This best-selling book, designed for researchers embarking on their first ethnographic project, has been substantially revised and updated, with lots of exercises and advice to guide the embodied and creative ‘practice’ of ethnography. New additions include cyber-ethnography, sensual, visual and mobile ethnographies, and ‘field walking’.

This is Book 4 of 7 in the Ethnographer's Toolkit, Second Edition. This collection of individually authored chapters provides cutting-edge approaches to ethnography. Specialized Ethnographic Methods: A Mixed Methods Approach complements the basic inventory of ethnographic data collection tools presented in Book 3 with a number of important additional approaches to conducting ethnography. These include defining and collecting cultural artifacts, collecting secondary and archival data, cultural sorting and comparing methods, spatial research and analysis, network research and analysis, use of multimedia strategies for the collection of ethnographic data, ways to recruit and study "hidden populations," and participatory ethnographic video production. These data collection strategies are called "enhanced ethnographic methods" because each of them parallels and enhances a strategy first presented in Book 3. Most ethnographers will want to use at least one or two of these enhanced ethnographic methods in their work. Each classic chapter is comprehensive, offering an introduction, description, examples of how to use the method or approach, and discussion of how to conduct effective analyses. Using Book 3 and Book 4 together adds depth and accuracy to cultural portraits and explications. Other books in the set: Book 1: Designing and Conducting Ethnographic Research: An Introduction, Second Edition by Margaret D. LeCompte and Jean J. Schensul 9780759118690 Book 2: Initiating Ethnographic Research: A Mixed Methods Approach by Stephen L. Schensul, Jean J. Schensul, and Margaret D. LeCompte 9780759122017 Book 3: Essential Ethnographic Methods: A Mixed Methods Approach, Second Edition by Jean J. Schensul and Margaret D. LeCompte 9780759122031 Book 5: Analysis and Interpretation of Ethnographic Data: A Mixed Methods Approach, Second Edition by Margaret D. LeCompte and Jean J. Schensul 9780759122079 Book 6: Ethics in Ethnography: A Mixed Methods Approach by Margaret D. LeCompte and Jean J. Schensul 9780759122093 Book 7: Ethnography in Action: A Mixed Methods Approach by Jean J. Schensul and Margaret D. LeCompte 9780759122116

Communication research is evolving and changing in a world of online journals, open-access, and new ways of obtaining data and conducting experiments via the Internet. Although there are generic encyclopedias describing basic social science research methodologies in general, until now there has been no comprehensive A-to-Z reference work exploring methods specific to communication and media studies. Our entries, authored by key figures in the field, focus on special considerations when applied specifically to communication research, accompanied by engaging examples from the literature of communication, journalism, and media studies. Entries cover every step of the research process, from the creative development of research topics and questions to literature reviews, selection of best methods (whether quantitative, qualitative, or mixed) for analyzing research results and publishing research findings, whether in traditional media or via new media outlets. In addition to expected entries covering the basics of theories and methods traditionally used in communication research, other entries discuss important trends influencing the future of that research, including contemporary practical issues students will face in communication professions, the influences of globalization on research, use of new recording technologies in fieldwork, and the challenges and opportunities related to studying online multi-media environments. Email, texting, cellphone video, and blogging are shown not only as topics of research but also as means of collecting and analyzing data. Still other entries delve into considerations of accountability, copyright, confidentiality, data ownership and security, privacy, and other aspects of conducting an ethical research program. Features: 652 signed entries are contained in an authoritative work spanning four volumes available in choice of electronic or print formats. Although organized A-to-Z, front matter includes a Reader’s Guide grouping entries thematically to help students interested in a specific aspect of communication research to more easily locate directly related entries. Back matter includes a Chronology of the development of the field of communication research; a Resource Guide to classic books, journals, and associations; a Glossary introducing the terminology of the field; and a detailed Index. Entries conclude with References/Further Readings and Cross-References to related entries to guide students further in their research journeys. The Index, Reader’s Guide themes, and Cross-References combine to provide robust search-and-browse in the e-version.

Making use of his own research experiences in Papua New Guinea, Southern Ontario, and Newfoundland, Wayne Fife teaches students and new researchers how to prepare for research, conduct a study, analyze the material (e.g. create new social and cultural theory), and write academic or policy oriented books, articles, or reports. The reader is taught how to combine historic and contemporary documents (e.g. archives, newspapers, government reports) with fieldwork methods (e.g. participant-observation, interviews, and self-reporting) to create ethnographic studies of disadvantaged populations. Anthropologists, Sociologists, Folklorists and Educational researchers will equally benefit from this critical approach to research.

"What are the relationships between the self and fieldwork? How do personal, emotional and identity issues impact on fieldwork?" "The Ethnographic Self argues that ethnographers and others involved in research in the field should be aware of how fieldwork affects the researcher, and how the researcher affects the field. Coffey synthesizes accounts of the personal experience of ethnography, and aims to make sense of the process of fieldwork research as a set of practical, intellectual and emotional accomplishments. The book is thematically arranged and illustrated with a wide range of empirical material. The author examines the ethnographic presence in the field, and the implications of this in and beyond fieldwork, exploring issues such as the creation of the ethnographic self, and the embodiment and sexualization of the field and self." "The Ethnographic Self will be of interest to anyone working in the area of qualitative research, but especially for sociologists, and educational and health researchers."--BOOK JACKET.

This bold agenda-setting title continues to spearhead interdisciplinary, multisensory research into experience, knowledge and practice. Drawing on an explosion of new, cutting edge research Sarah Pink uses real world examples to bring this innovative area of study to life. She encourages us to challenge, revise and rethink core components of ethnography including interviews, participant observation and doing research in a digital world. The book provides an important framework for thinking about sensory ethnography stressing the numerous ways that smell, taste, touch and vision can be interconnected and interrelated within research. Bursting with practical advice on how to effectively conduct and share sensory ethnography this is an important, original book, relevant to all branches of social sciences and humanities.

Contemporary Ethnographies is a call to use ethnography in imaginative ways, adjusting to rapidly evolving social circumstances. It is based on a reflexive and theoretically grounded exploration of the author’s two main research projects – the study of the spiritist possession cult of María Lionza in Venezuela, and the analysis of the contemporary exhumation of Civil War (1936–1939) mass graves in contemporary Spain. Ferrándiz critically reviews the labyrinthine and continuous transforming nature of ethnographic engagement. He defends both the need for methodological rigour and the astounding flexibility of ethnography to adjust in creative ways to shifting realities in a dynamic world – a world in which research scenarios multiply, social actors are on the move (physically or digitally), acts of violence proliferate, new technologies are transforming the experience and perception of human life, and the demand, production, circulation and consumption of knowledge is greatly diversified, overshadowing former well established and more hierarchical patterns of diffusion. The book is conceived of as a historically grounded open debate, providing as many certainties as moments of unpredictability and unresolved dilemmas. It is valuable reading for students and scholars interested in ethnographic methods and anthropological theory.

′This is an excellent resource for those interested in studying organizations in both formal and informal contexts′ - Choice Taking readers through the practical history of ethnography from its anthropological origins through to its use in a ever-widening variety of organizational, academic and business contexts, this book covers the whole research project process, starting with research design, and dealing with such practical issues as gaining access, note-taking, project management, analysing one′s data and negotiating an exit strategy. It is highly practical and incorporates a range of case studies, illustrating organisational ethnography at work. This book is an invaluable resource for anyone wanting to plan and conduct their own ethnographic, observational or participant observational research in an organizational context, whatever their level of experience and regardless of whether they are studying a business organization or other types of organization such as schools and hospitals.

Whether it is to understand the networks of individuals, the physical makeup of a household or community, or to develop strategies for finding difficult-to-reach populations such as the homeless or drug-addicted, applied researchers increasingly need to understand spatial methods. In this brief volume, the techniques of network analysis, mapping, and finding hidden populations are explained in simple, practical language. The authors describe when and how to use these techniques and offer numerous examples of how the methods have worked in community psychology, drug research, risk assessment, and network analysis, among other settings.

This is Book 2 of 7 in the Ethnographer's Toolkit, Second Edition. Initiating Ethnographic Research: A Mixed Methods Approach, is the first book of its kind. Unlike texts that describe and detail methods for doing ethnographic and qualitative research once in the field, Book 2 explores in depth the many critical issues that ethnographic researchers need to consider before going to the field and in the earliest stages of the field experience. These include preparation of self, establishing relationships that ensure access to the field, and steps in the construction of a formative theoretical model that will inform the entire research process from start to finish. Following guidelines established in Book 1, the first three chapters describe the reasons why ethnography should be considered a mixed methods approach to social science research. They discuss why theory is important in guiding a study, and the important institutional and personal preparations required to enter a field setting and begin work. Additional chapters debunk the idea that ethnographers always enter the field with their minds a "clean slate" in terms of what they will find during their investigation. They show why and how researchers can develop initial theoretical models based on local knowledge and literature reviews. Ethnography uses a holistic approach, so such models take into consideration both individual/population and systemic or structural considerations. They lead the way to integrating ecological, empirical, critical, and interpretivist approaches into a comprehensive analysis of a dynamic system. Two chapters also provide detailed examples to illustrate the connection between steps in the modeling process, creation of observational measures, and steps in data collection--from most open-ended kinds of interviewing and observation to the kind of highly structured ethnographic surveying described in Book 3. Extensive illustrative case examples are included. The final chapter shows how the modeling process can be extended to guide the development of interventions and change strategies at multiple levels--a process that should be part of any research program. A wide variety of diagrams, instructions, examples, and illustrations make the topics and processes covered in Book 2 easy to read and understand, even by novice researchers. Overall, Book 2 offers a unique mixed methods lens through which to build theory by engaging in research modeling, to enter the field, to set up to gather data, and to anticipate influencing change. Other books in the set: Book 1: Designing and Conducting Ethnographic Research: An Introduction, Second Edition by Margaret D. LeCompte and Jean J. Schensul 9780759118690 Book 3: Essential Ethnographic Methods: A Mixed Methods Approach, Second Edition by Jean J. Schensul and Margaret D. LeCompte 9780759122031 Book 4: Specialized Ethnographic Methods: A Mixed Methods Approach edited by Jean J. Schensul and Margaret D. LeCompte 9780759122055 Book 5: Analysis and Interpretation of Ethnographic Data: A Mixed Methods Approach, Second Edition by Margaret D. LeCompte and Jean J. Schensul 9780759122079 Book 6: Ethics in Ethnography: A Mixed Methods Approach by Margaret D. LeCompte and Jean J. Schensul 9780759122093 Book 7: Ethnography in Action: A Mixed Methods Approach by Jean J. Schensul and Margaret D. LeCompte 9780759122116