Within the framework of New Literacy Studies, Dirk Remley presents a historical study of how technical communication practices at a World War II arsenal sponsored literacy within the community in which it operated from 1940 to 1960 and contemporary implications of similar forms of sponsorship. The Training within Industry (TWI) methods developed by the U.S. government and industry at that time included multimodal literate practices, particularly combinations of visual, oral, experiential, and print-linguistic text. Analyses reveal a hierarchy in which print-linguistic literacies were generally esteemed at the workplace and in the community. This literacy hierarchy contributed to a catastrophic accident that killed 11 people, prompting changes in the approach to designing certain training documents. This book links technical communication, especially the multimodal forms of representation commonly found in technical communication and instructional materials, to the concept of literacy sponsorship. The TWI methods used in training and system improvement during World War II are currently applied in business and industry as part of the "lean operating" and "continuous improvement" philosophies. These methods have also become part of the experiential learning philosophy favored in academia. Remley includes examples of current applications of multimodal forms of technical communication similar to those used at the arsenal as well as new media-related applications related to training and instruction. He also discusses their implications for literacy sponsorship. This book provides useful information for technical communication and literacy scholars and educators as well as practical case studies for business leaders, consultants, and practitioners. Intended Audience: Scholars in technical communication and literacy/writing studies; scholars in business (especially management and organizational analysis) and business communication consultants; scholars in history and sociology.

This collection, aimed at scholars, teachers, and practitioners in technical communication, focuses on the praxis-based connections between technical communication and theoretical movements that have emerged in the past several decades, namely new materialism and posthumanism. It provides a much needed link between contemporary theoretical discussions about new materialisms and posthumanism and the practical, everyday work of technical communicators. The collection insists that where some theoretical perspectives fall flat for practitioners, posthumanism and new materialisms have the potential to enable more effective and comprehensive practices, methodologies, and pedagogies.

While Aristotle acknowledges the connection between rhetoric, biology, and cognitive abilities, scholarship continues to struggle to integrate the fields of rhetoric and neurobiology. Drawing on recent work in neurorhetoric, this book offers a model that integrates multimodal rhetorical theory and multisensory neural processing theory pertaining to cognition and learning. Using existing theories from multimodal rhetoric and specific findings from neurobiological studies, the author develops a model that integrates concepts from both fields, bridging, if not uniting, them. He also discusses possible applications of the new model, with specific case studies related to training and instruction. These applications include various media used in instructional and training contexts, such as print, slide shows, videos, simulations, and hands-on training. The book thus introduces concepts of cognitive neuroscience to multimodal rhetorical theory and facilitates theorization combining multimodal rhetoric and multisensory cognition, and serves as a vehicle by which readers can better understand the links between multimodal rhetoric and cognitive neuroscience associated with technical communication. Integrating case studies from industry and practice, the text makes explicit connections between academic scholarship and workplace preparation. It also describes how interdisciplinary research can contribute to pharmaceutical research, as well as the development of productive instructional materials. Rhetoric is affected by how the brain of any member of a given audience can process information. This book can promote further research-qualitative and quantitative-to develop a better understanding of the relationship between multimodal messages and how the brain processes such information.

In this book, Dirk Remley applies his model of integrating multimodal rhetorical theory and multi-sensory neural processing theory pertaining to cognition and learning to multimodal persuasive messages. Using existing theories from multimodal rhetoric and specific findings from neurobiological studies, the book shows possible applications of the model through case studies related to persuasive messages such as those found in political campaign advertising, legal scenarios and general advertising, including print, videos, and in-person settings. As such, the book furthers the discussion of cognitive neuroscience and multimodal rhetorical theory, and it serves as a vehicle by which readers can better understand the links between multimodal rhetoric and cognitive neuroscience associated with persuasive communication in professional and educational environments.

Scientific and Technical Communication is a major textbook that represents a new focus area in communication studies. It integrates multidisciplinary perspectives on the relations among rhetoric, science, technology, and public policymaking to the process and product of technical communication. The text is inspired by science and technology studies (STS), a field emerging from the history, sociology, and philosophy of science and technology--which also has roots in economics, political theory, and rhetoric. Reformulating the issues raised by STS within the context of technical communication, Scientific and Technical Communication is composed of three highly integrated parts. Part I provides a summary, critique, and alternative to recent theoretical perspectives developed in the rhetoric of science and the sociology of scientific knowledge. Part II applies these critical alternatives to the traditional practices of scientific and technical communication and shows how these new practices can be applied to the communication that is vital in forming national and local science and technology policy. This hands-on, introductory textbook will supply students and professionals in the areas of scientific and technical communication, rhetoric, and media studies with broad-based and applicable knowledge in this area.

The Tech Writing Game (Facts On File, 1992) offers a comprehensive introduction to the craft and business of technical writing.

Teaching Professional and Technical Communication guides new instructors in teaching professional and technical communication (PTC). The essays in this volume provide theoretical and applied discussions about the teaching of this diverse subject, including relevant pedagogical approaches, how to apply practical aspects of PTC theory, and how to design assignments. This practicum features chapters by prominent PTC scholars and teachers on rhetoric, style, ethics, design, usability, genre, and other central concerns of PTC programs. Each chapter includes a scenario or personal narrative of teaching a particular topic, provides a theoretical basis for interpreting the narrative, illustrates the practical aspects of the approach, describes relevant assignments, and presents a list of questions to prompt pedagogical discussions. Teaching Professional and Technical Communication is not a compendium of best practices but instead offers a practical collection of rich, detailed narratives that show inexperienced PTC instructors how to work most effectively in the classroom. Contributors: Pam Estes Brewer, Eva Brumberger, Dave Clark, Paul Dombrowski, James M. Dubinsky, Peter S. England, David K. Farkas, Brent Henze, Tharon W. Howard, Dan Jones, Karla Saari Kitalong, Traci Nathans-Kelly, Christine G. Nicometo, Kirk St.Amant

From the basics to advanced skills, the Technical Writing Process is your comprehensive guide to the art and science of crafting technical documentation. With eight core steps—Plan, Design, Write, Edit, Review, Translate, Publish, and Manage—this guide integrates both classical writing principles and the transformative potential of modern tools like AI. This book is more than a guide; it's an invitation to embrace the art of writing instructions with the mentorship of our experienced technical writers. Whether you’re a novice writer or an industry stalwart aiming to refine your technical communication skills, this book offers a blend of tried-and-true methods with the power of new-age tools. AI, as a significant element of the modern toolkit, receives special attention, helping readers stay ahead of the curve. Features Insights from industry experts around the world Real-world case studies and examples Comprehensive chapters on techniques and concepts Downloadable templates* to support each step in the process *For exclusive discounts on our premium content, use the coupon code in this book. About the Authors Our writing team, composed of top-notch technical writers, translation experts, and technical documentation managers from around the world, has pooled their experience and insights to help you succeed in your technical writing career. Praise for the First Edition “Every aspiring author / tech writer in college should have this book.” Steve Ballard, Manager, Enterprise Content Solutions “This is exactly the sort of guide I wish I had when I first started tech writing.” Sharon Witheriff, Technical Writer “The Technical Writing Process is a practical toolkit that demystifies the art of technical writing with useful templates to help you succeed quickly and smartly.” Richard Kidd, General Manager “Aspiring writers throughout the enterprise will find this to be a solid resource as they try to figure out how they should go about documenting something. It's logically laid out, not too heavy on jargon, and uses good diagrams and illustrations.” Duane Green, Sr. Director of Content Strategy Solutions “I think this pragmatic approach is excellent and fills a desperate need in the tech writing world. Many a point raised will have the older hands nodding sagely and the younger people remembering the advice when they first run into those issues.” Dr Charlotte Nash-Stewart, Engineer, Author, and Technical Writer “This is a well-written, comprehensive and practical guide for technical writers. It is packed full of great information and is very easy to read. I particularly like the ‘Insights,’ ‘What does that mean?’ and ‘Tips’ callouts which appear throughout the book.” Sue Geercke, Director Technical Communications “Technical Writing Process explores the essential elements any technical writer should consider when tackling their next assignment. The book systematically guides the reader through an intuitive, yet effective, methodology that spans everything from Planning to Publishing.’ Shay Withnell, Product Marketing Manager “Technical Writing Process is the professionalisation of the technical writing discipline. It rightly considers the holistic context for a technical document and provides a comprehensive cookbook for getting it right within an organisation. The insights, examples and templates are perfect and pragmatic. The definitive standard in technical writing.” Rami Banna, Product Lead “This book serves as a great reference to someone tasked with the technical writing aspect of a project. It would have saved me much heartache and a considerable amount of time if I had this information at the start of my project.” Keo Phetsaya, Technical Sales Manager