You can go after the job you want…and get it! You can take the job you have…and improve it! You can take any situation you’re in…and make it work for you! Since its release in 1936, How to Win Friends and Influence People has sold more than 30 million copies. Dale Carnegie’s first book is a timeless bestseller, packed with rock-solid advice that has carried thousands of now famous people up the ladder of success in their business and personal lives. As relevant as ever before, Dale Carnegie’s principles endure, and will help you achieve your maximum potential in the complex and competitive modern age. Learn the six ways to make people like you, the twelve ways to win people to your way of thinking, and the nine ways to change people without arousing resentment.

Data science libraries, frameworks, modules, and toolkits are great for doing data science, but they’re also a good way to dive into the discipline without actually understanding data science. With this updated second edition, you’ll learn how many of the most fundamental data science tools and algorithms work by implementing them from scratch. If you have an aptitude for mathematics and some programming skills, author Joel Grus will help you get comfortable with the math and statistics at the core of data science, and with hacking skills you need to get started as a data scientist. Today’s messy glut of data holds answers to questions no one’s even thought to ask. This book provides you with the know-how to dig those answers out.

After looking death in eyes, she’s ready to live life on her terms – not become someone’s wife again. Muriel The only thing harder than going through cancer treatment was getting dumped by my husband of twenty years. Apparently, he thought the “in sickness” part of our vows was optional. After clawing my way back to health, I’m determined to live the life I already wanted. Sure, some might say that fifty-seven is a little too old to start over, but I’m ready for the challenge. After my ex-husband and I sell our house, I take my friend Julie up on her offer to sublet her condo at the Silver Falls Active Living Community. I’ve got a new lease on life, and I’m determined to focus on myself. I’m going to try new hobbies, make new friends, and focus on growing my grant writing business. One thing I’m not going to do is settle down with another man, even if I can’t stop thinking inappropriate thoughts about my new friend John. John It’s been nearly two years since my wife died, and my kids keep hinting that I should start dating again. Little do they know that I’m hopelessly in love with someone, but unfortunately the woman who’s caught my attention has stuck me firmly into the friend zone. Muriel is fiery and eclectic, funny and stubborn, and she doesn’t care what anyone thinks about her. Being around her is like getting a breath of fresh air. But when she suggests that we become friends-with-benefits, I decide to show her that I’m the man she needs not just for friendship, but for forever. This isn’t the life either of us ever expected, but it’s the life we have and we’re going to live it to the fullest. “Unexpected Life” is a steamy instalove later in life romantic comedy. Welcome to Silver Fox Falls, where residents soon learn that midlife is the best time to find true love. Expect spunky and independent women, charming and sexy older men, and nosy neighbors who are intent on matchmaking to help get their friends to a sweet happily ever after.

Marketing in the digital age poses major challenges for traditional and established practices of communication. To help readers meet these challenges Principles of Integrated Marketing Communications: An Evidence-based Approach provides a comprehensive foundation to the principles and practices of integrated marketing communications (IMC). It examines a variety of traditional and digital channels used by professionals to create wide-reaching and effective campaigns that are adapted for the aims of their organisations. This edition has been thoroughly revised and each chapter includes: case studies of significant and award-winning campaigns from both Australian and international brands that illustrate the application of explored concepts; discussion and case study questions that enable readers to critically evaluate concepts and campaigns; a managerial application section that illustrates how concepts can be applied effectively in a real situation; a 'further thinking' section that expands knowledge of advanced concepts and challenges readers to think more broadly about IMC.