Tracking originated with man’s need for food; he needed to understand what he was following and what the rewards would be if he was successful. Little has changed over time about the terms of tracking. We still track game for sport and food, but we have also found other uses for tracking. Border police patrol to stop illegal immigrants from entering their country; the military tracks down wanted terrorists or enemy forces. Tracking has become a military skill. In the SAS Tracking Handbook, former SAS soldier and British Empire Medal (BEM) award–winner Barry Davies teaches not only how to survive in the outdoors with the skills of tracking, but how to use these skills from a military standpoint. Included in this book are many helpful tips on topics including: The types of dogs used for tracking. Traps for catching wild animals. Modern military tracking. Using your surroundings to your advantage. And much more. The success or failure of the modern tracker is dependent on the personal skills of the individual tracker. Training is vital in learning tracking skills, and continuous exercise the best way to interpret signs. These skills are rarely found, but they remain hidden deep within all of us. So whether you’re already a skilled tracker or a novice in the field, the SAS Tracking Handbook will be your guide to mastering this old and respected art.

Logging has been a way of life in the Pacific Northwest, a thread woven into the character of communities, for more than a century. And in this far corner, James LeMonds's family has done about every job in the woods-working as high climbers and whistle p

NEW YORK TIMES BESTSELLER • “A fascinating look at how consumers perceive logos, ads, commercials, brands, and products.”—Time How much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? In Buyology, Martin Lindstrom presents the astonishing findings from his groundbreaking three-year, seven-million-dollar neuromarketing study—a cutting-edge experiment that peered inside the brains of 2,000 volunteers from all around the world as they encountered various ads, logos, commercials, brands, and products. His startling results shatter much of what we have long believed about what captures our interest—and drives us to buy. Among the questions he explores: • Does sex actually sell? • Does subliminal advertising still surround us? • Can “cool” brands trigger our mating instincts? • Can our other senses—smell, touch, and sound—be aroused when we see a product? Buyology is a fascinating and shocking journey into the mind of today's consumer that will captivate anyone who's been seduced—or turned off—by marketers' relentless attempts to win our loyalty, our money, and our minds.

Due to the strong inroads that Western scientism and Western Christianity have made in Africa as a result of colonialism, post-colonial African governments have tended to rely solely on Western scientific conservation epistemologies and models to the neglect of those of the Indigenous African peoples in addressing their environmental problems. However, there is enough evidence that neither modern (scientific) nor indigenous epistemologies and modes of addressing current ecological problems ar...

This Companion is comprised of 27 original contributions by leading scholars in the field and summarizes the state of anthropological knowledge of Indian peoples, as well as the history that got us to this point. Surveys the full range of American Indian anthropology: from ecological and political-economic questions to topics concerning religion, language, and expressive culture Each chapter provides definitive coverage of its topic, as well as situating ethnographic and ethnohistorical data into larger frameworks Explores anthropology’s contribution to knowledge, its historic and ongoing complicities with colonialism, and its political and ethical obligations toward the people 'studied'

To Fell a Tree was written for the professional tree cutter as well as the weekend woodcutter. It's loaded with practical information that is essential to the safety and success of any tree felling and woodcutting operation, whether it's in the forest or the backyard. With step-by-step methods and more than 200 illustrations, topics include preparations before the work begins, felling a tree using a three-step procedure, felling difficult trees, and limbing and bucking the tree.--COVER.