Jungian Theory for Storytellers is a toolkit for anyone using Jungian archetypes to create stories in fiction, TV, film, video games, documentaries, poetry, and many other media. It contains a detailed classification of the archetypes, with relevant examples, and explains how they work in different types of narratives. Importantly, Bassil-Morozow explores archetypes and their significance in characterization, individuation, plot and story-building. Bassil-Morozow also presents an overview of Jung’s thoughts on creativity and other Jungian concepts, including the unconscious, ego, persona and self and the individuation process, and shows how they are linked to conflict. The book provides an explanation of relevant Jungian terms for a non-Jungian audience and introduces the idea of the hero’s journey, with examples included throughout. Accessibly written yet academic, both practical and engaging, and written with a non-Jungian audience in mind, Jungian Theory for Storytellers is an ideal source for writers and screenwriters of all backgrounds, including academics and teachers, who want to use Jungian theory in their work or are seeking to understand relevant Jungian ideas.

This groundbreaking book was seeded by the first-ever joint Jung–Lacan conference on the notion of the sublime held at Cambridge, England, against the backdrop of the 100th anniversary of the outbreak of the Great War. It provides a fascinating range of in-depth psychological perspectives on aspects of creativity and destruction inherent in the monstrous, awe-inspiring sublime. The chapters include some of the outcrop of academic and clinical papers given at this conference, with the addition of new contributions that explore similarities and differences between Jungian and Lacanian thinking on key topics such as language and linguistics, literature, religion, self and subject, science, mathematics and philosophy. The overall objective of this vitalizing volume is the development and dissemination of new ideas that will be of interest to practising psychoanalysts, psychotherapists and academics in the field, as well as to all those who are captivated by the still-revolutionary thinking of Jung and Lacan.

This thought-provoking volume offers an overview of contemporary representations of prominent female characters as they appear in an array of moving-image narratives from a Jungian and post-Jungian perspective. Applying a theoretical frame that is richly informed by the Jungian and post-Jungian concepts of persona, individuation, and archetypes, works including Fleabag (2016-2019), Ladybird (2017), and The Queen’s Gambit (2020) as well as Disney productions such as Brave (2012), Moana (2016), and Frozen (2013), are contextualized and discussed alongside their non-screen precedents and contemporaries, including myths, fairy tales, and works of literature, to closely examine new patterns of the female journey. This book identifies how young female characters rebel against the female persona of previous eras through the trickster, the shadow, and other archetypes, comparing the contemporary female protagonist with her predecessors to assess the new paths, roles, and milestones available to her. Examining the construction of the female persona across time periods and mediums in an accessibly written yet academic style, this book is the first of its kind. With a fulsome account of the progressive developments in entertainment media and Jungian thought, this book is essential reading for students and scholars of film, as well as anyone with an interest in analytical psychology and wider feminist issues in contemporary culture.

With the success of such films as the Oscar winner Once, Irish film has been getting well-deserved international attention recently. New Irish Storytellers examines storytelling techniques and narrative strategies in contemporary Irish film. Revealing defining patterns within recent Irish cinema, this book explores connections between Irish cinematic storytellers and their British and American colleagues. Díóg O’Connell traces the creative output of Irish filmmakers today back to 1993, the year the Irish Film Board was reactivated, reinvigorating film production after a hiatus of seven years. Reflecting on this key and distinctive era in Irish cinema, this book explores how film gave expression to tensions and fissures in the new Ireland.

Founding a startup is a challenging endeavor that works best in a well-balanced team. Different thinking styles are needed throughout the founding journey. Archetypes are deeply engrained templates in the collective unconscious and can be used to reveal the hidden aspects of social interactions within teams. This book employs an archetypical personality test to uncover the eight most significant team roles needed in a startup: the leader, the mentor, the artist, the friend, the hero, the femme fatale, the rebel and the manager. The artist, for example, always finds unconventional solutions, the femme fatale attracts support for the idea, and the hero is undaunted in the face of setbacks. Archetypical roles can manifest in individuals or at the group level, and they can and should change throughout the journey. With the included personality test, this book offers entrepreneurs, investors and mentors alike a tool to improve the interpersonal processes in startup teams.

Research Companion to Language and Country Branding brings together entirely new interdisciplinary research conducted by scholars working on various sociolinguistic, semiotic, anthropological and discursive analytical aspects of country branding all over the world. Branding is a process of identity construction, whereby countries gain visibility and put themselves on the world map as distinctive entities by drawing on their history, culture, economy, society, geography, and their people. Through branding, countries aim not only at establishing their uniqueness but also, and perhaps most importantly, at attracting tourism, investments, high quality human capital, as well as at forging financial, military, political and social alliances. Against this backdrop, this volume explores how countries and regions imagine and portray others and themselves in terms of gender, ethnicity, and diversity today as well as the past. In this respect, the book examines how branding differs from other, related policies and practices, such as nation building, banal nationalism, and populism. This volume is an essential reference for students, researchers, and practitioners with an interest in country, nation, and place branding processes.

This book examines the work of psychological illusionist Derren Brown to understand the significance of storytelling and ancient philosophy in our society. Reflecting on the social disconnection and political polarisation of recent times, Darren Kelsey considers how we can rebuild a sense of collective cohesion and common good, weaving together contemporary psychology with ancient Stoicism to cut through the noise of modern life. Kelsey shows that Brown is more than a stage performer: he’s an enlightened magician who offers us guidance for navigating the challenges life throws at us, using his skills and wisdom to help us better understand ourselves and enable human flourishing. In this rigorous examination of Brown’s work, Kelsey makes a compelling case for paying closer attention to our personal, cultural and political stories and beliefs to help create a better future – for ourselves, our communities, and the planet.

The landmark text about the inner workings of the unconscious mind—from the symbolism that unlocks the meaning of our dreams to their effect on our waking lives and artistic impulses—featuring more than a hundred images that break down Carl Jung’s revolutionary ideas “What emerges with great clarity from the book is that Jung has done immense service both to psychology as a science and to our general understanding of man in society.”—The Guardian “Our psyche is part of nature, and its enigma is limitless.” Since our inception, humanity has looked to dreams for guidance. But what are they? How can we understand them? And how can we use them to shape our lives? There is perhaps no one more equipped to answer these questions than the legendary psychologist Carl G. Jung. It is in his life’s work that the unconscious mind comes to be understood as an expansive, rich world just as vital and true a part of the mind as the conscious, and it is in our dreams—those personal, integral expressions of our deepest selves—that it communicates itself to us. A seminal text written explicitly for the general reader, Man and His Symbolsis a guide to understanding the symbols in our dreams and using that knowledge to build fuller, more receptive lives. Full of fascinating case studies and examples pulled from philosophy, history, myth, fairy tales, and more, this groundbreaking work—profusely illustrated with hundreds of visual examples—offers invaluable insight into the symbols we dream that demand understanding, why we seek meaning at all, and how these very symbols affect our lives. By illuminating the means to examine our prejudices, interpret psychological meanings, break free of our influences, and recenter our individuality, Man and His Symbols proves to be—decades after its conception—a revelatory, absorbing, and relevant experience.

Since its inception, 007 has captured the hearts of a worldwide audience, and the franchise is now available over multiple media platforms, including movie, comic strips, games, graphic novels and fashion statements. This edited collection examines the role that gender has played across the platforms that the James Bond franchise now occupies.