This text claims that tourism needs a fresh and updated approach and discusses why this is so. Dynamic tourism is an approach which needs to be adopted by the tourism industry. This process caters for the consumer's emerging familiarity with tourism, to meet rapid and on-going change, and to be a reflection of the character and priorities of modern day society overall. The book has three sections: one part introduces why change in tourism is necessary and shows change appearing; the second section presents the practicalities with examples from across the world; the final section outlines the full concept of dynamic tourism and says how it needs to be implemented in the future.

This book portrays a fresh approach to tourism. It argues for increased and radical change by the tourism industry and claims that this change is made necessary by the emergent sophistication and increased experience of tourists who require a different style of treatment and type of product. Dynamic Tourism is presented as a formula to meet the needs of the prevalent consumer society, to cater for its changing wishes, to reflect society’s contemporary concerns and to accommodate the ongoing projected growth of tourism. The focus is upon the tourist, highlighting the need for the tourism industry to give greater consideration to tourists’ changing needs, and to take a more flexible, modern and thought-out approach. The argument is delivered in three parts. First, the book indicates why Dynamic Tourism is needed as a method, and shows its first signs of appearing. It then delivers the detail and practicality of the process. Finally, the complete concept is outlined and the method of future implementation is projected. Examples from around the world are used to explain and illustrate the argument. Underlying the whole discussion is the recognition that the tourism arena is a resource of finite size, needing capacity for renewal and requiring the most intelligent, adaptable and considered use. The intended readership for this book includes all participants in the tourism experience: the tourism industry, its policy makers, operatives and stakeholders, and those students who intend to join their ranks, existing tourists who are disappointed with the limited provision offered to them at present and who wish for better in the future, along with the increasing number of new tourists whose outlook is very different from those of the past.

This eTextbook (digital download - not a printed book) discusses the dynamic nature of the global tourism industry. It highlights the many events and challenges over which the industry has little control, but must respond to as effectively as possible. The impact of the Covid-19 pandemic on travel and tourism is discussed in detail. Although the eBook is provided primarily for tutors and students following the WJEC/Eduqas Level 3 Applied Award and Diploma qualifications in tourism, it will be of use to students following similar Level 3 courses, such as BTEC, NCFE and City & Guilds. The structure follows the Assessment Criteria for the Unit, namely: 1.1 Describe the range of external pressures on the UK tourism industry 1.2 Describe how the UK tourism industry has met the changing needs, fashions and expectations of customers 2.1 Describe recent developments in transport and technology 2.2 Discuss how the tourism industry has made use of new information and communications technology 3.1 Explain strategies used to manage important heritage and cultural attractions 3.2 Examine how sensitive tourism destinations are managed 3.3 Evaluate how the tourism industry has responded to the threat of climate change 4.1 Discuss issues facing the global tourism industry 4.2 Assess how the UK tourism industry manages current issues

This title offers a dynamic understanding of tourism, usually defined in terms of clearly circumscribed places and temporalities, to grasp its changing spatial patterns. The first part looks at the "befores" – everyday places such as daily markets, flea markets, urban neighbourhoods, that have captured the tourists’ interest and have progressively experienced new development in their ordinary patterns. The second part investigates the "afters" – former tourist spaces moving beyond the tourism sphere and becoming places of everyday life, study, or work. Chapters explore what this means for local societies and examine this contemporary phenomenon of former tourist attractions becoming ordinary and everyday, and of ordinary places beginning to take on a tourist dimension. The hybridisation of tourist practices and ordinary practices is also explored through a range of international case studies and examples written by highly regarded and interdisciplinary academics. This edited volume will be of great interest to upper-level students, academics, and researchers in tourism, urban studies, and land use planning.

Worldwide, tourism is the third largest economic activity in direct earnings after petroleum and automobile industries, and by far the largest one if indirect earnings are also taken into consideration. Taking into account the profound economic impact the tourism and hospitality industries can have on regions and cities around the world, further research in this area is critical. Global Dynamics in Travel, Tourism, and Hospitality takes a holistic approach to tourism and hospitality operations, education, and research. Highlighting the latest research in the field, real-world examples of how these industries are shaping economic development as well as future outlooks and opportunities for growth, this publication is an essential reference source for researchers, professionals, and graduate-level students.

This book approaches the issues of climate, energy, and tourism in an original way, illustrating the place of energy in contemporary society through examples taken from tourism. It ponders the ways in which negative effects can be controlled at the municipal or other local or regional levels, and provides a powerful answer: the implementation of tourism standards. It identifies and offers background to many normative texts dealing with the issues of energy, climate and tourism, making it easier to understand the works of standardisation bodies, such as the International Organization for Standardization and Eurostat.

Provides a brief historical overview of tourism, but delves deeper to discuss emerging trends, consumer types, and looks at the way the industry is itself changing and developing. Companion text: Tourism Dynamics.

This international case study book provides 27 expertly curated case studies on the topic of tourism marketing, each with detailed implementation instructions for the instructor in order to maximise student participation and learning. The dynamic characteristic of the industry under the influence of micro and macro environment factors requires future professionals to be equipped with appropriate skills and competencies to deal with such factors in real-life practices. Curated and developed by industry experts and practitioners, these case studies embody real-world scenarios with the aim of best preparing students for their future careers. This compelling set of case studies follows a logical and uniform structure and covers topics such as marketing mix, crisis management, digital marketing, quality development, product development and sustainability. With reflective questions throughout to aid both in-class discussion and self-study, this book is an ideal study resource for use in higher and vocational education, and its unique, teaching-led approach positions it as a vital study tool for instructors and students alike.

"This book provides contributed chapters on not only the tourist experience but also the growing importance in the economy in tourism and addresses issues such as tourism planning, innovation, and development, both at product and destination level, include the design of unique, memorable, and authentic experiences in order to assure tourism competitiveness"--