The Caribbean Basin Initiative, the most recent of a long list of United States policy initiatives in Latin America and the Caribbean, continues to intrigue readers. This study is an analysis of United States Foreign Policy in the Caribbean and Central America in general, and Jamaica in particular with special emphasis on the Caribbean Basin Initiative. The study focuses on answering a number of important questions regarding the impact of the CBI on the economic and socio-political conditions of the Island-Nation brought on earlier by the turbulent US/Jamaica relations of the Michael Manley administration, 1972-1980.

This volume includes the full proceedings from the 1988 Academy of Marketing Science (AMS) Annual Conference held in Montreal, Canada. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing management, marketing education, and international marketing, among others. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.