electroacupuncture. • How and when to use a point locater. • A new method to diagnose organ problems before Western tests. • Ryodoraku acupuncture, a Japanese form of electrodiagnosis and treatment. • I also cover Light therapy, Light and sound therapy, Hemisync, and a short course in Therapeutic touch. • Other tips from a practitioner with over 30 years’ experience.

This exciting new edition of Five Element Constitutional Acupuncture gives a clear, detailed, and accessible presentation of the main features of constitutional Five Element acupuncture. It covers the context and history of this form of acupuncture, as well as the relevant Chinese medicine theory. After examining the Elements themselves and the functions of the Organs, the book explores the basis of diagnosis in Five Element acupuncture, possible blocks to treatment and the treatment itself. It puts this style of treatment into the context of other styles of acupuncture treatment — especially Traditional Chinese Medicine (TCM) as it is used in the West today. Features - The Five Elements referred to in the title are Wood, Fire, Earth, Metal, and Water. - Gives a clear, detailed and accessible presentation of the main features of Five Element Constitutional Acupuncture treatment. - Covers the context and history of this form of acupuncture, as well as the relevant Chinese medicine theory. - Includes an unambiguous description of the principle aspects of diagnosis within a system, ironing out inconsistencies often present in discussions of these aspects. This edition has been thoroughly revised throughout and includes a new and improved colour page design. Quotes from the foreword to the first edition by Peter Eckman, San Francisco: "...the authors have shown how their approach can even integrate with TCM findings to treat patients more completely and rapidly. As the case histories illustrate, Five Element Constitutional Acupuncture is a style of practice that is second to none, and this innovative text is an excellent resource for learning it"