Focuses attention on communication studies as applied to Event Management, through the whole event mamangment process. It pays particular attention to the latest technological innovations with the event industry including virtual events and digital technologies.

This Practical Guide to Event Promotion offers the reader a short and succinct overview of the range of marketing communication materials from print to social marketing that can be used to promote an event successfully to the correct target markets. It includes invaluable advice on how to identify the type of communication tools most applicable to the type of event that is being promoted and its target market; how to effectively use and implement these; useful tips on things to avoid; as well as suggested time frames to use before, during and after the event. Examples of best practice and insights from events marketers are integrated throughout. Although full of practical information, a strong theoretical base underpins the advice included on how event managers can apply communication and persuasion theory to key audiences. This book will be a useful resource for Events Management students putting on an event as part of their course and for assessments, and those wanting to convert general theory into practical skills they will use in the workplace.

From staffing to set-up, Special Events Medical Services (SEMS) prepares EMS personnel to properly plan for and manage medical response at any type of special event in their community. This concise, highly interactive continuing education course consists of the SEMS textbook and online course. Since no two special events are alike; SEMS covers the basic principles to apply when planning for and working at any type of special event, including: Preplanning; First aid station planning and set-up; Communications; Safety concerns; Mass-casualty considerations; Chapters on specific types of events include weather and outdoor events, stadium and mega-events, equestrian events and rodeos, and extreme and combat sports events.The SEMS online course walks students through the process of creating an emergency medical response plan and implementing it during a special event. An access code for the SEMS online course is printed on the inside front cover of this textbook. Upon successful completion of the course, students will receive a Course Completion Certificate from the American Academy of Orthopaedic Surgeons.Providing standby services for special events requires specialized knowledge and skills beyond initial EMS training. With special events medical services training, new and seasoned EMS personnel alike can ensure a timely and appropriate medical response regardless of the special event size or type.

This book constitutes the refereed proceedings of the 15th IFIP/IEEE International Workshop on Distributed Systems, Operations and Management, DSOM 2004, held in Davis, CA, USA in November 2004. The 21 revised full papers and 4 short papers presented were carefully reviewed and selected from 110 submissions. The papers are organized in topical sections on management architecture; service level management; policy management; automated management; analysis and reasoning; trust and security; and implementation, instrumentation, and experience.

This accessible book introduces students to the theories, concepts and skills required to promote an event successfully. To promote an event effectively it is essential to understand marketing, but it is also important to recognise that it is not just consumers who are the audience: other publics who may not necessarily attend can have a fundamental effect on the success of an event as well. Uniquely therefore, this book covers two related themes: marketing and public relations in an events context. This will offer events planners a comprehensive guide on how to promote events to a range of audiences, and on how to use this to manage an event’s long-term reputation. The book focuses on core marketing and PR current theory specifically relevant to the events industry and introduces topics such as marketing strategy, the consumer, marketing PR and how to use the internet to promote events. It integrates a range of international case studies from small-scale events to mega-events to help show how theory can be applied in practice. It further includes inserts of interviews with practitioners in the field, to offer insight into the realities of event communication and to show how to overcome potential pitfalls. Learning outcomes, discussion questions and further reading suggestions are included to aid navigation throughout the book, spur critical thinking and further students’ knowledge. The book is essential reading for all students studying Events Management, and provides valuable reading for students, academics and practitioners interested in marketing and public relations in general.

This book constitutes the refereed proceedings of the 7th International Conference on Fundamental Approaches to Software Engineering, FASE 2004, held in Barcelona, Spain, in March/April 2004. The 22 revised full papers and 4 tool presentation papers presented together with an invited paper and the abstract of another invited talk were carefully reviewed and selected from a total of 98 submissions. The papers are organized in topical sections on objects and aspects, smart cards, components, security and web services, modeling and requirements, testing, and model checking and analysis.

As a whole, the book is a working reference manual. Editorial decisions have been based on criteria which emphasized convenience and usefulness. The editors hope that the book will open to the reader the whole range of research pertinent to visual communication, and that the bibliography will direct readers to interesting and fruitful areas of knowledge.

This is an open access book. 2022 International Conference on Sport Science, Education and Social Development(SSESD2022)was held from July 15th to 17th in Kunming China. The objective of SSESD is to promote scientific information interchange by creating a platform to students, researchers, Practitioners, and academicians to present their ongoing researches on diverse themes ranging from Sport Science, Education and Social Development. Under the influence of the current COVID-19 epidemic, people pay more and more attention to physical health, scientific distance education of physical exercise, in the meantime, wisdom education provides a guarantee for people to acquire knowledge. SSESD aims to provide the opportunity for Engineers Academicians, Scientists, Researchers and students to share ideas and knowledge and to network with an international crowd and deliberate the practical challenges encountered and solutions adopted in respective domains worldwide. Thus, organizing committee invites all Industry Professional, delegates and students representing worldwide institutions, Government agencies, and other organizations, to take part in the International Conference on Sport Science, Education and Social Development.

A unique text that looks at events from a very different perspective – that of how and why events fail and what can be learnt from this in both a practical and academic perspective. It provides a case study approach to the event planning process with the cases illustrating how core planning theory and concepts fails to emerge in practice and why.

This book provides an in-depth description of event-based systems, covering topics ranging from local event matching and distributed event forwarding algorithms, through a practical discussion of software engineering issues raised by the event-based style, to state-of-the-art research in event-based systems like composite event detection and security. The authors offer a comprehensive overview, and show the power of event-based architectures in modern system design, encouraging professionals to exploit this technique in next generation large-scale distributed applications like information dissemination, network monitoring, enterprise application integration, or mobile systems.