International Retailing Theory and Research

International Retailing Theory and Research
Author :
Publisher :
Total Pages : 309
Release :
ISBN-10 : 0982726015
ISBN-13 : 9780982726013
Rating : 4/5 (15 Downloads)

Synopsis International Retailing Theory and Research by : Brenda Sternquist

Theories that explain Who, What, Where and Why retailers internationalize is the theme of this book. Sternquist s new Strategic International Retail Expansion Model SIRE3 model is presented complete with propositions to predict international expansion for two types of retailers, global versus multinational. Global retailers internationalize using a standard format that they replicate wherever they go. Multinational retailers change their offering, adapting to different cultures and economies. Eleven chapters are presented outlining theories to explain various elements of retailers international expansion. Chapters cover entry mode, global retailer s use of network advantages, born global retailer s internationalization, private label influences on internationalization, corporate branding and entry mode, longevity of international joint ventures and a special industry application of internationalization of hospitals.

International Retailing

International Retailing
Author :
Publisher : Oxford University Press
Total Pages : 401
Release :
ISBN-10 : 9780199212828
ISBN-13 : 0199212821
Rating : 4/5 (28 Downloads)

Synopsis International Retailing by : Nicholas Alexander

"International Retailing reflects contemporary research and current practice, focusing on what is happening in the field, who is making it happen, why it is happening in the way it is, and how it is happening. Structured around four parts, this textbook guides students through the internationalization process, considering international markets, and how retail companies operate within them. It concludes by exploring future trends and challenges of the international retail marketplace." "The text is packed with a wealth of international examples and familiar case studies, clearly showing how the theory translated into practice."--BOOK JACKET.

International Retailing

International Retailing
Author :
Publisher : Bloomsbury Publishing USA
Total Pages : 368
Release :
ISBN-10 : 9781501323638
ISBN-13 : 1501323636
Rating : 4/5 (38 Downloads)

Synopsis International Retailing by : Brenda Sternquist

Revised edition of International retailing, c2007.

International Retailing

International Retailing
Author :
Publisher : Fairchild Books & Visuals
Total Pages : 612
Release :
ISBN-10 : 1563671034
ISBN-13 : 9781563671036
Rating : 4/5 (34 Downloads)

Synopsis International Retailing by : Brenda Sternquist

International Retailing provides a framework for understanding how different legal, social and economic environments affect the distribution of consumer goods worldwide. From department stores to independent retailers, superstores to convenience stores, the author profiles their environments and retail strategies.

Fashion Brand Internationalization

Fashion Brand Internationalization
Author :
Publisher : Springer
Total Pages : 160
Release :
ISBN-10 : 9781137523372
ISBN-13 : 1137523379
Rating : 4/5 (72 Downloads)

Synopsis Fashion Brand Internationalization by : Byoungho Jin

The first volume in the Palgrave Studies in Practice: Global Fashion Brand Management series, this book provides a comprehensive view on the internationalization of fashion brands, offering unique academic and managerial insights into how fashion brands in diverse sizes can build and sustain their businesses in competitive global marketplaces. It explores the theories and trends occurring within the fashion industry, one of the most active sectors of internationalization. The majority of global fashion brands operate beyond their home countries, yet not much is known about the ventures that generate more than half of their revenues. This book takes a critical look at the global-by-nature fashion industry through a collection of actual cases from multiple countries and cultural backgrounds.

Retail Crime

Retail Crime
Author :
Publisher : Springer
Total Pages : 447
Release :
ISBN-10 : 9783319730653
ISBN-13 : 3319730657
Rating : 4/5 (53 Downloads)

Synopsis Retail Crime by : Vania Ceccato

This edited collection provides an original and comprehensive take on retail crime and its prevention, by combining international data and multidisciplinary perspectives from criminologists, economists, geographers, police officers and other experts. Drawing on environmental criminology theory and situational crime prevention, it focusses on crime and safety in retail environments but also the interplay between individuals, products and settings such as stores, commercial streets and shopping malls, as well as the wider context of situational conditions of the supply chain in which crime occurs. Chapters offer state-of-the-art research on retail crime from a range of countries such as Australia, Brazil, Israel, Italy, Sweden, the UK and the USA. This methodological and well-researched study is devoted to both academics and practitioners from a variety of disciplines and backgrounds whose common interest is to prevent retail crime and overall retail loss. The chapters 'Crime in a Scandinavian Shopping Centre' and 'Perceived Safety in a Shopping Centre' are published open access under a CC BY 4.0 license at link.springer.com.

The Theory and Practice of Revenue Management

The Theory and Practice of Revenue Management
Author :
Publisher : Springer Science & Business Media
Total Pages : 731
Release :
ISBN-10 : 9780387273914
ISBN-13 : 0387273913
Rating : 4/5 (14 Downloads)

Synopsis The Theory and Practice of Revenue Management by : Kalyan T. Talluri

Revenue management (RM) has emerged as one of the most important new business practices in recent times. This book is the first comprehensive reference book to be published in the field of RM. It unifies the field, drawing from industry sources as well as relevant research from disparate disciplines, as well as documenting industry practices and implementation details. Successful hardcover version published in April 2004.

Marketing Theory

Marketing Theory
Author :
Publisher : SAGE
Total Pages : 449
Release :
ISBN-10 : 9781446211045
ISBN-13 : 1446211045
Rating : 4/5 (45 Downloads)

Synopsis Marketing Theory by : Michael J Baker

Electronic Inspection Copy available for instructors here Building on the popularity of the first edition, published in 2000, the Second Edition brings together revised and new, original chapters from an outstanding team of contributors providing an authoritative overview of the theoretical foundations and current status of thinking on topics central to the discipline and practice of marketing. Summary of key features: - A marketing theory text written specifically for students - Provides an introduction and overview of the role of theory in marketing - Contributors are leading, well-established authorities in their fields - Explains key concepts for students in a clear, readable and concise manner. - Provides full, in-depth coverage of all topics, with recommended further readings

International Retailing

International Retailing
Author :
Publisher : Emerald Group Publishing
Total Pages : 97
Release :
ISBN-10 : 9781845440886
ISBN-13 : 1845440889
Rating : 4/5 (86 Downloads)

Synopsis International Retailing by :

Institutional Impacts on Firm Internationalization

Institutional Impacts on Firm Internationalization
Author :
Publisher : Palgrave Macmillan
Total Pages : 0
Release :
ISBN-10 : 1137446331
ISBN-13 : 9781137446336
Rating : 4/5 (31 Downloads)

Synopsis Institutional Impacts on Firm Internationalization by : S. Marinova

Institutional Impacts on Firm Internationalization addresses various aspects of the investigated phenomenon, providing an insight in the role of the varieties of capitalism on the globalization of business activities worldwide.