Direct Mail Advertising Selling For Retailers
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Author |
: |
Publisher |
: |
Total Pages |
: 422 |
Release |
: 1978 |
ISBN-10 |
: IND:39000008681228 |
ISBN-13 |
: |
Rating |
: 4/5 (28 Downloads) |
Synopsis Direct Mail Advertising & Selling for Retailers by :
Author |
: |
Publisher |
: |
Total Pages |
: |
Release |
: |
ISBN-10 |
: 0871020637 |
ISBN-13 |
: 9780871020635 |
Rating |
: 4/5 (37 Downloads) |
Synopsis Direct Mail Advertising and Selling for Retailers by :
Author |
: Homer John Buckley |
Publisher |
: |
Total Pages |
: 358 |
Release |
: 1924 |
ISBN-10 |
: UCAL:$B280761 |
ISBN-13 |
: |
Rating |
: 4/5 (61 Downloads) |
Synopsis The Science of Marketing by Mail by : Homer John Buckley
Author |
: National Retail Merchants Association. Sales Promotion Division |
Publisher |
: |
Total Pages |
: 52 |
Release |
: 1967 |
ISBN-10 |
: PSU:000008534644 |
ISBN-13 |
: |
Rating |
: 4/5 (44 Downloads) |
Synopsis Direct Mail Advertising by Retail Stores by : National Retail Merchants Association. Sales Promotion Division
Author |
: |
Publisher |
: |
Total Pages |
: |
Release |
: 1978 |
ISBN-10 |
: OCLC:732631617 |
ISBN-13 |
: |
Rating |
: 4/5 (17 Downloads) |
Synopsis Direct Mail Advertising & Selling for Retailers by :
Author |
: Craig Simpson |
Publisher |
: Entrepreneur Press |
Total Pages |
: 250 |
Release |
: 2014-01-28 |
ISBN-10 |
: 9781599185187 |
ISBN-13 |
: 1599185180 |
Rating |
: 4/5 (87 Downloads) |
Synopsis The Direct Mail Solution by : Craig Simpson
Fact: More commerce and wealth is created by direct mail than by any other media (true before the internet and true now) Reported in 2013 as the marketing channel that "delivers the best ROI for customer acquisition and retention" by Target Marketing’s Seventh Annual Media Usage Forecast survey of B2C, direct mail is surprisingly outdated and under-represented on the marketing bookshelves for small business owners — authors Simpson and Kennedy change that. Millionaire-maker Dan S. Kennedy and direct mail marketing specialist Craig Simpson urge small business owners to drive the momentum built via social media and other marketing avenues into the mailboxes of their target consumers. Unlike other direct mail marketing books on the shelf that specialize in one aspect of preparing a campaign such as copywriting or design, this comprehensive solution covers all — the organizational, technical, and creative including designing, budgeting, tracking, and assessing effectiveness. Also covered is how direct mail can be used in today's online marketing funnels. Benefiting from the authors' combined 30 years in direct marketing, business owners are given the guidelines for what works and what doesn’t, illustrated by real-life business campaigns that show step-by-step how to build a results-producing promotional campaign.
Author |
: Irving Burstiner |
Publisher |
: Prentice Hall |
Total Pages |
: 282 |
Release |
: 1982 |
ISBN-10 |
: UOM:35128000844710 |
ISBN-13 |
: |
Rating |
: 4/5 (10 Downloads) |
Synopsis Mail Order Selling by : Irving Burstiner
Author |
: Robert W. Bly |
Publisher |
: McGraw Hill Professional |
Total Pages |
: 424 |
Release |
: 1998 |
ISBN-10 |
: 0844232432 |
ISBN-13 |
: 9780844232430 |
Rating |
: 4/5 (32 Downloads) |
Synopsis Business to Business Direct Marketing by : Robert W. Bly
Veteran business marketer Bob Bly unlocks the secrets behind the seven key strategies and tactics of business-to-business direct marketing. He takes the reader step-by-step through the different types of communications and media at the marketer's disposal.
Author |
: Sandra J. Blum |
Publisher |
: Northlight |
Total Pages |
: 0 |
Release |
: 1999 |
ISBN-10 |
: 0891348271 |
ISBN-13 |
: 9780891348276 |
Rating |
: 4/5 (71 Downloads) |
Synopsis Designing Direct Mail that Sells by : Sandra J. Blum
You've got 18 seconds to make the sale. Go! Studies have shown that it takes the average person 7 seconds or less to decide to open a direct mail envelope. Then, in just II seconds or less, they decide to do it or toss it. This book shows you how to make the most of those 18 seconds with design that sells.
Author |
: Brian Jud |
Publisher |
: |
Total Pages |
: 0 |
Release |
: 2008-11 |
ISBN-10 |
: 0757002137 |
ISBN-13 |
: 9780757002137 |
Rating |
: 4/5 (37 Downloads) |
Synopsis How to Make Real Money Selling Books by : Brian Jud
The worldwide book market generates almost $90 billion annually, and more than half of those sales are made in non-bookstore outlets such as discount stores, airport shops, gift stores, supermarkets, and warehouse clubs. How to Make Real Money Selling Books provides a proven strategy for selling books to these enterprises. You will learn about developing a product strategy, conducting test marketing, contacting prospective buyers, promoting your product, selling to niche markets, and much, much more.