Internet Traffic and Leads

Internet Traffic and Leads
Author :
Publisher :
Total Pages : 198
Release :
ISBN-10 : 1534738010
ISBN-13 : 9781534738010
Rating : 4/5 (10 Downloads)

Synopsis Internet Traffic and Leads by : Vince Reed

How would your business change if you never had to worry about getting quality traffic and leads again? That is exactly what you are going to learn how to do when you purchase Internet Traffic and Leads. This is the book for entrepreneurs who want to grow their businesses using internet marketing. Vince Reed is a former athlete turned marketing expert who specializes in helping business owners generate leads on Facebook, Twitter, Instagram, YouTube and Search Traffic sites like Google Adwords and Yahoo/Bing. If you want to become a master at marketing and lead generation, this book is for you.

Inbound Content

Inbound Content
Author :
Publisher : John Wiley & Sons
Total Pages : 256
Release :
ISBN-10 : 9781119488958
ISBN-13 : 1119488958
Rating : 4/5 (58 Downloads)

Synopsis Inbound Content by : Justin Champion

Develop and implement an effective content strategy tailored to your business’s needs Inbound Content is a step-by-step manual for attracting the right people, turning them into leads, and closing them into customers. Today, everyone knows that content is king. It’s how we engage, how we inform, and how we pass the time; content is everywhere, and if you’re not leveraging its power to promote your business, you’ve already been left behind. Having a website and social media is not enough; if you truly want to take advantage of unprecedented levels of connectedness, you have to create content that draws customers in. It’s not about blindly expanding reach, it’s about reaching out to the right audience. Today’s marketplace is no longer about chasing the sale—with the right approach to content, your customers will come to you. Your content must be valuable, relevant, and consistent—but how should it be implemented at the actual content-creation level? This book shows you how to develop a unified strategy, create compelling content tailored to your needs, and utilize that content to its greatest advantage in order to build your brand. Discover the power of storytelling and generate effective content ideas Plan a long-term content strategy and a content creation framework Create great content, promote it, measure it, and analyze its performance Extend your content’s value, become a more effective writer, and develop a growth mentality Effective content is worth its weight in marketing gold. It stands out from the noise, and to the customer, looks like an oasis in a desert of clickbait and paid reviews. Inbound Content shows you how to plan, build, and implement your content strategy for unprecedented engagement and sales.

IAuthor

IAuthor
Author :
Publisher : Writers Publishing House
Total Pages : 133
Release :
ISBN-10 : 9781648732058
ISBN-13 : 1648732054
Rating : 4/5 (58 Downloads)

Synopsis IAuthor by : Anna Elizabeth Judd

The basics behind ‘IAuthor’ is all about matching the customer’s needs to the right product or services. Proper marketing eliminates the struggle to find your potential customer. When a business owner creates content designed to address the consumer’s needs it will attract qualified prospects, along with the ability to build trust-based on compatible interests.

Nexus

Nexus
Author :
Publisher : W. W. Norton & Company
Total Pages : 244
Release :
ISBN-10 : 0393041530
ISBN-13 : 9780393041538
Rating : 4/5 (30 Downloads)

Synopsis Nexus by : Mark Buchanan

Nexus is an exciting introduction to the hidden geometry that weaves our lives so inextricably together."--BOOK JACKET.

Get Up to Speed with Online Marketing

Get Up to Speed with Online Marketing
Author :
Publisher : Pearson UK
Total Pages : 220
Release :
ISBN-10 : 9781292001180
ISBN-13 : 1292001186
Rating : 4/5 (80 Downloads)

Synopsis Get Up to Speed with Online Marketing by : Jon Reed

If you want to grow your business, how do you get the word out about your product or service? By going where your market is – and these days, that’s online. This step-by-step guide to online marketing is straightforward, easy to understand and demonstrates simple, affordable and effective ways to: Design your website – how to create a site and make sure your customers can find it Use social media to your advantage – how to reach your market on Facebook, Twitter, LinkedIn, Pinterest, Google+, Instagram and more Create engaging online content – how to publish valuable, interesting and sharable content for your blog, podcast and website Develop an online marketing plan – build your customised plan and measure your results Covering every major online platform, and some smaller ones too, Get Up to Speed with Online Marketing will show you exactly how to maximise each one and develop a cohesive, effective online strategy with a limited budget, or even for free! The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed.

A Graph-Theoretic Approach to Enterprise Network Dynamics

A Graph-Theoretic Approach to Enterprise Network Dynamics
Author :
Publisher : Springer Science & Business Media
Total Pages : 230
Release :
ISBN-10 : 9780817645199
ISBN-13 : 0817645195
Rating : 4/5 (99 Downloads)

Synopsis A Graph-Theoretic Approach to Enterprise Network Dynamics by : Horst Bunke

This monograph treats the application of numerous graph-theoretic algorithms to a comprehensive analysis of dynamic enterprise networks. Network dynamics analysis yields valuable information about network performance, efficiency, fault prediction, cost optimization, indicators and warnings. Based on many years of applied research on generic network dynamics, this work covers a number of elegant applications (including many new and experimental results) of traditional graph theory algorithms and techniques to computationally tractable network dynamics analysis to motivate network analysts, practitioners and researchers alike.

Digital Marketing Trends and Prospects

Digital Marketing Trends and Prospects
Author :
Publisher : BPB Publications
Total Pages : 153
Release :
ISBN-10 : 9789389898583
ISBN-13 : 9389898587
Rating : 4/5 (83 Downloads)

Synopsis Digital Marketing Trends and Prospects by : Dr. Shakti Kundu

Familiarize yourself with different effective strategies in Digital MarketingÊ Ê KEY FEATURESÊ ¥ Understand the basics terminologies in Digital Marketing ¥ Understand the impact of Search Engine Optimization (SEO) on online business ¥ Identify important elements of E-mail marketing and its applicability in the digital world ¥ Get familiar with Mobile marketing and Web analytics tools ¥ Understand different Traditional Marketing and Digital Marketing techniques DESCRIPTIONÊ The book starts with the basic concepts of Marketing, benefits & opportunity of Digital Marketing and its usage in various domains of business. You will learn how to work with SEO, E-mail Marketing and Digital Display Advertising. The book will then cover the key metrics of SMM & Mobile marketing and Web analytics.Ê This book not only focusses on Digital Marketing but also covers many real-world examples based on the latest Marketing strategies or techniques in Digital Marketing. Ê WHAT YOU WILL LEARN ¥ Get familiar with B2B SEO and B2C SEO strategies in Digital MarketingÊ ¥ Understand the importance of gathering offline and online data in Email marketing ¥ Learn how to create and test landing pages ¥ Generate traffic and behavior report of marketers and targeted users ¥ Get familiar with the Web analytics tools and process. WHO THIS BOOK IS FOR This book is for anyone interested in Digital Marketing. Professionals who are working in the Digital Marketing domain can use this book as a reference. Ê TABLE OF CONTENTSÊÊ 1. Introduction to Digital Marketing 2. Search Engine Optimization (SEO): The core of Digital Marketing 3. E-mail Marketing and Digital Display Advertising 4. Social Media Marketing 5. Mobile Marketing and Web Analytics

They Ask, You Answer

They Ask, You Answer
Author :
Publisher : John Wiley & Sons
Total Pages : 357
Release :
ISBN-10 : 9781119610144
ISBN-13 : 1119610141
Rating : 4/5 (44 Downloads)

Synopsis They Ask, You Answer by : Marcus Sheridan

The revolutionary guide that challenged businesses around the world to stop selling to their buyers and start answering their questions to get results; revised and updated to address new technology, trends, the continuous evolution of the digital consumer, and much more In today’s digital age, the traditional sales funnel—marketing at the top, sales in the middle, customer service at the bottom—is no longer effective. To be successful, businesses must obsess over the questions, concerns, and problems their buyers have, and address them as honestly and as thoroughly as possible. Every day, buyers turn to search engines to ask billions of questions. Having the answers they need can attract thousands of potential buyers to your company—but only if your content strategy puts your answers at the top of those search results. It’s a simple and powerful equation that produces growth and success: They Ask, You Answer. Using these principles, author Marcus Sheridan led his struggling pool company from the bleak depths of the housing crash of 2008 to become one of the largest pool installers in the United States. Discover how his proven strategy can work for your business and master the principles of inbound and content marketing that have empowered thousands of companies to achieve exceptional growth. They Ask, You Answer is a straightforward guide filled with practical tactics and insights for transforming your marketing strategy. This new edition has been fully revised and updated to reflect the evolution of content marketing and the increasing demands of today’s internet-savvy buyers. New chapters explore the impact of technology, conversational marketing, the essential elements every business website should possess, the rise of video, and new stories from companies that have achieved remarkable results with They Ask, You Answer. Upon reading this book, you will know: How to build trust with buyers through content and video. How to turn your web presence into a magnet for qualified buyers. What works and what doesn’t through new case studies, featuring real-world results from companies that have embraced these principles. Why you need to think of your business as a media company, instead of relying on more traditional (and ineffective) ways of advertising and marketing. How to achieve buy-in at your company and truly embrace a culture of content and video. How to transform your current customer base into loyal brand advocates for your company. They Ask, You Answer is a must-have resource for companies that want a fresh approach to marketing and sales that is proven to generate more traffic, leads, and sales.

Optical Transmission and Networks for Next Generation Internet Traffic Highways

Optical Transmission and Networks for Next Generation Internet Traffic Highways
Author :
Publisher : IGI Global
Total Pages : 371
Release :
ISBN-10 : 9781466665767
ISBN-13 : 1466665769
Rating : 4/5 (67 Downloads)

Synopsis Optical Transmission and Networks for Next Generation Internet Traffic Highways by : Abbou, Fouad Mohammed

Data services, especially those involving multimedia applications, can often be bandwidth intensive and accessed simultaneously by a large number of users. As such, efforts are being made to replace conventional network infrastructure, based on copper lines and coaxial cables, with fiber optic networks for improved performance. Optical Transmission and Networks for Next Generation Internet Traffic Highways provides a broader perspective of the parameters involved in the transmission of optical signals using optical soliton systems, OCDM-WDM, SCM-WDM and OTDM-WDM. This timely publication is ideal for use by technical managers, graduate students, engineers and technicians involved in the fiber-optics industry, and scientists working in the field of optical communications.

Content is Cash

Content is Cash
Author :
Publisher : Que Publishing
Total Pages : 240
Release :
ISBN-10 : 9780789741080
ISBN-13 : 0789741083
Rating : 4/5 (80 Downloads)

Synopsis Content is Cash by : Wendy Montes de Oca

"Wendy's book is an impressively thorough account of the marketing options open to Internet businesses today. I have it within reach of my desk and I intend to make good use of it." -Michael Masterson, Publisher, Agora, Inc., Early to Rise You've already got great content -- now, monetize it! Dozens of top publishers, marketers, business owners, and entrepreneurs are already using Wendy Montes de Oca's SONAR Content Distribution ModelTM to earn amazing ROI from content they already have. You can, too--even if you've never done Internet marketing before! Content Is Cash shows you how to systematically integrate and synchronize today's best web marketing techniques to drive more traffic, buzz, leads, and sales for your business. It's not theory. It's a proven, cost-effective and real-world strategy allowing anyone with content to turn traffic into profits...and the results are quantifiable! Inside you'll find powerful, easy, and virtually no cost ways to maximize content syndication, online PR, social networking and bookmarking, article directories, and guerrilla marketing inforums and message boards...to achieve breakthrough results on even the smallest budget! You'll Learn How To: * Discover and leverage useful, valuable, actionable content you didn't know you had * Drive more value from content by repurposing, repackaging, refreshing, re-bundling, and republishing * Create more visibility, traffic, and awareness for your website and brand * Link content more tightly with prospecting and sales initiatives * Syndicate and aggregate content to extend its reach * Make your content easier to find on the Web--simply and inexpensively * Adapt your strongest content into high-performing online press releases * Encourage viral marketing, pass-along readership and word-of-mouth buzz * Measure your performance against the 3 O's: outputs, outcomes, and objectives * Apply SONAR techniques and increase search engine presence, organic visits, lead generation, and sales efforts * Use SONAR with other tactics such as affiliate marketing, joint ventures, online advertising, ad swaps, guest editorials and more